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Sports Business Uncovered opent de deur naar de intrigerende wereld van sports business. In deze podcast gaan hosts Karlien en Jo in gesprek met topsporters en professionals uit de sportmanagement wereld. Samen verkennen ze de nieuwste trends in de branche, delen ze strategieën voor succesvolle sponsorships en gaan ze op zoek naar inzichten in sports media en economics. Ontdek hoe passie voor sport hand in hand gaat met zakelijk inzicht. Welkom bij Sports Business Uncovered. Voor wie? Sports ...
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Sathees Sampar

Sathees Sampar

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Sathees Sampar is een ervaren Business Consultant met een talent voor het ontleden van complexe zakelijke uitdagingen. Met een schat aan kennis van ICT en bedrijfsprocessen zet hij ingewikkelde problemen vakkundig om in praktische oplossingen. Sathees Sampar heeft met succes Scrum- en agile-methodologieën geïntroduceerd in verschillende sectoren, waaronder verzekeringen, het bankwezen, de automobielsector, de detailhandel, de woningbouw en de bouw. Zijn veelzijdige ervaring en probleemoploss ...
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The Marketing Technology Podcast is a weekly podcast on marketing technology. We have interviews with software vendors and users like CMO‘s.Host Elias Crum (CEO of marketingguys.com) also discusses artificial intelligence, buyer persona’s, customer journeys, customer experiences, and more martech stacking & hacking. Podcasts are in English.
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We ontvangen vandaag met Sports Business Uncovered één van de meest succesvolle veldrijders aller tijden. We praten met Sven Nys over zijn rol als team manager van Baloise Trek Lions en als bezieler van de Sven Nys Academy. Over budgetten en opportuniteiten van het veldrijden. En over zijn persoonlijke missie achter dit alles. Timestamps: 0:00 - 1:…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this electrifying episode of the Marketing Technology podcast, hosts Elias Crum and Mark van Horik sat down with the dynamic Jacob Schermers, the visionary founder of Salesarchitects. This trio delved into the pivotal realm where s…
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Vandaag hebben we een bijzondere gast: Bert Longin, een ware legende op en naast het racecircuit. Als zesvoudig winnaar van de 24 uur van Zolder en meervoudig Belgisch kampioen heeft Bert zijn stempel gedrukt in de autosportwereld. Maar zijn successen reiken verder dan het circuit, als CEO van Longin Service. Hoe combineert hij ondernemerschap met …
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In the dynamic world of fitness and performance, understanding the role of supplements is paramount for maximizing results. Sathees Sampar, a seasoned fitness expert, as he delves into the essentials of supplementation and its impact on your journey towards optimal health and performance.Door Sathees Sampar
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). Welcome to another electrifying episode of The Marketing Technology Podcast! Today, we're diving deep into the transformative power of sales technology with none other than the trailblazer himself, Reza Vinkes, founder of Nothe. Prepa…
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Vandaag hebben we een bijzondere gast: Daan De Wever, CEO van Dstny, dat naamsponsor is van de wielerploeg Lotto-Dstny. We duiken in het fascinerend verhaal achter de sponsoring van een professionele wielerploeg en verkennen de strategieën en uitdagingen van sports business op het hoogste niveau. Maak je klaar voor exclusieve inzichten van Daan De …
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). Today, your hosts, Elias and Mark, are thrilled to introduce an extraordinary guest, Danielle Navas-Brandt, the pioneering force that brought the transformative book They Ask, You Answer by Marcus Sheridan to the Netherlands. Danielle…
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Embark on your journey to fitness excellence with renowned certified personal trainer Sathees Sampar as your guide. In this podcast, we delve into the fundamental principles of effective workout strategies that Sathees Sampar advocates for, drawing upon years of experience and expertise in the realm of personal training.…
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In the journey of fitness, building strength is a cornerstone goal for many. However, doing so safely and effectively requires proper guidance and understanding. In this podcast guide with Sathees Sampar, a seasoned personal trainer, we delve into the fundamentals of building strength safely through essential exercises and progressions.…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this compelling episode of the Marketing Technology Podcast, hosts Elias Crum and Mark van Horik engage in a riveting conversation with Charida Dorder, author of the seminal work, AI in Marketing. Dorder takes listeners on an enlig…
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In the pursuit of fitness excellence, personal trainers play a pivotal role in guiding individuals from setting goals to achieving tangible gains. This podcast, featuring insights from renowned fitness expert Sathees Sampar, delves into the fundamental aspects of personal training and its significance in realizing fitness aspirations.…
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Embark on a transformative journey with renowned fitness expert, Sathees Sampar, as he unveils the secrets to achieving holistic well-being through a harmonious blend of cardio and strength training. In this podcast, Sathees Sampar shares his wealth of knowledge to help you strike the perfect balance between cardiovascular workouts and strength tra…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this insightful episode of the Marketing Technology Podcast, Elias Crum hosts Arushi Jain, the innovative Marketing Director at Typeface. This dialogue navigates the transformative role of AI in marketing, exploring its myriad oppo…
