DigitalituM Podcast Episode 11 - Matthias Koehler - Transatlantic Business Results.

DigitalituM Podcast - At the Intersection of Manufacturing and Digital Transformation

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DigitalituM Podcast Shownotes: Navigating Transatlantic Business Success with Matthias Köhler

Episode Summary

In this special episode of the DigitalituM Podcast, host Markus Rimmele sits down with Matthias Köhler, founder of Köhler Transatlantic Businesses, to explore the challenges and opportunities of transatlantic business operations. Matthias shares his rich experience in helping European companies enter and succeed in the U.S. market and highlights the critical role of cultural competence, digitalization, and after-sales service in driving success.

Learn why service is the cornerstone of success in the U.S. market, how digitalization can transform customer experience, and why proactive planning and strategy are essential for business growth.

Key Topics Discussed

• Matthias’ Career Journey: From industrial sales in the U.S. to founding Köhler Transatlantic Businesses.
• Cultural Competence: The importance of understanding U.S. and German business cultural differences.
• After-Sales Service: Why customer service is key to succeeding in the U.S. market and how to optimize it.
• Digitalization in Service: Leveraging digital tools to improve efficiency, reduce downtime, and provide exceptional customer experiences.
• Subscription Models in Manufacturing: How they’re reshaping the industry and creating new opportunities for revenue.
• Proactive vs. Reactive Approaches: The benefits of preventive maintenance and condition monitoring in industrial automation.
• Transatlantic Business Strategies: Key insights for small and medium-sized companies entering the U.S. market.

Guest & Host Information

• Guest:
  Matthias Köhler
  Founder of Köhler Transatlantic Business Results
  LinkedIn
  Company Website
  Book
• Host:
  Markus Rimmele
  Host of DigitalituM Podcast
  LinkedIn
  DigitalituM Website

About DigitalituM Podcast

The DigitalituM podcast is your go-to source for exploring the intersection of manufacturing and digital transformation. Hosted by Markus Rimmele, the podcast features industry leaders who share insights, strategies, and real-world experiences to help businesses thrive in a rapidly evolving industrial landscape.

Timestamps

• 00:00 – Introduction: Markus welcomes Matthias Köhler to the podcast.
• 01:12 – Matthias’ background and journey in transatlantic business.
• 08:45 – Cultural differences between U.S. and German business environments.
• 15:22 – Challenges in U.S. after-sales service and customer expectations.
• 21:30 – Digitalization as a solution for service efficiency and customer satisfaction.
• 29:56 – Subscription models in manufacturing and their advantages.
• 36:35 – Proactive maintenance: Moving beyond reactive service models.
• 44:18 – Advice for European companies entering the U.S. market.
• 53:00

Stay tuned for more inspiring conversations about manufacturing and digital transformation. Also, remember to follow and subscribe to the DigitalituM Podcast for exclusive insights from industry leaders and innovators.
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