Subscribe now to hear this popular and influential show with host Janice McDonald. You’ll hear Inspiring Conversations with Fearless Women trailblazers in business,sports, arts and culture, politics and more. Listen as they share their stories, the challenges and insights into how they’ve been driven to change the world and make it a better place, in whatever arena they are competing in. Practical tips. True Stories. Authentic Leadership. Real People. Big Ideas. Serious Inspiration.
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Selling on Amazon is a massive opportunity but there is also a lot of complexity and things change quickly. Fearless Sellers podcast host, Joie Roberts brings you the leading voices in the Amazon FBA and E-commerce industry to share their stories and help you understand what is and is not working right now. Joie Roberts is a veteran entrepreneur and Amazon FBA Selling expert who most recently had a 7 figure exit for one of her Private Label Amazon brands. Come join Joie and her expert guests ...
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The Fearless Women's Podcast is a podcast for women who are stuck in their lives and are looking to reconnect with themselves. We all have experienced times that have knocked us down, but how can we educate and empower ourselves to get back up, to reclaim our power, and pursue the life we truly want? Inspired by Women who have come before her such as Rachel Hollis and Brene Brown. Support this podcast: https://podcasters.spotify.com/pod/show/fearlesswomensmentor/support
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#145 Blooming Impact: How Michelle Askin is Cultivating Organization, Growth, and Global Good with Bloom Daily Planners
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In today's episode of Fearless Sellers, Joie Roberts interviews Michelle Askin, co-founder of Bloom Daily Planners. They discuss the journey of Bloom, a female-led company that not only focuses on creating planners but also emphasizes giving back to the community. Michelle shares insights on how Bloom has evolved its mission to inspire and empower …
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#144 Proven Strategies to Maximize Profitability and Dominate the Amazon FBA Marketplace with Carolyn Lowe
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Carolyn Lowe, founder and CEO of ROI Swift, shares strategies for increasing profitability on Amazon without increasing ad spend. She emphasizes the importance of optimizing traffic and conversion rates, as well as focusing on organic growth. Lowe suggests auditing campaigns to eliminate wasted spend and investing in A/B testing and optimization of…
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#143 From Side Hustle to Viral Sensation: How Eugenia Chen Transformed Pandaloon with Amazon's Power Tools
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Eugenia Chen, a former math professor, shares her inspiring journey of transitioning from academia to entrepreneurship by creating Pandaloon, a brand specializing in panda-themed pet products. She discusses the challenges she faced, the viral success of her puppy in a panda costume, and how she leveraged Amazon's tools to grow her business. Eugenia…
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#142 Niche Down, Rise Up: How Focused Strategies Fuel Big Success with Sarah Parks
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In this episode of Fearless Sellers, Joie Roberts interviews Sarah Parks, founder of Zentoes, a foot care products company. They discuss the importance of niching down in business, how Sarah turned a personal family issue into a thriving brand, and the growth of Zentoes from Amazon to Walmart. Sarah shares insights on leveraging customer feedback f…
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#141 Unlocking Global Growth with Amazon Ads with Jeff Cohen
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In this episode of the Fearless Sellers podcast, Joie Roberts interviews Jeff Cohen, who shares insights from the recent Amazon Accelerate event. They discuss the importance of networking, the innovative features of Amazon ads, and the accessibility of Amazon employees for sellers. Jeff emphasizes the significance of understanding one's brand and t…
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#140 Empowering Sellers: How Natalie Angelillo Drives Success at Amazon
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In this engaging conversation, Joie Roberts interviews Natalie Angelillo, Amazon's Director of External Relations, about her role in empowering sellers on the platform. They discuss the significance of the Amazon Accelerate event, the support systems in place for sellers, and the inspiring stories of entrepreneurs who are making a difference in the…
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#139 Mastering Amazon: Derrek's Strategies for Scaling 4 Brands and Dominating Q4
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In this episode of the Fearless Sellers podcast, Joie Roberts interviews Derrek Wiedeman, an accomplished Amazon entrepreneur who operates nine brands focused on health and wellness. Derrek shares insights into his journey from humble beginnings to running a successful warehouse operation, emphasizing the importance of rapid product launches, effec…
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#138 Unlock Your Energy: How Amazon Sellers Can Feel Good, Beat Burnout, and Thrive in Business with Maraya Brown
