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How to see big results quickly from marketing campaigns by using quick tests -- GoReminders Founder/CEO, Jonathan Zacks

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Manage episode 354326917 series 3354052
Inhoud geleverd door Keirra Woodard. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Keirra Woodard of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

GUEST BIO

Jonathan Zacks is on a mission to decimate no-show appointments. After running an appointment-based business for a decade, he co-founded GoReminders, which increases business revenue and cuts wasted staff time with automated appointment reminders and online booking. Jonathan runs Growth & Marketing for GoReminders and loves helping small businesses with automation and communication.

MAIN INSIGHT

Do less research and more "doing". Test and iterate quickly to improve marketing campaigns.

KEY TAKEAWAYS

  1. Trust your gut. Have confidence.
  2. Shift your mindset from "doing" to "trying".
  3. Try the project out, making sure it's within a risk range you're comfortable with.
  4. Test and measure. Look for noticeable results within relatively short timeframes (e.g. testing whether a new website headline unambiguously led to more conversions within 1-2 weeks rather than waiting for months)

MORE FROM GoReminders

GoReminders is an easy-to-use software for automated reminders, text messages, confirmations, and online scheduling, that saves you time and makes you money. Learn more at https://www.goreminders.com/

Give feedback on this episode by sending the host a text message.

SIGN UP FOR THE EMAIL NEWSLETTER at forwardlaunchdigital.com/podcast

  continue reading

67 afleveringen

Artwork
iconDelen
 
Manage episode 354326917 series 3354052
Inhoud geleverd door Keirra Woodard. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Keirra Woodard of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

GUEST BIO

Jonathan Zacks is on a mission to decimate no-show appointments. After running an appointment-based business for a decade, he co-founded GoReminders, which increases business revenue and cuts wasted staff time with automated appointment reminders and online booking. Jonathan runs Growth & Marketing for GoReminders and loves helping small businesses with automation and communication.

MAIN INSIGHT

Do less research and more "doing". Test and iterate quickly to improve marketing campaigns.

KEY TAKEAWAYS

  1. Trust your gut. Have confidence.
  2. Shift your mindset from "doing" to "trying".
  3. Try the project out, making sure it's within a risk range you're comfortable with.
  4. Test and measure. Look for noticeable results within relatively short timeframes (e.g. testing whether a new website headline unambiguously led to more conversions within 1-2 weeks rather than waiting for months)

MORE FROM GoReminders

GoReminders is an easy-to-use software for automated reminders, text messages, confirmations, and online scheduling, that saves you time and makes you money. Learn more at https://www.goreminders.com/

Give feedback on this episode by sending the host a text message.

SIGN UP FOR THE EMAIL NEWSLETTER at forwardlaunchdigital.com/podcast

  continue reading

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