Just Two Girls chanting about things that are buck wild in buck wild places
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An interview show for creative entrepreneurs.
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Welcome to Experience This! where you’ll find inspiring examples of customer experience, great stories of customer service, and tips on how to make your customers love you even more. Always upbeat and the definitely entertaining, customer retention expert Joey Coleman and social media expert Dan Gingiss serve as your hosts for a weekly dose of positive customer experience. This show will help you attract and keep more customers so you can grow your business, increase your profits, and have m ...
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Episode #276: Sara Ingle of Boston Fiber Company
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On today's episode of the Craft Industry Alliance podcast, we’re talking about owning a yarn store with my guest Sara Ingle. Sara founded Boston Fiber Company, a local yarn store in Boston’s South End neighborhood, in 2022. Now finishing its second year, the store focuses on indie-dyed yarn, supporting local crafters, and fostering a strong communi…
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Episode #275: Deborah Balmuth
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On today's episode of the Craft Industry Alliance podcast, we’re talking about publishing books with my guest Deborah Balmuth. Deborah retired from Storey Publishing on September 30 after 31 years with the company. She began as an editor, become editorial director in 2003, and publisher in 2013. She especially enjoyed expanding Storey's library of …
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Episode #274: Julie Fei-Fan Balzer
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On today's episode of the Craft Industry Alliance podcast, we're talking about making and teaching art with my guest Julie Fei-Fan Balzer. Based outside of Boston, Julie is a painter, printmaker, and collage artist who constructs vibrant compositions. Her artwork investigates the interplay of identity and perception, inviting viewers to take a long…
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Episode #273: Jenifer McShane
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On today's episode of the Craft Industry Alliance podcast, we're talking about documentary filmmaking with my guest Jenifer McShane. Jenifer McShane is an independent filmmaker committed to using film to bridge understanding in situations where structural or cultural divisions typically keep people apart. Jenifer's current film The Quilters, a docu…
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Episode #272: Andrea Tsang Jackson
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On today's episode of the Craft Industry Alliance podcast, we're talking about the art of quilting with my guest Andrea Tsang Jackson. Andrea is a textile artist, quilt designer, author, and educator based in Halifax, Nova Scotia Canada. After working in various design fields and settings ranging from architecture to museums, the quilting medium ca…
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Episode #271: Megumi Inouye
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On today's episode of the Craft Industry Alliance podcast, we’re talking about the art of wrapping gifts with my guest Megumi Inouye. Megumi is a gift-wrapping and packaging artist. Known for her sustainable wrap-ping designs and creative innovations, she encourages repurposing, utilizing everyday things around us, and using organic and recyclable …
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Golden Scissors Awards 2024: The Loose Ends Project + Allyson Allen
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On today's episode of the Craft Industry Alliance podcast, we're talking with two more of the winners of the Golden Scissors Awards. These new awards recognize excellence in the crafts industry and are given out annually at h+h americas. Nominations were open to everyone and the winners were determined by an independent panel of judges made up of c…
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Golden Scissors Award 2024 Winners: Elizabeth Okeyele + Ali Pate
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On today's episode of the Craft Industry Alliance podcast, we're talking with two of the winners of the Golden Scissors Awards. These new awards recognize excellence in the crafts industry and are given out annually at h+h americas. Nominations were open to everyone and the winners were determined by an independent panel of judges made up of craft …
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Episode #268: Amber Kemp-Gerstel
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On today's episode of the Craft Industry Alliance podcast, we’re talking about building an audience with my guest Amber Kemp-Gersel of Damask Love. Amber was the keynote speaker at h+h americas 2024 in Chicago and this is a recording of her presentation. It was inspiring, smart, and funny and I think you’re going to love it. Amber Kemp-Gerstel is a…
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Episode #267: Krista West of Avlea Folk Embroidery
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On today's episode of the Craft Industry Alliance podcast, we’re talking about folk embroidery with my guest Krista West. Krista delights in bringing ancient beauty to the modern world with embroidery designs inspired by traditional Mediterranean folk textiles. Introduced to traditional folk embroidery in Greece, she fell in love with the vibrant c…
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Episode #266: Kelly Brooks from Knitbrooks
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On today's episode of the Craft Industry Alliance podcast, we’re talking about building a craft tool company with my guest Kelly Brooks. Kelly and her husband, Scott Gardiner, are the team behind knitbrooks, where they create unique wooden crochet hooks. Kelly started knitbrooks in 2013 while she was working as a reporter/photographer at a small co…
