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Mastering Organizational Branding on LinkedIn with Roy Abdo

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Manage episode 425575361 series 3453580
Inhoud geleverd door Powered by Paylocity. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Powered by Paylocity of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

📈 Looking to boost your organization's online presence and attract top talent?

In this episode of the HR Mixtape podcast hosted by Shari Simpson, CEO Roy Abdo from Digital Revamp shares insights on showcasing organizational culture on LinkedIn. They discuss the importance of aligning website content with social media messaging, understanding target audience preferences, and the impact of positive reviews on brand perception.

Key Takeaways:
1. Documenting Culture: Roy emphasizes articulating company culture on the website before broadcasting it on social media platforms like LinkedIn.
2. Engaging Content: The conversation highlights the need for organizations to create engaging content that resonates with potential employees and aligns with their values and interests.
3. Handling Negative Reviews: Roy suggests focusing on generating positive reviews to build trust and authenticity, and addressing negative feedback transparently to maintain a positive brand image.

Guest(s): Roy Abdo, CEO, Digital Revamp

  continue reading

95 afleveringen

Artwork
iconDelen
 
Manage episode 425575361 series 3453580
Inhoud geleverd door Powered by Paylocity. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Powered by Paylocity of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

📈 Looking to boost your organization's online presence and attract top talent?

In this episode of the HR Mixtape podcast hosted by Shari Simpson, CEO Roy Abdo from Digital Revamp shares insights on showcasing organizational culture on LinkedIn. They discuss the importance of aligning website content with social media messaging, understanding target audience preferences, and the impact of positive reviews on brand perception.

Key Takeaways:
1. Documenting Culture: Roy emphasizes articulating company culture on the website before broadcasting it on social media platforms like LinkedIn.
2. Engaging Content: The conversation highlights the need for organizations to create engaging content that resonates with potential employees and aligns with their values and interests.
3. Handling Negative Reviews: Roy suggests focusing on generating positive reviews to build trust and authenticity, and addressing negative feedback transparently to maintain a positive brand image.

Guest(s): Roy Abdo, CEO, Digital Revamp

  continue reading

95 afleveringen

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