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In this episode, Maraya Brown discusses the signs of burnout and how entrepreneurs can feel more vibrant and less stressed. She highlights the importance of addressing physical and internal signs of burnout, such as fatigue, brain fog, weight changes, sleep disturbances, irritability, and hormonal imbalances. Maraya introduces her upcoming online e…
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Jennifer Flanagan - President and CEO of Actua
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My next guest is unlocking youth potential in Canada through STEM. Jennifer Flanagan is the President, CEO and visionary behind Actua - Canada's leading science, technology, engineering and mathematics (STEM) youth outreach organization that includes a national network of 43 universities and colleges that engage youth, ages 6-26, in STEM learning e…
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#137 Mastering Amazon FBA: Insider Tips for Crushing Q4 with Charles Chakkalo
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Charles Chakkalo, an experienced e-commerce seller, shares his insights on dominating Q4 and navigating Amazon's competitive landscape. He emphasizes the importance of continuous learning and staying humble in the ever-changing e-commerce world. Charles discusses his journey as a young seller, his decision to pursue e-commerce over law school, and …
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#136 Mastering Amazon FBA Success: Trademarking, Maximizing Profits, and Future-Proofing with Steven Pope
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Steven Pope, founder of My Amazon Guy, shares essential tips for succeeding on Amazon. He emphasizes the importance of having a trademark for brand protection and access to valuable features like brand stores and sponsored ads. Pope also discusses strategies for increasing average order value, such as utilizing brand stories and A+ content to showc…
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Dr. Heather Lank. Parliamentary Librarian of Canada
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I’m excited to introduce you to another remarkable person with a fascinating career who is making the world a better place: Dr. Heather Lank. Let me tell you a little about out her. In 2018, she was appointed Parliamentary Librarian of Canada. She joined the federal public service in 1990 and assumed progressively more senior leadership roles worki…
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#135 Navigating the New Amazon FBA Maze: Key Strategies for Sellers Amidst Policy Shifts with Yoni Mazor
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Yoni Mazor, co-founder and CGO of Getida, discusses the recent changes in Amazon's FBA refund and reimbursement policies and how they will impact sellers. He explains the different types of claims and the time frames for reimbursement. Yoni emphasizes the importance of taking action before the October 23rd deadline to maximize reimbursements. Getid…
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#134 Listen to the Whispers: The Inspiring Journey of Nerdbugs and Amazon FBA Success with Dr. Ronak Mehta
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Dr. Mehta, the CEO and founder of NerdBugs, shares her journey of creating an award-winning brand that combines fun with education. NerdBugs are anatomical plush toys that provide comfort, joy, and education to people going through health journeys. Dr. Mehta was inspired to create NerdBugs after seeing the generic gifts given to hospitalized patien…
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#133 Unlocking Bestseller Status: Christina Kaye’s Secrets to Self-Publishing Success
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Christina Kaye, a publishing expert, shares her journey in the publishing industry and her passion for helping female entrepreneurs write and publish their own books. She emphasizes the importance of writing a book with a clear concept and outline, and provides tips for creating a writing schedule. Kaye also discusses the significance of a compelli…
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#132 From Kid Odor to Amazon FBA Success: How Chantel's Play Pits is Winning Over Sellers and Parents
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Chantel Powell, founder of Play Pits, shares her journey of creating a toxic-free natural kids deodorant. Inspired by her son's odor problem, Chantel whipped up a deodorant in her home kitchen using baking soda, cornstarch, coconut oil, and orange essential oil. The positive response from her son and other kids led her to start Play Pits as a busin…
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#131 Music, Trivia, and Amazon FBA Success: High School Sweethearts Building Lyrically Correct
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Tiffany and Donte Jones, founders of Lyrically Correct, share their journey of creating the ultimate music trivia card game and their success on Amazon. They discuss the inspiration behind the game, their experience as a husband and wife team, and the challenges they faced during the pandemic. They also talk about their decision to launch on Amazon…
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#130 Revolutionizing Amazon Ads: An Exclusive Interview with BidX Co-Founder Max Hofmann for Amazon FBA Sellers
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Max Hoffman, co-founder and CEO of BidX, shares his Amazon journey and the creation of BidX, an AI-powered automation software for Amazon advertising. He discusses the importance of automation in managing Amazon ads and the unique features of BidX, such as full-funnel automation and DSP ads. Max also provides insights on preparing for Prime Day, in…
