A standard answer to an innovative question!

Demystify Innovation - everything you need to know for successful innovation

This is part two of our special 3-part mini series featuring the innovation wisdom of Magnus Karlsson and Gunnar Storfeldt When companies embark on innovation they often leap first and ask questions later. Nobody want’s to be asking about parachutes as the ground is racing towards you! So how do you check whether you have the right elements in place to innovate effectively over and over again? How do you measure competence in your organisation? How transparent is innovation and why should it be ? In this episode Jonathan Foster and Hanna Sörefelt delve into International innovation standards and certification, both designed to help you better manage innovation and give you the chance to land where you actually want to land, intact!