Part 1: How to Successfully Launch your Agency-to-SaaS Partnership, w/ Fabian at stensul
Manage episode 312489285 series 3236589
Starting from the ground up, Fabian Eckstrom-French shares with me the key pillars to focus on when growing your partner program and how to do it successfully.
Fabian is a strategic alliances and business development leader at stensul - the email creation platform for enterprise - with technology and international consulting background.
“Day one week one, see that as an immediate opportunity to help your partner out.”
Sections:
[00:04:05] Where Fabian started
[00:08:41] Influenced revenue from integrations
[00:13:52] Timeframe to kick off your program
[00:15:14] Initial acts with all new partners
[00:20:37] Team alignment
[00:29:34] Fabian’s advice to partner managers
Resources:
Sendoso - The leading sending platform.
Partnerstack - Partner tracking and payouts.
Reveal - A free account mapping solution.
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