010: The Difference Between Free and Paid Membership Content (Moving the Free Line?)

Membership Site Podcast: Passive Income, Online Business

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8y ago 21:35

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When to Be Paid vs. Free?
– problems: useful but incomplete, tiring yourself out making the free stuff
– create the paid first
– pull out a “useful” piece

Content Marketing
– demo your solution (so you can dish a lot but they still need to buy)
– it’s all available for free on YouTube and Google anyway
– “put yourself out of business” — Gary V

Ideas & Examples
– Member Genius 1.0: free membership plugin
– WP Import 1.0: free content import plugin
– what do most others give away for free?
– shortcut: grab three YouTube videos

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#Business #Marketing #Membership Sites #Online Business #Membership Site Podcast Passive Income