038 - Expanding Your Audience Through Genre Blending [Romancing Like Swift]

Book Career Network

In this episode of the Romancing Like Swift podcast, hosts Emma-Lee Jane and Morgana Bevan dive into the concept of genre blending in Taylor Swift's music. They discuss how Taylor Swift has evolved from her country roots to a pop sensation, all while weaving in elements from other genres. Emma and Morgana highlight the emotional depth and narrative richness that Taylor Swift brings to her albums. They explore how genre blending not only broadens her audience but also keeps her creatively invigorated.

In the latter part of their conversation, Emma and Morgana shift focus to genre blending in writing. They talk about how collaboration with other creatives can refresh the spirit and keep the creative process exciting. The hosts emphasize the importance of embracing challenges and writing stories that push your boundaries. They discuss the common experience of the gap between a writer's vision and the final product, reminding listeners that our imagination often surpasses what we can create.

Emma and Morgana also delve into the benefits of genre blending, such as standing out in the market and exploring new creative avenues. They stress the importance of understanding the expectations and conventions of each genre involved. The episode touches on considerations like using pen names when blending genres, respecting readers' preferences, and the importance of writing with passion rather than following trends for sales.

They share personal experiences with genre blending in their own work, emphasizing the significance of location and setting in storytelling. Ultimately, Emma and Morgana encourage writers to trust their instincts and create stories they truly love.

Takeaways

• Taylor Swift's move from country to pop exemplifies successful genre blending.
• Her music is emotionally powerful and rich in storytelling.
• Genre blending in her work broadens her audience and keeps her creatively inspired.
• Collaboration with other artists can rejuvenate creativity.
• Facing challenges and writing stories that intimidate you can foster personal growth.
• The gap between a writer's vision and the finished piece is natural; our imagination often outpaces our creation.
• Genre blending can provide market differentiation and allow for creative exploration, but it's crucial to understand the norms of each genre.
• Microgenres, like rock star romance or enemies-to-lovers workplace romance, offer unique blending opportunities within a specific genre.
• Write from a place of love and passion, not solely for financial gain.
• Respect your readers and understand their preferences when blending genres.
• Knowing your target audience and their expectations is key.
• Consider the risks and rewards before diving into genre blending.
• Setting and location can play a critical role in successfully blending genres.
• Microgenres and tropes within a larger genre offer room for creative blending.
• Research is essential when combining genres.
• Marketing to multiple audiences requires careful strategy and planning.
• Taking risks and being in it for the long haul can lead to success in genre blending.
• Write with authenticity and respect to forge meaningful connections with your readers.

01:58 Defining Genre Blending

02:32 Examples of Genre Blending in Media

03:26 Fan Fiction and Genre Innovation

04:44 Taylor Swift's Return to Country Roots

05:46 Folklore and Evermore: A New Level of Storytelling

08:41 The Impact of Exile and Personal Reflections

10:52 The Young Love Triangle in Folklore

16:15 The Benefits of Genre Blending for Authors

24:51 Challenges and Considerations in Genre Blending

29:46 The Evolution of TV Show Story Arcs

30:28 The Challenges of Genre Blending

30:46 The Importance of Market Research

31:13 Pen Names and Reader Expectations

32:01 Avoiding Genre Confusion

32:43 Blending Romance with Other Genres

36:23 The Role of Micro Genres

43:22 The Rise of Slasher Romance

45:04 Respecting Your Readers

50:35 Final Thoughts on Genre Blending

54:48 Personal Experiences with Genre Blending

56:19 Closing Remarks and Song of the Week