The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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EPISODE 199- Phish and Chips: Cisco's Director of Strategic Engagements Wendy Nather on AI’s Role in the Future of Cyber Scams
Manage episode 426761333 series 3232865
Inhoud geleverd door Outgrow. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Outgrow of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Wendy Nather is the Director of Strategic Engagements at Cisco, leveraging over 40 years of IT operations and security expertise. With experience in financial services and industry analysis, she excels in security program management, threat intelligence, risk analysis, and incident response.
On The Menu:
1. Discussed the importance and challenges of incorporating threat intelligence in security strategies.
2. Preferred the FAIR model for conducting risk assessments and engaging business leaders.
3. Emphasized dialogue with non-technical stakeholders to align on risk probabilities and impacts.
4. Described complexities and creativity required in implementing Identity and Access Management solutions.
5. Highlighted automation of incident detection and freeing up SOC personnel for complex tasks.
6. Suggested creative and low-cost security measures for resource-limited organizations.
7. Emphasized managing AI risks with traditional software security practices and addressing AI model integrity.
Click here for a free trial: https://bit.ly/495qC9U
Follow us on social media to hear from us more -
Facebook- https://bit.ly/3ZYLiew
Instagram- https://bit.ly/3Usdrtf
Linkedin- https://bit.ly/43pdmdU
Twitter- https://bit.ly/43qPvKX
Pinterest- https://bit.ly/3KOOa9u
Happy creating!
#WendyNather #Cisco #Outgrow #Ai #CyberScams #MarketerOfTheMonth #Outgrow #Podcastoftheday #MarketingPodcast
402 afleveringen
Delen
Manage episode 426761333 series 3232865
Inhoud geleverd door Outgrow. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Outgrow of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Wendy Nather is the Director of Strategic Engagements at Cisco, leveraging over 40 years of IT operations and security expertise. With experience in financial services and industry analysis, she excels in security program management, threat intelligence, risk analysis, and incident response.
On The Menu:
1. Discussed the importance and challenges of incorporating threat intelligence in security strategies.
2. Preferred the FAIR model for conducting risk assessments and engaging business leaders.
3. Emphasized dialogue with non-technical stakeholders to align on risk probabilities and impacts.
4. Described complexities and creativity required in implementing Identity and Access Management solutions.
5. Highlighted automation of incident detection and freeing up SOC personnel for complex tasks.
6. Suggested creative and low-cost security measures for resource-limited organizations.
7. Emphasized managing AI risks with traditional software security practices and addressing AI model integrity.
Click here for a free trial: https://bit.ly/495qC9U
Follow us on social media to hear from us more -
Facebook- https://bit.ly/3ZYLiew
Instagram- https://bit.ly/3Usdrtf
Linkedin- https://bit.ly/43pdmdU
Twitter- https://bit.ly/43qPvKX
Pinterest- https://bit.ly/3KOOa9u
Happy creating!
#WendyNather #Cisco #Outgrow #Ai #CyberScams #MarketerOfTheMonth #Outgrow #Podcastoftheday #MarketingPodcast
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Overeenkomstig met Marketer of the Month
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
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