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Using Ad Tech Without Getting Lost in the Details
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Inhoud geleverd door Destaney Wishon and Justin Nuckols, Destaney Wishon, and Justin Nuckols. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Destaney Wishon and Justin Nuckols, Destaney Wishon, and Justin Nuckols of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Episode #058 - In this episode, Destaney sits down with BTR Media's tech guru, Dustin Wassner, fresh off his big win at the Amazon Developer Summit Hackathon! They cover all things advertising automation, from how Amazon Marketing Stream (AMS) goes beyond dayparting to the ways real-time budget updates keep managers in control.
Dustin shares why sticking to the basics can beat the latest, shiniest tech and breaks down the impact of a well-built tagging system. Plus, they discuss the latest on Amazon Marketing Cloud (AMC) and what the rollout could mean for more advertisers soon.
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