Ga offline met de app Player FM !
Integrating Experience into Corporate Vision with George Barnett of the Strategy Toolkit
Manage episode 446462379 series 2944968
In this episode of The Experience Strategy Podcast, we’re joined by George Barnett, strategy expert and author of The Strategy Toolkit, a newsletter that includes excerpts from his books on strategy, plus insights, analysis and strategy for the 21st century. We look at how business strategy has changed over the last 20 years and why customer experience is now so important for success. George shares stories from his work, showing how focusing on customer experience can help businesses grow and attract investors. Tune in to the episode as we discuss:
Why some common ways of measuring customer happiness might not work well
How to use CX to attract investors
This episode is a must-listen for anyone interested in making customer experiences better and ways to have a bigger impact on their company’s decision.
For access to the transcripts to this episode, click here.
95 afleveringen
Manage episode 446462379 series 2944968
In this episode of The Experience Strategy Podcast, we’re joined by George Barnett, strategy expert and author of The Strategy Toolkit, a newsletter that includes excerpts from his books on strategy, plus insights, analysis and strategy for the 21st century. We look at how business strategy has changed over the last 20 years and why customer experience is now so important for success. George shares stories from his work, showing how focusing on customer experience can help businesses grow and attract investors. Tune in to the episode as we discuss:
Why some common ways of measuring customer happiness might not work well
How to use CX to attract investors
This episode is a must-listen for anyone interested in making customer experiences better and ways to have a bigger impact on their company’s decision.
For access to the transcripts to this episode, click here.
95 afleveringen
Alle afleveringen
×Welkom op Player FM!
Player FM scant het web op podcasts van hoge kwaliteit waarvan u nu kunt genieten. Het is de beste podcast-app en werkt op Android, iPhone en internet. Aanmelden om abonnementen op verschillende apparaten te synchroniseren.