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Dr. Karen MacNeill – Mental Performance Consultant, Psychologist and Speaker
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So, are the Olympic Games on your mind? I absolutely love watching them! I went with my family to the Vancouver Olympics in 2010 and it was so memorable. In a few weeks, Paris will be transformed! The Games will open with a flotilla of athletes floating down the river - that same river that will be a venue for open-water swimming events. It’s going…
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#129 The Love Hate Relationships with Amazon PPC for Amazon FBA Sellers with Noemi Bolojan
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In this episode of "Fearless Sellers: The Women of Amazon," host Joie Roberts interviews Noemi Bolojan, an Amazon PPC expert and co-founder of Scale Wave. Noemi shares her journey from launching a successful pet products brand during the COVID-19 pandemic to becoming a distinguished figure in Amazon advertising. They discuss common challenges in Am…
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#128 Prime Day Playbook: Your Ultimate Prep Guide with Joie Roberts & Jamie Davidson
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In this episode, Joie Roberts and Jamie Davidson discuss strategies for preparing for Prime Day on Amazon. They provide tips on inventory management, scheduling lightning deals, utilizing coupons, and leveraging advertising and social media to maximize visibility and sales. They also emphasize the importance of building an email list and communicat…
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Leslie Weir - Librarian and Archivist of Canada
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Today’s guest is another trailblazer with a mile-long impressive bio. I am delighted to welcome Leslie Weir to the show. She is the Librarian and Archivist of Canada - the first woman to be appointed to the position since the National Library of Canada and the National Archives of Canada merged to form Library and Archives Canada (LAC) in 2004. Her…
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The Honourable Senator Marie-Paule Charette-Poulin
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These are challenging times so I’m happy to continue to spotlight inspiring people making the world a better place. My fearless friends, I am excited to introduce someone whose career has a long impressive bio that she continues to add to and is defined by so many firsts. The Honourable Senator Marie-Paule Charette-Poulin. The book about her life c…
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#127 Tools, Landing Pages & Product Inserts for Amazon FBA Sellers with Jamie Davidson
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In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts and guest Jamie Davidson, a nine-figure seller on Amazon, discuss effective marketing strategies for Amazon businesses. They touch on the importance of optimizing Amazon listings with eye-catching images and compelling copy to attract and convert customers. Tune in …
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Julie Savard-Shaw - Prosperity Project
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So excited to highlight another interesting person who’s making the world a better place for all of you- my fearless friends! My guest is Julie Savard-Shaw. Well, what an impressive bio! She’s making a difference in a big way. Let me tell you about her: Julie Savard-Shaw brings a tremendous background in advancing gender equality and women's rights…
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#126 Selling Supplements and How to Stand Out from the Competition on Amazon with Aleksejs Leal
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On this episode of Fearless Sellers, host Joie Roberts chats with a fellow Amazon seller and coach, Aleksejs Leal about their experiences in the e-commerce world. They discuss the challenges and excitement of selling on Amazon, the balance between coaching and selling, and the importance of analyzing and researching products for success. Tune in to…
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#125 Towards Success: Erin Graybill's Niré Beauty Journey from Startup to Amazon's Wishlist
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In this episode of Fearless Sellers, Erin Graybill, the founder of a renowned beauty brand, shares her journey from being a research student to building a successful beauty empire. She discusses the challenges she faced, the importance of resilience, and the power of pushing past perfection to achieve greatness in the e-commerce world. Tune in to h…
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#124 Sleeping Giants: How Melissa Bamberg's Nodpod Awakened Amazon FBA
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Join us on the Fearless Sellers podcast as we dive into the story of Melissa, the visionary founder of Nodpod. Discover how she emphasizes the importance of building a strong brand over worrying about patents and knockoffs. Melissa's journey from a simple idea to transforming the sleep industry showcases the power of creativity and perseverance in …
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#123 From Basement to Empire: Olivia Starling's Journey to E-Commerce Success with Starlette Galleria
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Olivia Starling, founder of Starlette Galleria, shares her inspiring journey from turning $300 of inventory into a thriving multi six-figure jewelry empire on the Fearless Sellers, the Women of Amazon podcast. She discusses balancing entrepreneurship with motherhood and leveraging authenticity and influencer partnerships to skyrocket her brand. Oli…