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Explore the pivotal aspects of rest and recovery in your fitness journey with expert insights from Sathees Sampar. In this podcast, discover how strategic rest periods and effective recovery techniques can optimize your fitness regimen, enhance performance, and safeguard against injuries.Door Sathees Sampar
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Anderhalf jaar geleden werd Ludovic Depoortere voorzitter KHCLeuven. Om de club van het faillissement te redden was een miraculeuze ommekeer nodig. Hij doet zijn visie en strategie uit de doeken, praat open over budgetten voor jeugd en ploegen in de hoogste afdeling, en legt het belang van het netwerk en de businessclub uit. Maak je klaar voor nieu…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). Right off the bat, Hanneke emphasizes the integral role of Sales Technology On getting started with Salestech, she advocates for a measured approach. Introducing tools progressively minimizes the chances of overwhelming the team, fost…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this informative episode of the Marketing Technology Podcast, our hosts, Elias Crum and Mark van Horik, sit down with the distinguished guest, Jacob Schermers, a principal at Sales Architects. In a thought-provoking discussion cent…
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Deze maanden bevindt Seppe Smits zich op een kantelpunt, waar hij afscheid neemt van zijn professionele snowboard carrière. We gaan praten over hoe hij de switch maakte van hobbyist naar professional, hoe sponsordeals evolueren, de impact van verwachtingen als wereldkampioen, financiële uitdagingen en nog veel meer. Van de financiële realiteit van …
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Sports Business Uncovered opent de deur naar de intrigerende wereld van sports business. In deze podcast gaan hosts Karlien Valvekens en Jo Deferm in gesprek met topsporters en professionals uit de sportmanagement wereld. Samen verkennen ze de nieuwste trends in de branche, delen ze strategieën voor succesvolle sponsorships en gaan ze op zoek naar …
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Ontdek de belangrijkste principes van financieel beheer voor kleine bedrijven met Sathees Sampar, een branche-expert met vele jaren ervaring. Ontdek bruikbare strategieën om budgetten te optimaliseren, de cashflow te beheren en weloverwogen financiële beslissingen te nemen voor blijvend zakelijk succes.…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this episode of the Marketing Technology Podcast, the founder of Digital Clarity, Reggie James, provides insight on a range of marketing topics including B2B tech marketing, buyer journey complexities, and the importance of a strat…
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In het steeds evoluerende zakenlandschap vormt de kunst van branding en effectieve marketing de hoeksteen voor duurzame groei. Ga met ons mee op een verhelderende reis met de bekende expert Sathees Sampar, terwijl we ons verdiepen in de fundamenten van het ontwikkelen van impactvolle merk- en marketingstrategieën die bedrijven naar ongekend succes …
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Ga op een transformatieve reis met Sathees Sampar, een gewaardeerde bedrijfsconsulent met een bewezen staat van dienst in baanbrekende innovatieve marketingoplossingen. In deze podcast duiken we in de fundamenten van het naar een hoger niveau tillen van merken door middel van strategisch marketingadvies.…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this dynamic episode of the Marketing Technology Podcast, host Elias Crum, Founder of Marketing Guys, engages in an insightful discussion with Janet Nawijn, Head of Marketing at Ormit Talent. The duo delves into the enigmatic world…
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In het dynamische landschap van het moderne bedrijfsleven is innovatief denken van cruciaal belang voor succes. Duik in het rijk van onconventionele bedrijfsstrategieën met de bekende thought leader Sathees Sampar. Ontdek baanbrekende benaderingen die traditionele normen uitdagen en de weg vrijmaken voor transformatief succes.…
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Welcome to this episode of our Marketing Guys podcast, where Elias Crum is joined by Claudia Pas, both passionate about shaking up the industry with what they call ‘Meaningful Commerce'. Today’s hot topic is about reshaping the approach to sales, pivoting from aggressive tactics to an ethos that embraces treating customers as we ourselves would wan…
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In this enlightening conversation, host Elias Crum (Marketing Guys), chats with Kasper Sierslev, the CCO of Zite, an expert in managing in-house marketing teams. They delve into the intricate pros and cons of in-house marketing, providing comprehensive insight into this crucial subject matter. Drawing from his extensive experience and vast knowledg…
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In het onvoorspelbare bedrijfslandschap zijn risicobeperking en crisisbeheersing integrale componenten van een succesvolle strategie. Deze podcast, verrijkt met inzichten van bedrijfsadviseur Sathees Sampar, onderzoekt de basisprincipes van het identificeren, beperken en beheren van risico's, zodat bedrijven de stormen die zich kunnen voordoen, kun…
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On this episode of the Marketing Technology Podcast, host Elias Crum (Marketing Guys) spoke with Caspar Thykier, the CEO and co-founder of Zappar. They delved into a fascinating discussion about the company's work on creating accessible QR codes for the blind and visually impaired. Caspar shared how Zappar's innovative technology helps make QR code…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this episode of the marketing technology podcast, we had the opportunity to speak with Csaba Zajdó, co-founder of Optimonk. The topic of discussion was the use of artificial intelligence (AI) for conversion optimization on website…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). On this episode of the Marketing Technology Podcast, host Elias has a chat with Evan Huck, the CEO of UserEvidence, about the importance of utilizing customer stories in B2B marketing. Evan’s expertise on the matter comes from his exp…
