No-nonsense marketing content and interviews to help you master marketing and grow your business. Hosted by Allan Dib, bestselling author of The 1-Page Marketing Plan and Lean Marketing.
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Podcast de Emprendimiento, Lean Startup, Marketing online, desarrollo de nuevos negocios y su lanzamiento al mercado. Hablamos de errores, aciertos y experiencias lanzando proyectos. Siempre desde la experiencia propia y de las personas a las que entrevisto. Con el objetivo de ayudar a otros emprendedores que empiezan con un proyecto o idea y que no comentan los mismos errores que yo ya he cometido. Fruto de esa experiencia de aciertos y errores, he desarrollado diferentes formaciones presen ...
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Winning Your Customer's Trust and Business: A Guide for Entrepreneurs with Marcus Sheridan
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59:07
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59:07
What if total transparency was the key to doubling your sales? In this episode of the Lean Marketing Podcast, host Allan Dib sits down with Marcus Sheridan, a world-renowned communication expert, bestselling author, and keynote speaker who transformed his struggling pool company during the 2008 financial crisis by answering the tough questions no o…
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Descubre cómo potenciar tu marca personal en LinkedIn y destacar online
44:27
44:27
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44:27
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: ¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Star…
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Optimize Your Email and SMS Marketing Before Black Friday with Nikita Vakhrushev
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28:10
Struggling to keep your audience engaged through email and SMS? You’re not alone! Join Allan as he chats with retention marketing expert Nikita Vakrouchev, who reveals actionable insights to elevate your strategies for e-commerce and B2B success. Learn how to leverage segmentation, tackle deliverability issues, and create compelling campaigns that …
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PMV para validar una idea, errores, cuándo abandonar en emprendimiento con Alfonso Prim
18:49
18:49
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18:49
¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ ▬▬▬▬ INFO GENERAL ▬▬▬▬▬ ► DESCRIPCIÓN: Me alegro que hayas decidido acompañarnos una semana más en el podcast de Innokabi. Soy Alfonso Prim y quiero ayudarte a lanzar tu marca, producto o servicio con éxito empleando lean startup y las herramientas de mar…
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Scale Faster with Proven Go-To-Market and LinkedIn Strategies with Maja Voje
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51:39
Think you’ve got Go-To-Market figured out? Have you done the deep early market research and priced your product for maximum profitability? In this episode, Allan sits down with Maja Voje, a seasoned GTM expert who’s worked with global giants like Google and over 350 startups. Recognizing the gap in go-to-market advice for smaller businesses, Maja s…
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Potencia tu negocio con liderazgo creativo y comunicación efectiva con Carlos Fernández "CAFE"
56:49
56:49
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56:49
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: ¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Star…
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Drunk Business Ideas: Entrepreneurial Escapades with David Jenyns
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55:30
"Drunk Business Ideas." Yep, you read that right! We're not encouraging heavy drinking, but we are encouraging big, bold thinking. And who better to join us for the conversation than David Jenyns, the maestro of systems, author of SYSTEMology, and the man who once sold the MCG! Dave and Allan, who regularly take walks together to brainstorm wild bu…
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"Emprendedor Ágil". Porque a Emprender se puede Aprender con Alfonso Prim
17:40
17:40
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17:40
¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ ▬▬▬▬ INFO GENERAL ▬▬▬▬▬ ► DESCRIPCIÓN: Me alegro que hayas decidido acompañarnos una semana más en el podcast de Innokabi. Soy Alfonso Prim y quiero ayudarte a lanzar tu marca, producto o servicio con éxito empleando lean startup y las herramientas de mar…
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Personal Branding and Business Growth: Tips for Entrepreneurs with Alex Brogan
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Do you want to know the secrets behind building a high-value personal brand? Today, Alex Brogan shares his journey from zero to 750k followers and gives you the blueprint for success on LinkedIn, Twitter, and beyond. In this episode of the Lean Marketing Podcast, host Allan Dib sits down with Australian entrepreneur Alex Brogan to break down action…
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De militar a experto en marketing ágil: innovación y estrategias de éxito
1:11:50
1:11:50
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1:11:50
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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Building the Amazon of Agriculture: From Family Farm to E-commerce Giant with Anthony Jones
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47:27
What would you do if the business your family spent generations building was on the verge of collapse? In this powerful episode, Anthony Jones shares his journey from inheriting a struggling agricultural company to building Agzaga.com, one of the fastest-growing e-commerce platforms in the nation. Join host Allan Dib as he uncovers the marketing st…
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Transforma tu vida con el Método SOMA®: Entrevista a Sara Romero
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53:11
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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How to Build a 100M Views YouTube Business: Niching Down with Pat Flynn
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1:02:52
The riches are in the niches. Pat Flynn, San Diego-based entrepreneur, pioneer podcaster, and host of Smart Passive Income, joins Allan Dib to discuss the power of niching down and community building. Pat shares his initial success with a niche website and eBook about the LEED exam, which launched his online business journey. He also highlights his…