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Episode #265: Heather Lou
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On today's episode of the Craft Industry Alliance podcast we're talking about growing a sewing pattern business with my guest Heather Lou. Heather has been passionately making her own clothes since 2010, and discovered she loved sewing so much she left a career in interior design to start Closet Core Patterns. Over the years, the company has grown …
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Special Episode: State of the Industry 2024
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We’re so pleased to bring you this special episode of the Craft Industry Alliance podcast. This is a recording of the State of the Industry panel discussion which took place live on stage on May 1 at h+h americas 2024 in Chicago. With about 800 people in the audience, our panelists dove into the biggest issues and ideas the crafts industry is wrest…
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Episode #264: Lauren Tilden
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On today's episode of the Craft Industry Alliance podcast, we're talking about marketing, retail, and stationery with my guest Lauren Tilden. Lauren is a marketing coach for small business owners struggling to consistently market their businesses. Also a maker, retail shop owner, and podcast host, she’s on a mission to help small businesses do bett…
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Episode #263: Sara Barnes
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On today's episode of the Craft Industry Alliance podcast, we’re talking about embroidery and illustration with my guest Sara Barnes. Sara is an embroidery illustrator and writer living in Seattle, Washington. She runs Bear&Bean, an embroidery studio stitching pet portraits and other beloved creatures. Her work has been recognized in American Illus…
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Episode #262: Beau McCall
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On today's episode of the Craft Industry Alliance podcast, we’re talking about buttons with my guest Beau McCall. Proclaimed by American Craft magazine as “The Button Man,” Beau McCall creates wearable and visual art by applying clothing buttons onto mostly upcycled fabrics, materials, and objects. His artworks offer commentary on topics such as po…
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Episode #261: Karla Overland of Cherrywood Fabrics
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On today's episode of the Craft Industry Alliance podcast, we’re talking about hand-dyed fabrics with my guest Karla Overland. Karla is the owner of Cherrywood Hand Dyed Fabrics in Baxter, Minnesota. She is the “colorist” who creates all the dye formulas and gradations of the gorgeous trademark bundles. Karla has been sewing since she was a little …
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Episode #260: Jess Barrera of Sallie Tomato
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On today's episode of the Craft Industry Alliance podcast we're talking about creating a sewing business with my guest Jess Barrera of Sallie Tomato. Jessica is an author, designer, educator, and entrepreneur who has been creatively sewing and crafting since the age of five. She studied entrepreneurship at the University of Wisconsin-Whitewater, an…
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Episode #259: Drew Steinbrecher
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On today's episode of the Craft Industry Alliance podcast, we’re talking about collage and mixed media with my guest Drew Steinbrecher. Drew has enjoyed working with his hands and being creative from a young age. He has a university degree in graphic design. Along with being a full-time artist he is also freelance graphic designer. He's an avid kni…
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Episode #258: Willie Smith
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On today's episode of the Craft Industry Alliance podcast, we’re talking about building a knitting business with my guest Willie Smith. Willie Smith discovered knitting in 2007. He believes he’s been given a gift to entertain while teaching and his purpose is to spend his life enriching other people’s lives. Knitting is the vehicle he is using to a…
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Episode #157: Kristina McGrath and Sarah Walworth of Tech Tip Talk
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On today's episode of the Craft Industry Alliance podcast, we’re talking about writing technical instructions with my guests Sarah Walworth and Kristina McGrath. Kristina and Sarah are yarn pattern technical editors, consultants, and coaches in the fiber industry. They have edited over 1000 knitting patterns between them. Since 2020, they have host…
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Episode #256: Rachel Austen of Elle Crée
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On today's episode of the Craft Industry Alliance podcast, we’re talking about paint-by-numbers with my guest Rachel Austen. Rachel has a background in graphic and web design. She founded her paint-by-number kit company - Elle Crée - in 2017 out of her desire to create a nostalgic product from her illustrations that customers could interact with an…
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Episode #255: Brett Bara
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On today's episode of the Craft Industry Alliance podcast, we're talking about bargello with my guest, Brett Bara. Brett is the founder of Hello Bargello, a brand dedicated to reviving the vintage craft of bargello for modern makers. Brett is a crafts expert and creative entrepreneur who has been working in the crafts industry for over 20 years. Ov…
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Episode #254: Christie Troxell of Ritzy Parties
