Jacinta Allan – on Victoria’s Big Build and the state’s most complex infrastructure project

Inside Infrastructure

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How Anthropologie gets omnichannel right (and what to learn) 27:29

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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

3 jaar geleden 1:05:10

MP3•Thuis aflevering

Adrian and Janice sit down with Victorian Minister for Transport Infrastructure and the Suburban Rail Loop, Jacinta Allan, to talk about her experience as Victoria’s longest serving female Minister, the major COVID challenges facing Victoria's Big Build program, and the story behind one of the nation's biggest and most complex rail projects, the Suburban Rail Loop.

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Jacinta Allan – on Victoria’s Big Build and the state’s most complex infrastructure project

Inside Infrastructure

0-10 subscribers

published 3 jaar geleden

MP3•Thuis aflevering

33 afleveringen

#Government #Inside Infrastructure #Infrastructure Partnerships Australia

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Season 3 Episode 1: Bede Noonan – on productivity and procurement, the shifting national infrastructure pipeline, and one of the industry’s most unique professional career trajectories 1:12:20

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In our latest episode, Adrian and Janice check in with Lorie Argus, Chief Executive Officer of Melbourne Airport, to unpack her career to date, the experience of navigating an airport during the pandemic, the development of the Melbourne Airport precinct and how ‘Lorie’s bugs’ are making aviation more sustainable.…

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In our first episode for 2023, Adrian and Janice sit down with Professor Peter Shergold AC to discuss transforming Western Sydney through using higher education as an asset class and the impacts of the Aerotropolis as well as Professor Shergold’s time in the public service and his views on recent government decisions on topics like COVID and migration.…

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Adrian and Janice sit down with ACT Chief Minister Andrew Barr to discuss his approach to reform, the modern approaches and opportunities that exist to deliver the ACT Government’s infrastructure pipeline and whether it could elevate the Territory’s status on the world stage, and what’s on the horizon as the ACT Government implements its decarbonisation agenda.…

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Regular listeners of the Inside Infrastructure Podcast will know the episode always ends by asking guests what their favourite piece of infrastructure is. In this bonus episode, Adrian and Janice turn the spotlight back on themselves and discuss what their favourite piece of infrastructure is.

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Peter Achterstraat - on reigniting productivity in NSW 1:04:45

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In the last episode of Inside Infrastructure for 2021, Adrian and Janice spoke with NSW Productivity Commissioner Peter Achterstraat about the origins of his family name, his love of tax, igniting a new productivity boom out of COVID, and how we reform the way pay and use infrastructure.

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Jacinta Allan – on Victoria’s Big Build and the state’s most complex infrastructure project