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Mastering Social Content for Global Brands w/ Jacob Riglin
Manage episode 447150275 series 2772814
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In this episode, recorded live at The Kinn in Venice, CA, Sebastian engages with guest, Jacob Riglin, a highly successful and well-known content creator for global brands with over a million followers on social media. Jacob shares his journey in the content creation industry, emphasizing the balance between authenticity and privacy on social media. He discusses his creative process, including the importance of morning rituals and the shift from traditional media to social-first content. The conversation also explores the challenges of staying relevant in a rapidly changing digital landscape, the impact of AI tools, and the significance of diversity and conscious leadership in the industry.
Topics Discussed:
- Balancing Authenticity and Privacy in Sharing Challenges
- Defining and Cultivating Creativity
- Creative Freedom
- Client Relationships
- Social-First Content
- Marketing Shifts
- Understanding Audience Dynamics
- Leveraging AI in Content Creation
- Rise of Conscious Brands
- Supporting Talent
- Local Collaboration
- Industry Transition
- Personal Growth and Mindset Shifts
- Advice for New Creators
- Abundance Mindset
- Legacy, Leadership, and Networking
- Balancing Creativity with Business Strategy
Connect with Jacob on Instagram
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