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#122 Building a Curly Empire on Amazon FBA and Empowering Women Worldwide: Lisa Kelly's Selling Success Journey
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In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Lisa Kelly, founder of the Curly Life Company and AuBonacci brand. Lisa shares her journey from battling frizz to embracing her natural curls, which has sparked a global movement of self-love and empowerment. They discuss how hair can impact confidence an…
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Brenda Allen - Chief People Officer at De Havilland Aircraft of Canada Limited
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My fearless friends I'm excited to introduce you to another remarkable person who is breaking barriers and soaring higher. Today’s guest is the unstoppable Brenda Allen. She is the Chief People Officer at De Havilland Aircraft of Canada Limited. Rugged. Reliable. Canadian. That’s De Havilland. The company has a passionate team of innovators based a…
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#121 Cartloads of Cash and the Secrets of a Crazy Flippin' Success: Emily Baker Unpacks the Art of Reselling with Amazon FBA
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Join Joie Roberts on the Fearless Sellers, the Women of Amazon podcast as she welcomes Emily Baker, the mastermind behind the Crazy Flippin' Mom brand. Emily shares her journey from a weight loss transformation to building a seven-figure business empire through online sales. Discover valuable insights into navigating Amazon and Walmart marketplaces…
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#119 Get your Product Right for Amazon FBA Selling Success
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In this conversation, Joie Roberts and Jamie Davidson discuss the importance of finding the right product to sell on Amazon. They emphasize that getting the product right makes everything else easier in the selling process. They highlight the significance of ordering samples and conducting product validation to ensure quality. The conversation also…
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#118 The Secret to Successful Selling on Amazon FBA, is Hard Work with Cara Sayer
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On this episode of the Fearless Sellers Podcast, host Joie Roberts speaks with Cara Sayer, an inventor and Amazon seller based in London. Cara shares her journey of creating a product she believed in and the importance of both positive and negative feedback from customers. Despite not being a "baby person," Cara discusses her experience as a mother…
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#117 Unlocking Success on Amazon: Resilience, Discipline, and the Power of Action
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In this conversation, Joie Roberts and Jamie Davidson discuss the common traits and strategies of successful members in the AMZ Insiders coaching program. They emphasize the importance of resilience, adaptability, and taking action. They also highlight the value of discipline and doing what needs to be done, even when motivation is lacking. The con…
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#116 How User-Generated Content Transforms Amazon FBA Success with Liz Saunders
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In this episode, Liz Saunders, a former Amazon seller and founder of Fluencer Fruit Software, discusses the significance of user-generated content (UGC) for Amazon sellers. She explains that UGC involves people using and reviewing products in videos and photos, which helps answer potential buyers' questions and increases conversion rates. Liz empha…
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#115 Fit to Lead: Harnessing a Fitness Mindset for Amazon FBA & Entrepreneurial Excellence
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In this episode, Joie Roberts and Jamie Davidson discuss the importance of fitness for entrepreneurship and success in business. They explore how fitness can boost confidence, improve focus, and enhance mindset. They also emphasize the need for consistency and discipline in maintaining a fitness routine. The conversation touches on the benefits of …
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#114 Unlocking Amazon FBA Success: Lauren Paine's Journey with Insider Coaching Secrets
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In this episode, host Joie Roberts interviews Lauren Payne, an aspiring seller who has successfully launched her first product on Amazon. They discuss Lauren's background in real estate and her decision to venture into Amazon FBA. Lauren shares her experience in building her brand and listing, including the challenges and successes she encountered.…
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#113 Listing Optimization Secrets For Amazon FBA Sellers With Jamie Davidson
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In this episode, Joie Roberts and Jamie Davidson discuss various aspects of optimizing Amazon listings. They cover the importance of creative elements such as photos and videos, as well as the role of copywriting and keywords. They also explore the expansion and longevity of listings, including the use of brand analytics to identify new customer se…
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#112 Designing Success: Mastering Branding And Packaging With Kitty Lai On Amazon FBA
