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Saul Klein (Gustavson Brand Trust Index)

32:44
 
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Manage episode 367409104 series 1028192
Inhoud geleverd door Marketing News Canada. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Marketing News Canada of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

The one where Darian chats with Saul Klein, the Dean and Professor of International Business at the Gustavson School of Business at the University of Victoria, about:

  • The newly updated Gustavson Brand Trust Index
  • Top ten trusted brands for this year
  • Least trusted brands for this year
  • How brands can become most trusted by consumers
  • Predictions for next year’s Index

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales.

Try it yourself with a free 14-day trial and get 20% off your first three months now!

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

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LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Saul Klein:

Gustavson Brand Trust Index - https://www.uvic.ca/gustavson/brandtrust/

UVic Gustavson School of Business - https://www.uvic.ca/gustavson/


Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

461 afleveringen

Artwork
iconDelen
 
Manage episode 367409104 series 1028192
Inhoud geleverd door Marketing News Canada. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Marketing News Canada of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

The one where Darian chats with Saul Klein, the Dean and Professor of International Business at the Gustavson School of Business at the University of Victoria, about:

  • The newly updated Gustavson Brand Trust Index
  • Top ten trusted brands for this year
  • Least trusted brands for this year
  • How brands can become most trusted by consumers
  • Predictions for next year’s Index

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales.

Try it yourself with a free 14-day trial and get 20% off your first three months now!

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Saul Klein:

Gustavson Brand Trust Index - https://www.uvic.ca/gustavson/brandtrust/

UVic Gustavson School of Business - https://www.uvic.ca/gustavson/


Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

461 afleveringen

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