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Yes, get the free template that helps you Decode Your Values and more. Wendy Glavin
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S1-E15 Decode Your Value. Yes, get the free template that helps you identify your values and more. Read on.
Public Relations expert Wendy Glavin is our guest on episode 15 and she has enough energy to fill up another 10 episodes single handedly! Whew!
She is the founder and CEO of the Wendy Glavin Agency.
Wendy provides you with a primer on sending your “pitch” to media. She reminds us it needs to be Educational, News worthy, Current, Inspiring, Entertaining, and Thought provoking. She talks about her belief that Earned Media is more powerful than paid media, for most businesses.
More advice from Wendy: Did you know your social media posts need to contain relevant content, that you and your brand are one, and…stop selling!
Get some gold nuggets in this episode from an industry expert who has the experience that only years working with the top companies can provide.
In Wendy’s own words:
30-years of experience helping global companies, national firms and startups to determine their value in a commoditized marketplace. Through extensive research, competitor analysis and targeted audiences, we customize experiences along the buyer's journey. From generating awareness to obtaining earned media, we've helped startups grow, build momentum and generate revenue.
With the loss of trust in companies, institutions, government and the media, it's critical to be attuned to the current news, industry and business cycle with messaging that's clear, consistent, purpose-driven, and customer-centric.
Deep industry experience includes: technology, FinTech, AI, blockchain, financial services, SaaS, enterprise software, e-commerce, mobile apps, integrated marketing, professional services, branding, digital marketing, event coverage, content marketing, technical writing, integrated marketing communications services, consulting, storytelling and providing newsworthy, educational and thought-provoking articles.
Services Provided:
Content Marketing · Marketing Consulting · Content Strategy · Social Media Marketing · Public Relations · Brand Marketing · Technical Writing · Public Speaking · Research · Executive Coaching
Wendy can be found here:
https://www.linkedin.com/in/wendyglavin/
When you Decode Your Value, you’ll discover your core values, your significant life experiences, your distinct strengths, your personality, and other traits to discover what makes you unique. Then, bring your whole self into your work and relationships to bring out more of the best in you. The intersection of what your life was along with your current experiences, will help you find your next greatest path and all that’s yet to come.
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