Player FM - Internet Radio Done Right
Checked 1+ y ago
Toegevoegd acht jaar geleden
Inhoud geleverd door GlobalWitness and Global Witness. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door GlobalWitness and Global Witness of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Player FM - Podcast-app
Ga offline met de app Player FM !
Ga offline met de app Player FM !
Podcasts die het beluisteren waard zijn
GESPONSORDE
T
The Agile Brand with Greg Kihlström®
![The Agile Brand with Greg Kihlström® podcast artwork](https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/32.jpg 32w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/64.jpg 64w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/128.jpg 128w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/256.jpg 256w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/512.jpg 512w)
![The Agile Brand with Greg Kihlström® podcast artwork](/static/images/64pixel.png)
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Uncovering Moneyland: Gangsters, guns and investigative journalism
Manage episode 219750634 series 1355516
Inhoud geleverd door GlobalWitness and Global Witness. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door GlobalWitness and Global Witness of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Listen to this report to uncover Moneyland! We’re talking dirty money, gangsters, and investigative journalism. In October 2018, Global Witness hosted Oliver Bullough as he discussed his new book ‘Moneyland: why thieves and crooks now rule the world and how to take it back’ – a deep dive into the world of the super-wealthy criminal elite. This is an audio recording of the talk. Oliver was joined by Misha Glenny, renowned McMafia author and GW advisory board member, and Jane Bradley, Investigations Correspondent for Buzzfeed and Pulitzer finalist.
…
continue reading
4 afleveringen
Manage episode 219750634 series 1355516
Inhoud geleverd door GlobalWitness and Global Witness. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door GlobalWitness and Global Witness of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Listen to this report to uncover Moneyland! We’re talking dirty money, gangsters, and investigative journalism. In October 2018, Global Witness hosted Oliver Bullough as he discussed his new book ‘Moneyland: why thieves and crooks now rule the world and how to take it back’ – a deep dive into the world of the super-wealthy criminal elite. This is an audio recording of the talk. Oliver was joined by Misha Glenny, renowned McMafia author and GW advisory board member, and Jane Bradley, Investigations Correspondent for Buzzfeed and Pulitzer finalist.
…
continue reading
4 afleveringen
Alle afleveringen
×A United Nations report in June 2020 found widespread human rights violations and persistent impunity in The Philippines. In this podcast we’ll hear first from Jaybee Garganera, of environmental and human rights coalition Alyansa Tigil Mina (Alliance Against Mining- ATM), and then from Leon Dulce National Coordinator Kalikasan People’s Network for the Environment who will provide more of insight into what it’s like to be an environmental activist in The Philippines.…
![Artwork](/static/images/128pixel.png)
1 Murder, Misinformation and Money Laundering 1:09:29
1:09:29
Later Afspelen
Later Afspelen
Lijsten
Vind ik leuk
Leuk1:09:29![icon](https://imagehost.player.fm/icons/general/red-pin.svg)
Murder, Misinformation and Money Laundering: When Putin goes on tour From concerns around the Brexit referendum to the attempted assassination of a Russian national on British soil, Putin and his friends have come into sharp focus in the UK. Global Witness’ Ava Lee and award winning journalists Heidi Blake, Peter Pomerantsev and Oliver Bullough discuss,…
![Artwork](/static/images/128pixel.png)
1 Uncovering Moneyland: Gangsters, guns and investigative journalism 1:03:58
1:03:58
Later Afspelen
Later Afspelen
Lijsten
Vind ik leuk
Leuk1:03:58![icon](https://imagehost.player.fm/icons/general/red-pin.svg)
Listen to this report to uncover Moneyland! We’re talking dirty money, gangsters, and investigative journalism. In October 2018, Global Witness hosted Oliver Bullough as he discussed his new book ‘Moneyland: why thieves and crooks now rule the world and how to take it back’ – a deep dive into the world of the super-wealthy criminal elite. This is an audio recording of the talk. Oliver was joined by Misha Glenny, renowned McMafia author and GW advisory board member, and Jane Bradley, Investigations Correspondent for Buzzfeed and Pulitzer finalist.…
More than 120 Hondurans have been killed since 2010 for defending their rights to their land. Among them was Goldman Environmental Prizewinner, Berta Cáceres, who was murdered in March 2016 for opposing a dam project on her community’s land. Global Witness has been investigating the political and economic forces that have made Honduras so deadly for those who defend the planet. In this podcast, we hear the stories of people who have lost loved ones, friends and colleagues or have themselves been involved in disputes. For more on the campaign, visit: globalwitness.org/defenders…
Welkom op Player FM!
Player FM scant het web op podcasts van hoge kwaliteit waarvan u nu kunt genieten. Het is de beste podcast-app en werkt op Android, iPhone en internet. Aanmelden om abonnementen op verschillende apparaten te synchroniseren.