Sell in Smaller Arenas & Raise 'Visitor Value' with Matt Gallant
Manage episode 353556711 series 3378346
#018 - Matt Gallant's approach to product research, customer avatars, and harmonizing across your marketing has helped him & BiOptimizers dominate in their niche. Building a competitive brand takes winning smaller niches to build up to a bigger fight - to put it in Matt's boxing terms. Matt and Destaney dive into their favorite personality tests with recommendations for those looking to explore personal development in 2023.
Follow Matt on LinkedIn and read his blog
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