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In this episode of the Marketing Technology Podcast, Alex Melone and Andrei Marin, two of the co-founders of CodeCrew, shared their insights on email list growth and how to keep your email list healthy. Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). According to Melone and Marin, …
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this episode, Elias has a chat with Link Brown, partner at Clientsphere. Link helps Swiss companies scale their revenue 2x to 5x in the American market. Topics we cover: How to grow as an SME in the US and where to start The bigges…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this episode, Elias has a chat with Rasmus Houlind. He's an author, keynote speaker, and Chief Experience Officer at Agillic. He wrote the book 'Hello $FirstName', from which you can download an abstract here. Topics we cover: Diff…
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"In-Store Digital Signage: The Key to Captivating Customers" Digital signage is one of the most effective ways to catch customers' attention in a physical store. Whether it's displaying eye-catching visuals or providing interactive product information, digital signage can enhance the overall shopping experience and increase sales. We speak with Pau…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). In this episode, Elias has a chat with Bidnamic's CEO, Liam Patterson. He's an expert on Google Shopping and we discuss the following topics: What are the best practices for optimizing product data feeds to improve Google Shopping per…
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Welcome to the Marketing Technology Podcast, hosted by Elias Crum (digital strategist and owner of Marketing Guys). The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe. In today's episode, we have the privilege of having Ryan Sonnenberg, Director of Marketing at SavvyMoney, with us. In this podcast …
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Are you struggling with setting the right prices for your IT or SaaS products? Then this episode of the Marketing Technology Podcast is perfect for you! Elias Crum interviews Dan Balcauski, the Founder of Product Tranquility, who shares his insights on pricing as a powerful marketing instrument. Dan explains the services model (SVCS), a comprehensi…
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In this episode, Elias has a chat with direct marketing consultant John Caprani. He shares tips on how to be successful in writing web copy, especially in B2B. Topics we cover: How to use proven frameworks: AIDA and PAS How to touch on the emotional state of prospects, rather than sharing specs and benefits Examples of companies that have successfu…
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On this episode of the Marketing Technology Podcast, host Elias Crum (CEO of Martech & Sales tech agency Marketing Guys) speaks with Chris Cupero, the president of LiveRetail. Together, they delve into the world of localized marketing, discussing three valuable tips for marketers who want to make an impact on their local audience. Chris shares 3 ti…
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In this enlightening episode, host Elias Crum (CEO of Martech & Sales tech agency Marketing Guys) sits down with Joe Davy, the brilliant co-founder of Banzai, a leading provider of online event marketing solutions. Join us as we delve into the world of data and its crucial role in organizing successful online events. Discover how the parallel betwe…
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Welcome to another exciting episode of the Marketing Technology Podcast! In today's episode, your hosts Elias Crum and Mark van Horik have the privilege of interviewing Jim Kraus, President of the Buyer Persona Institute. The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe. Jim is a renowned expert …
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In this episode, Elias has a chat with author and keynote speaker Bryan Kramer. Bryan’s first book “There Is No B2B or B2C: It’s Human to Human H2H” started a global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries. Topics we cover: The H2H (human2human) concept How to be human in an automated world…
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Successfully using video in your marketing is easier than you think. Especially if you have defined the right approach and have a video process in place. In this episode, Elias has a chat with Humberto Farias, the CEO of Fanhero, nn end-to-end video platform powered by the Video Technology Cloud.. Topics we cover: When to use video Different format…
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Are you spending a lot on ads during the holiday season or other peak moments? How do you measure if that is successful? Did your ads deliver that extra revenue, or would you have had that extra revenue anyhow? In this episode, Elias has a chat with Maor Sadra, the CEO at Incrmntal. They enable marketers in making smarter decisions with incremental…
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In this episode, Elias has a chat with Ellie Ahmadi, the CMO at Sago - a global market research partner, empowering confident decisions by connecting human answers to business questions. Every marketer knows that market research is important. But how do you structurally perform research in an online environment that is constantly changing? This is …
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In this episode, Elias has a chat with Evan Kramer, the CEO of Motionpoint, the fully managed website translation solution. The correct translation of web content is more important than ever. At the same time, we have tools like Google Translate and ChatGPT that seem to be replacing the traditional human translator. Or not? That's the chat we have …
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In this episode of The Marketing Technology Podcast, Elias Crum sits down with Nick Liebman, the head of content marketing at Anyword, to discuss the future of content marketing and the role that AI is playing in this space. The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe. Nick begins by discuss…
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