Scaling LivingCozy.com to 335,000 Monthly Page Views with Expert Content [Ash Read, Co-Founder at 937 Media. Ex-Buffer Editorial Director)

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1y ago 42:31

M4A•Thuis aflevering

I had an amazing conversation with Ash Read this week on the show.

For those of you who know the software company Buffer, Ash was their Editorial Director for 6 years. So, you know, this is going to be an episode where you'll about scaling traffic with quality content systems.

Since 2020, Ash has been building a niche blog empire. Starting with LivingCozy.com, which focuses on home & furniture product reviews.

The site received over 335,000 monthly page views in Feb 2023 and earned ~$10K a month this time LAST year.

Expect to learn:

1. Living Cozy's initial content strategy and how it's evolved

2. Three types of content and why they write them

3. Why expertise is so important and how they get it for every article

4. How Ash uses "layering" to ship more content quickly

5. The ins and outs of Living Cozy's content operation

6. Living Cozy's backlink strategy

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#Business #Marketing #Ben Goodey