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How Joanna de’Shay, a successful corporate executive REWIRED her career and launched designer fashion brand @BlackRussianLabel!
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Brian got the chance to sit down with longtime friend Joanna de’Shay, who is also a fashion educator within the @asufashionprogram. She began her journey growing up in Liberia on the West Coast of Africa, then to a leading position in “Corporate America” that led to her REWIRING into a successful fashion designer and entrepreneur! Listen and Learn how she did it?
Action Steps to REWIRE:
1. TRANSPARENCY fully share with your family what your new intentions are!
2. WRITE DOWN what your brand will stand for first and follow that guiding light!
3. BUILD an actual business by securing all the necessary paper work to LAUNCH!
Visit: https://blackrussianlabel.com
*Comment on @fashionrewired IG for a chance to WIN Fashion Rewired MERCH!
Episode Powered by:
-The Phoenix Fashion Week Freelance Program – Hire an industry professional to build your brand for long term success email freelance@phoenixfashionweek.com to secure a fashion professional.
-Digital Designer Bootcamp: Launch your fashion brand in 6-short weeks from the comfort of your home. Email bootcamp@phoenixfashionweek.com for application.
Phoenix Fashion Week: The leading fashion industry event in the Southwest. Fashion. Education. Community. Follow and like our IG @FashionRewired & @PHXFashionWeek
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