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On today's episode of the Craft Industry Alliance podcast, we’re talking about craft parties and events with my guest Christie Troxell. Christie is a master maker and creative professional specializing in the craft and party industries. In 2012, she founded Ritzy Parties, and grew a five-star business creating immersive, over the top celebrations f…
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Podcast Episode #253: Austin Rivers of Knit the Rainbow
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On today's episode of the Craft Industry Alliance podcast, we’re talking about serving the LGBTQ+ community through craft with my guest Austin Rivers. Austin is a nonprofit founder; diversity, equity, and inclusion consultant; activist; and professional actor. He received his double bachelor's degree in politics and musical theatre from NYU, his ma…
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Episode #252: Sarah Resnick of Gist Yarn
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On today's episode of the Craft Industry Alliance podcast, we're talking about growing a weaving yarn company with my guest, Sarah Resnick. Sarah is the founder of the weaving yarn company Gist Yarn, and their newly launched sister brand Zollie. Since 2017, their small, creative team has been making yarn, patterns, and projects that weavers and mak…
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Episode #251: Sally Moore of Parker Avenue Knits
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On today's episode of the Craft Industry Alliance podcast, we're talking about owning a local yarn shop with my guest Sally Moore. Sally is the owner of Parker Avenue Knits, a local yarn shop in Detroit, Michigan. She opened the shop in December 2021. Sally is also a litigation attorney and has been practicing law since 1986. To Sally, litigation i…
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Episode #250: Jamie Trinier and Jessica Drain of SewTites
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On today's episode of the Craft Industry Alliance podcast, we’re talking about product development with my guest Jamie Trinier and Jessica Drain of SewTites. An oil and gas engineer for most of her career, Jamie discovered the love of quilting after watching her mom sew many Halloween costumes, Christmas PJs, and quilts as a child. She started sewi…
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Episode #249: Jaren Gibson
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On today's episode of the Craft Industry Alliance podcast we're talking about the quilting industry with my guest Jaren Gibson. Jaren joined Grace Company as its first manager in 1998, soon after graduating from Weber State University with a degree in Communication. At the time the company had approximately 15 employees. As President of Grace Compa…
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Episode #248: Jen Gubicza of ZooGuu
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On today's episode of the Craft Industry Alliance podcast, we're talking about craft fairs and plush taxidermy with my guest, Jen Gubicza. Jen is the designer and maker behind the handmade brand Zooguu. She graduated with a BFA in graphic design from Massachusetts Institute College of Art in 2001 and worked as a graphic designer and creative direct…
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Episode #247: Dana Williams-Johnson
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On today's episode of the Craft Industry Alliance podcast, we're talking about yarn and media with my guest Dana Williams-Johnson. Dana Williams-Johnson is a knitter, newbie crocheter and college professor. She holds a PhD in Communications, Culture, and Media Studies and researches issues with online communities, feminism and the impacts and use o…
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Episode #246: Bianca Springer
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On today's episode of the Craft Industry Alliance podcast, we’re talking about sewing, quilting, and embroidery with my guest Bianca Springer. Bianca Springer is a garment sewist, pattern designer, sewing instructor and experimental quilter. She is the creator of unique sewing pattern weights to improve sewing efficiency and speed. Bianca is a cont…
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Episode #245: Laura Coia
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On today's episode of the Craft Industry Alliance podcast, we’re talking about YouTube with my guest Laura Coia. Laura is the host and creator of the YouTube channel Sew Very Easy. The channel has 454,000 subscribers and 976 videos that she’s produced over the last nine years, all focused on sewing and quilting. Laura has over 45 years of sewing ex…
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Special Episode: State of the Industry 2023
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We're so pleased to bring you this special episode of the Craft Industry Alliance podcast recorded at h+h americas 2023 on June 21 in Chicago. The trade show opened with this State of the Industry panel discussion with over 500 people in the audience. Our four panelists are: Hedi Ehlen, Kamaca Champion, Steve Jeffery, and Jan Hurwitz. We discuss wh…
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Episode #244: Victoria Findlay Wolfe
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On today's episode of the Craft Industry Alliance podcast, we’re talking about quilting with my guest Victoria Findlay Wolfe. Victoria’s work balances between art quilting, traditional & modern quilting styles, and reflects her passion for exploring the fine art of quilting in the modern age. A farm girl raised in Minnesota, her influences are heav…
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Special Episode: Justine Tiu, Co-Founder of The Woobles, Live at h+h americas
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In this special episode of the Craft Industry Alliance podcast, we are very excited to bring you a recording of our Day 3 keynote at h+h americas 2023, a fireside chat with Justine Tiu, co-founder of The Woobles. The Woobles is a company that makes learn-to-crochet kits for complete beginners. Through The Woobles, Justine has taught over 200,000 pe…