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Ciencia Visual: El Poder de las Infografías para Innovar y Comunicar - Entrevista a Heber Longás - Ep 244
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48:28
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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Navigating TikTok Shop: Proven Tactics for Authors and Creators with Joseph Nguyen
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Few self-help books have cut through the noise like “Don't Believe Everything You Think”. In this episode, author Joseph Nguyen shares the brilliant marketing strategies that propelled his global bestseller to success, from leveraging TikTok and Amazon ads to building a strong affiliate network. Joseph’s work, translated into over 40 languages, ble…
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Sales Strategies for Fewer Rejections: An Interview with Josh Braun
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48:48
Do you dread traditional sales techniques and wish there was a better way? If you've been struggling with constant sales rejections, this episode is a must-listen. We're talking to Josh Braun, a sales strategist who has mastered the art of empathetic selling. He’s here to help you stop wasting time on deals that won’t close and start focusing on bu…
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Cómo los caballos pueden transformar tu vida y potenciar tu liderazgo. Entrevista a María López Mayol
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1:08:16
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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Inside the Parallel Welcome Sequence: Mastering Copywriting with Daniel Throssell
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What does it take to become a top-tier copywriter? How about a mix of creative genius, a touch of controversy, and a proven track record? Copywriting often sits quietly behind the scenes, but today’s guest stands out for being loud, proud, and a tad controversial. Daniel Throssell has shaken up the industry with his bold techniques and unconvention…
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Transforma tu Negocio: Coaching y Liderazgo Empresarial de Éxito con Carlota Abello
47:17
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47:17
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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Strategy Calls that Sell Premium Programs with John Meese
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48:15
Ever wondered how top entrepreneurs manage to sell premium programs effortlessly? Our guest today, John Meese, has the answers. John's latest book, 'Serve to Sell,' is a game-changer for anyone looking to monetize their skills sustainably. Join us as we dive into his proven methods. John discusses the importance of understanding clients' goals, cha…
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Revolución de Negocios con IA y Automatización con Buildt Academy - Entrevista a Pablo Pérez-Manglano
1:17:18
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1:17:18
Y para los oyentes del podcast de Innokabi, Pablo nos ha dejado un descuento de 10€ (pagas 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio) para el curso IA Basics que mencionamos en el episodio. Si vas desde este enlace, tienes el descuento aplicado: CURSO IA Basics con descuento aplicado aquí https://innokabi.com/curso-ia-b…
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Merging Kaizen with Lean Marketing: Achieving Operational Excellence with Adam Lawrence
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44:55
Lean Marketing Meets Kaizen with Adam Lawrence. With over 35 years of experience, Adam discusses how Kaizen—Japanese for 'continuous improvement'—can drive rapid, sustainable improvements in business processes. We delve into case studies, including a game-changing Kaizen event that transformed a client's distribution efficiency, saving them million…
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Biohacking Health and Wealth: Greg Cassar's Blueprint
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The Entrepreneur's Guide to Success: Business, Lifestyle, and Health with Greg Casser. Join as Allan dives into the life and career journey of Greg Casser, a marketing expert, business coach, and successful investor. In this powerful episode, Greg shares his experience in transitioning from a tech enterprise architect to owning multiple companies a…
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The Truth About the Success Spotlight with Tim Schurrer
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50:49
Sometimes success is not about the size of the platform, success is one life at a time. Tim Schurrer discusses the personal and transformative journey of writing and believing in his book's message and how success can be found beyond traditional metrics. Delving into themes of servant leadership, finding a balance between goal-setting and the daily…
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Building a Lifestyle Business: Lessons from James Schramko
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Every business is a lifestyle business. It’s just whether it’s a good lifestyle or a shitty lifestyle. In this episode, James Schramko, dubbed the 'Zen monk of entrepreneurship,' discusses his philosophy of simplicity in business and life. James has built and sold several online agencies. Has coached many superstars of the online world since 2009. …
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Reinventando la utilidad del libro y el modelo de negocio de la industria con Debook. Entrevista a Ernest Viñas
47:52
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47:52
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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How to Make Friends as an Adult with Nick Gray
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Discover how to make friends as an adult with Nick Gray, the author of 'The Two-Hour Cocktail Party.' In this episode, we dive into the challenges and solutions for making friends as adults. Nick shares his structured approach to hosting events that facilitate new connections and relationships, especially for those who struggle to build a network a…
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How to Write, Promote and Monetize a Bestselling Book with Allan Dib
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28:31
In this solo episode, Allan Dib, the author of the world-famous The 1-Page Marketing Plan, guides you through writing, promoting, and monetizing a bestselling nonfiction book. Allan is an author who has written two bestselling marketing books—the ones he wishes he had when he was first learning marketing. His book, The 1-Page Marketing Plan, was ca…