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In this episode, branding expert Kitty Lai shares her insights on creating a brand identity and designing packaging for Amazon sellers. She emphasizes the importance of research and avoiding trends in order to stand out in a crowded marketplace. Kitty also discusses the role of color in design and the impact it has on consumer perception. She provi…
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#111 Joie’s 5 Productivity Hacks For Busy Amazon FBA Sellers And All Humans
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In this episode, Joie Roberts shares her ultimate productivity hacks for busy individuals. She starts by recommending the use of grocery delivery services to save time and money. Next, she discusses the importance of organizing your to-do list and prioritizing tasks based on importance. Joie also emphasizes the value of intentional multitasking and…
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#110 From Cutlery to Community: The Amazon FBA Seller's Guide to Impactful Success with Mike Abramowitz
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In this episode, Mike Abramowitz shares his journey from selling Cutco knives to leading community-driven initiatives like PB&J for Tampa Bay. He emphasizes the importance of linking products to a cause that matters to both the seller and the customer. Mike also discusses the power of delegating low-value tasks and investing in personal growth. He …
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#109 Amazon FBA Selling Predictions in 2024 with Jamie Davidson
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In this episode, Joie Roberts and Jamie Davidson discuss their predictions for Amazon sellers in 2024. They emphasize the importance of building a brand and owning the customer, as well as the opportunity to sell on TikTok Shop while still utilizing Amazon's fulfillment services. They also highlight the growing influence of influencers and the conv…
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#108 From Belarus to Big Business: The Amazon FBA Seller Who's Changing the Game with Krystsina Uradzimskaya
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In this episode, Krystsina shares her journey from starting with just $200 to building five successful Amazon businesses. She emphasizes the importance of resilience and perseverance in the face of challenges. Krystsina discusses the decision to pursue her first product on Amazon and the motivation to create high-quality products. She also shares h…
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#107 Strength In Struggle: Joie Roberts On The Power of Empathy In Work, Life and Motherhood
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In this episode, Joie Roberts opens up about her personal struggles and shares her thoughts on finding strength and support during difficult times. She discusses the power of women's events and the importance of listening and cheering on overwhelmed new moms. Joie also reflects on her own experience with infertility and how it shaped her perspectiv…
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#106 From A Dog Booster Seat To 17 Amazon Brands! Insider Strategies With Robb Green
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In this episode of the Fearless Sellers Podcast, host Joie Roberts interviews Robb, the mastermind behind 17 successful Amazon brands. They discuss Robb's journey from launching his first product to flipping businesses for impressive profits. He delve into the secrets of building and selling lucrative Amazon businesses, as well as the strategies th…
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#105 When to Expand Globally & into Retail Stores for Amazon FBA Sellers with Jamie Davidson
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In this episode of Fearless Fridays, host and managing partner at AMZ Insiders, Jamie Davidson, discusses global expansion on Amazon with his business partner. They delve into the decision-making process behind launching products in different countries and the importance of having a global expansion plan. Jamie shares his experiences of launching p…
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#104 Insider Sourcing and Negotiating Secrets for Amazon FBA Sellers with the Sourcing Master, with Afolabi Oyerokun
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In this episode, we dive into the world of Amazon selling with Afolabi Oyerokun, a seasoned expert with over 20 years of selling experience. Afolabi shares his secrets to transforming seven-figure Amazon brands through sourcing and negotiation. He recounts a story of one of his first successful negotiations, highlighting the importance of building …
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#103 How To Launch Over 3,000 Products Successfully With Jamie Davidson
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In this episode of Fearless Sellers, host Joie Roberts is joined by Jamie Davidson to discuss the challenges and solutions of building a nine-figure Amazon brand. They delve into the topic of launching products on Amazon and how to select the right ones while managing competition. Jamie shares insights from his experience of launching over 3,000 pr…
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#102 From Suspensions to Success: Amazon FBA Insights with Lesley Hensell
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In this episode of the Fearless Sellers, the Women of Amazon podcast, Lesley Hensell, co-founder of Riverbend and author of "The Amazon Incubator," discusses the dangers of get-rich-quick schemes in the Amazon selling industry. Lesley shares her experience working with suspended sellers and the inspiration behind her book. She emphasizes the import…
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