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Episode #243: Mary Grabenstatter
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On today's episode of the Craft Industry Alliance podcast, we're talking about creating a subscription with my guest Mary Granbenstatter. Mary is the owner of Needle Sharp, a monthly subscription sewing box service she founded in 2017 that offers curated garment projects as well as fabric and patterns. The company is a culmination of Mary’s love of…
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Episode #242: Diana Baird N’Diaye
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On today's episode of the Craft Industry Alliance podcast, we're talking about folklore with my guest Diana Baird N’Diaye. Diana is a senior curator and cultural heritage specialist at the Smithsonian Center for Folklife and Cultural Heritage. She previously held positions as folk arts program analyst at the New York State Council on the Arts and c…
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Episode #241: Elizabeth Silver
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On today's episode of the Craft Industry Alliance podcast, we’re talking about surface pattern design with my guest Elizabeth Silver. Elizabeth is a professional surface pattern designer with 20 years in the industry. Her colorful patterns and illustrations are regularly featured in major retailers like Target, Michaels, and Walmart and she license…
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Episode #240: Cadence Kidwell of Fuzy Goat Yarns
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On today's episode of the Craft Industry Alliance podcast, we’re talking about owning a yarn shop with my guest Cadence Kidwell. Before Cadence opened her yarn shop, Fuzzy Goat, she was at Florida State University – where she taught Creative Writing, Multicultural Literature and designed a certificate program for students to develop cultural compet…
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Episode #239: Stephanie Rohr
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On today's episode of the Craft Industry Alliance podcast we're talking about cross stitch with my guest Stephanie Rohr. Stephanie Rohr is a cross-stitch designer, artist, and author. She is known as StephXstitch in the craft world, after giving that name to her Etsy shop in 2010. Stephanie's work fits into the subversive cross-stitch movement, wit…
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Episode #238: Gretchen Hirsch
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Today on the show we’re talking about sewing glamor with my guest Gretchen Hirsch. Specializing in vintage glamour, Gretchen “Gertie” Hirsch is a designer who infuses her passion for sewing into glamorous creations that can be customized for anyone. She got her start as a blogger with the popular Gertie’s New Blog for Better Sewing, and has collabo…
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Episode #237: Libs Elliott
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On today's episode of the Craft Industry Alliance podcast, we’re talking about modern quilting with my guest Libs Elliott. Elizabeth (Libs) Elliott is a textile artist exploring the intersection of technology and traditional craft by using generative code to design and make handmade quilts. A deep appreciation for craftsmanship, design history and …
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Episode #236: Anna Hrachovec of Mochimochi Land
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On today's episode of the Craft Industry Alliance podcast, we’re talking about knitting cute things with my guest Anna Hrachovec. Anna is a Chicago-based designer and artist who loves to knit little creatures. Just about everything is more fun in tiny knitted form, so she’s inspired by everything! Under her designer brand, Mochimochi Land, Anna has…
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Episode #235: Cheryl Ham
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On today's episode of the Craft Industry Alliance podcast, we're talking about creating a subscription box with Cheryl Ham. Cheryl Ham is a self-taught knitter who learned the craft with a bit of help from YouTube and a pair of her mother’s long-forgotten and slightly bent, size 9 needles. Cheryl is also the owner of Hypnotic Yarn, which came to li…
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EP185: Reading, Resigning, and Retaining!
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Learn about the must-read employee experience book of 2023, the shocking stats behind the biggest challenge facing organizations today, and a method for enhancing your customer experience by focusing on your employee experience. Bite-Sized Delight From the Episode: • Never Lose an Employee Again - By focusing on the First 100 Days of the employee j…
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EP184: Computers, Computers, and More Computers!
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Learn about how ChatGPT and other AI software can create an entire episode of Experience This, the best CX brands according to ChatGPT, and asking ChatGPT all the tough customer experience questions. Bite-Sized Delight From the Episode: • Empathy in Customer Experience - When asked to create an episode of Experience This, ChatGPT focused on the pow…
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EP183: Super Fans, Super Stars, and Super Answers!
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Learn about the must-read customer experience book of 2023, how rockstars connect with their raving fans, and the things you never knew, but always wanted to ask, about CX professionals. Bite-Sized Delight From the Episode: • Create Superfans - Brittany Hodak's must-read book "Creating Superfans: How To Turn Your Customers Into Lifelong Advocates" …
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