The Shift in Healthcare Innovation Towards Globalization with Emily Reiser of TMC Innovation

Decoding Healthcare Innovation

In this episode you will discover:

• What’s driving healthcare’s shift toward globalization
• How companies can learn from the world around them
• What big thing international healthcare companies are grappling with
• Why it is crucial to demonstrate ROI

Key Takeaways:

• There’s a shift in healthcare innovation towards globalization. This can be seen from the changing requirements in Europe and how UK companies consider engaging a bigger market.
• Healthcare companies have to keep an eye on what they can learn from what’s already been built around the world in order for them to provide faster, easier, and generally better care for patients.
• Reimbursement is the biggest thing that they don’t understand. They know they don’t understand it and they don’t know where to start. That’s why a lot of them are looking for support in order to get better insight into how they will get paid.
• Provide a value proposition or an ROI presentation that the customer is going to care about. View everything that you do through the lens of a provider. Focus on solutions that already have clinical data and develop more clinical data based on an ROI that’s going to drive adoption.

“If there's not a pathway to demonstrating an ROI that a system cares about, then it's not worth spending time or energy to do it in this market. Keep growing where you are and come back when the timing is different, or when you have more data to show this particular ROI, because that's what the customers are going to care about.” - Emily Reiser

Resources:

Website: https://www.tmc.edu/

LinkedIn: https://www.linkedin.com/in/emilyreiser/

More on the ROI of Digital Health in Episode 36: https://nixongwiltlaw.com/dhi-podcast/2022/10/2/understanding-digital-healths-roi-with-adam-block

Learn more from Carrie and Rebecca:

Healthcare Insights (a monthly deep dive into specific topics for innovators): https://nixongwiltlaw.com/healthcare-insights

Telehealth/Virtual Care Mgmt Update (a biweekly LinkedIn newsletter tracking legal and policy changes across the nation): https://www.linkedin.com/newsletters/telehealth-virtual-care-update-6901900767960068096/

Website: https://nixongwiltlaw.com/

Carrie on LinkedIn: https://www.linkedin.com/in/carrienixon/

Rebecca on LinkedIn: https://www.linkedin.com/in/rebeccagwilt/

NGL on LinkedIn: https://www.linkedin.com/company/nixon-gwilt-law/