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Productividad y Éxito Personal con Agustín Peralt: Métodos y Claves
42:49
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42:49
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Balancing Spirituality and Business: Stephan Spencer on SEO and the Art of Success
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50:19
Join Stephan Spencer, a renowned 3-time author, prolific blogger, international speaker, and foremost authority on SEO, for an insightful journey into the realms of business success and spiritual growth. Stephan Spencer shares his remarkable evolution from a web development entrepreneur to a leading figure in the world of SEO. Through engaging conv…
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Audience Based Design: From T-Shirts to Top-Tier Websites with Greg Merrilees
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35:45
In this episode, Greg Merrilees discusses the journey and challenges of transforming his business from T-shirt designing to top-tier website and brand creation. He shares valuable insights on understanding the audience, leveraging AI in design, the importance of mentorship, and effective strategies for getting client referrals. -The common mistakes…
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Dormitorum; La Revolución en el Mercado de Colchones. Entrevista a Alexis Amaya
1:18:37
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1:18:37
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Marketing Practicality: Lessons from 30 Years in the Field with John Jantsch
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37:04
John Jantsch is a marketing consultant, speaker, and author of several bestselling books, including "Duct Tape Marketing." With over three decades in the marketing industry, John has helped countless small businesses grow by implementing practical and strategic marketing systems. In this episode, Allan and John explore practical marketing strategie…
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Emprendimiento y Liderazgo Femenino: María Gómez del Pozuelo de Womenalia - Episodio 237 del podcast de Innokabi
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51:13
Recursos emprendimiento, formación, liderazgo femenino, marketing y networking: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://innokabi.com/…
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Deliberate Positioning and Its Impact on Business Success: Insights from April Dunford
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55:55
April Dunford, a globally recognized expert in positioning, executive consultant, speaker, and author, takes you on a deep dive into the strategic world of positioning. Guided by Allan’s probing questions, April shares rare insights into the operation of her consulting business and the personal positioning lessons she’s learned. This episode will i…
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De neurólogo a maestro "Jedi" en finanzas personales, ahorro e inversión. Entrevista a Sergio Merino
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Estrategias Antienvejecimiento y Terapia Hormonal de Reemplazo: Entrevista con la Dra. Haydee Camacho
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57:17
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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How To Run A Wildly Successful Podcast With Louis Grenier
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Louis Grenier is a podcasting pioneer and host of Everyone Hates Marketers, a top 1% podcast that's reached 1M+ downloads organically. In this episode, we dive into how the best podcast hosts are able to get their guests off script and create dialogues that leave you feeling like a fly on the wall listening to intimate controversial conversations. …
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Eneatipos en Ventas: Conócete a Ti y a tu Cliente para Vender Más con Rosa Montaña
1:10:35
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1:10:35
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Domina las finanzas de tu negocio y hazlo crecer. Entrevista a María Ángeles González
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Cómo Multiplicar Tus Ventas con Email Marketing. Entrevista a Paco Vargas
1:05:26
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Conectar boca y cuerpo para mejorar tu salud y tu negocio. Entrevista a Sara Bureu
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Viajar por medio mundo gestionando proyectos y equipos eficazmente. Entrevista a Andrea Ferradans
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Cómo Ganar Mucho Dinero como Consultor exprimiendo Linkedin. Entrevista a David Vaquerizo
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Vídeo gratuito "Cómo vender a un cliente en Linkedin paso a paso" https://innokabi.com/video-vender-con-linkedin Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negoci…
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Cómo una buena relación de pareja te ayuda con tu negocio. Entrevista a Sara Palazuelo
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Encontrar la esencia para crear negocios coherentes y felices. Entrevista a Eva Álvarez
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Cómo crear una marca radicalmente distinta sin pasarse de rosca. Entrevista a Chema Carrasco
1:13:48
1:13:48
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1:13:48
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Diseñar experiencias creativas para eventos presenciales. Entrevista a Marta Montes y Enric Saiz (27lletres)
52:38
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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El poder del “A tomar por culo” para conseguir el éxito en la vida. Entrevista a Sergio Ayala
1:07:01
1:07:01
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://innokabi.com/ ▬▬▬▬ INFO GENERAL ▬▬▬▬▬ ► DESCRIPCIÓN: Me alegro que hayas decidido acompañarnos una semana…
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30 Errores que Matarán tu Negocio - Alfonso Prim
11:16
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Hoy mi recomendación es sencilla. Si quieres mejorar tu negocio y no cometer errores que te lo arruinen, en este libro encontrarás 30 y las preguntas que tienes que hacerte para evitarlos. Además, el libro tiene regalo si lo compras y estás en la newsletter de Innokabi antes del 6 de marzo. LIBRO + REGALO aquí: https://innokabi.com/libro-30-errores…
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