Beste Mandee Flanders podcasts (2024)

1
Find the Perfect Assistant for Your Horse Business with Tista Wicklow 26:03

1y ago26:03

26:03

#58 - If you're feeling overwhelmed and frustrated because you can't find the right assistant for your equestrian small business, you are not alone! In this episode, Tista Wicklow (The Equestrian Assistant) will help you: Delve into the immense value that delegation brings to the table Learn how to find an assistant who complements and enhances you…

1
Reinventing the Equestrian Fitness Game with Ifa Simmonds 30:16

1y ago30:16

30:16

#59 - A health and wellness devotee from his formative years, Ifa Simmonds’s passion for fitness along with an interest in equestrianism was ignited in a small fitness studio in New Jersey. This passion propelled him to create the Equestrian Fitness Academy, an innovative online digital platform dedicated to meeting the fitness needs of riders. CON…

1
How to Create Amazing Videos for Your Equestrian Audience with Jarred Goeckeler 36:01

1+ y ago36:01

36:01

#57 - In today's dynamic digital landscape, video has emerged as the ultimate gateway to brand discovery. As millions immerse themselves in the realm of TikTok, Instagram, and YouTube, new favorite brands are born, capturing the hearts of eager consumers. Are you ready to harness this transformative power and skyrocket your equine business to unpar…

1
Consent Matters! Secrets to Growing an Effective, Consent-Based Email Marketing List with Liz Wilcox 36:22

1+ y ago36:22

36:22

#56 - Have you been struggling to grow your email list? Meet Liz Wilcox, The Fresh Princess of Email Marketing! Liz is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships and make real money with emails. She’s best known for selling a blog, turning a $9 offer into multiple six-figures (without ads), an…

1
Mastering Work-Life Balance with Åsa Hoffmann of The R.E.A.L. Equestrian 33:59

1+ y ago33:59

33:59

#55 - Åsa Hoffmann (The R.E.A.L. Equestrian) is a licensed psychotherapist with a wealth of experience in holistic performance psychology. She has dedicated her career to helping individuals, including equestrian athletes and entrepreneurs, to overcome limiting beliefs and achieve their full potential. Åsa's unique approach to therapy blends her ex…

1
Being YOU is Badass: Using Your True Voice in Business with Mare Modern Goods 27:31

1+ y ago27:31

27:31

#54 - Mary Campbell is an equestrian entrepreneur and founder of Mare Modern Goods, a company that specializes in equestrian-inspired apparel, accessories, and lifestyle products. Passionate about making the horse world more inclusive and authentic, Mary has developed her brand with a focus on relatable and genuine messaging. Mare Modern Goods aims…

1
The Art of Effective Trade Show Networking 43:12

1+ y ago43:12

43:12

#53 - A great way to grow your network and build new connections is to attend a trade show. In this episode, Rob and Lane of The Slow Pitch Podcast join for a roundtable-style discussion to review the benefits of attending a trade show specifically for networking purposes. We’ll break it all down into 3 basic steps for you: what to do to pre-event,…

1
Dream Chasers Think Outside of the Box with Emily Johnson Fine Art 30:04

1+ y ago30:04

30:04

#52 - Emily Johnson, a British equestrian oil painter, is the official artist in residency at the Cheltenham Racecourse in the UK. In this episode, Emily shares with us the difficulties of securing an art residency and how she pursued her dream by thinking outside of the box. Emily talks about her unique approach in pitching her idea to Cheltenham …

1
Exploring the Uses of ChatGPT and AI for the Horse Industry 37:22

1+ y ago37:22

37:22

#51 - Join host Mandee Flanders and guest Kerri McGregor as they dive deep into the uses of ChatGPT for equestrian entrepreneurs! Discover how ChatGPT can help you write engaging and informative blog posts, social media posts, titles, and much more. This cutting-edge AI technology is helping horse business owners like you stay ahead of the curve an…

1
Using Your Fear to Fuel Your Success with The Infused Equestrian 32:27

1+ y ago32:27

32:27

#50 - Anne Dolin (The Infused Equestrian) shares her personal journey of doing it scared; how she's learned to overcome self-doubt while growing her brand of therapeutic, toxin-free equine grooming and equestrian products. In this episode, Anne dives into strategies for pushing past fear, building resilience, and embracing risk-taking as an entrepr…

1
How to Find the Perfect Business Partner with Redingote Equestrian 30:05

2y ago30:05

30:05

#49 - A business partnership can often be compared to a marriage. From joint decision-making, to sharing finances, to finding ways to compromise during a disagreement, a business partnership isn't for everyone. If you're thinking about going into business with a partner, you'd best be prepared to spend a LOT of time with one another. Redingote Eque…

1
Buying a 50+ Year Old Equine Company & Inheriting Their Customers with Sierra Seidner 31:08

2y ago31:08

31:08

#48 - Thinking about buying a horse business? It might be easier than you realize. Iron Horse Animal Health Products is an equine and livestock supplements company that offers quality nutritional products for equines and other four-legged friends. Originally founded in 1967 by Vietnam War vet and veterinarian, Dr. David Swaney, Sierra Seidner and h…

1
How I Was Able to Leave My Business to Tour with the L.L. Bean Bootmobile 28:47

2y ago28:47

28:47

#47 - Have you ever wondered what it’s like to drive the Bootmobile for L.L.Bean? In this episode, Mandee is going to share her experience going on a four-month-long tour with L.L.Bean along the East Coast. She’ll give an inside look at the job, share about what it took to temporarily step away from her business, and the lessons she learned along t…

1
Why Your Business Needs to Be on TikTok with Tamie Old 35:57

2y ago35:57

35:57

#46 - TikTok is one of the hottest social media platforms available. But should you be using it for your business and if so, how do you make it work to your advantage? Tamie Old, a TikTok coach and founder of The House of Gentry fashion boutique, joins us to talk about why she believes that if you aren’t using TikTok to grow your business, you’re m…

1
How to Confidently Get Your Equine Product into Tack Stores with Melanie Walton 28:01

2y ago28:01

28:01

#45 - Melanie Walton created Zero Proof Horse Treats by combining two of her great loves - cocktails, and horses! Her cocktail-themed horse treats are made with distillers' grains from local Kentucky distilleries, are completely alcohol-free, and are made from high-quality ingredients you can trust. Melanie joins the show to talk about what inspire…

1
Maintaining a Work/Life Balance With Multiple Revenue Streams With Michael & Kelsey Gascon 41:30

2y ago41:30

41:30

#44 - Michael and Kelsey Gascon are two outstanding equine professionals that also make one amazing power couple. Together, they’ve meshed both of their careers and now manage multiple streams of revenue at Gascon Horsemanship, including clinics, retreats, internships, and more! In this episode, Michael and Kelsey share what it’s like combining two…

1
You’re Never Too Young to Start a Business with Diana Bezdedeanu 27:27

2y ago27:27

27:27

#43 - Diana Bezdedeanu is a twenty-year-old equine professional from Massachusetts and the owner of Horses Offering People Education. She also happens to be the youngest certified equine facilitated practitioner through The Herd Institute. In this episode, Diana shares what it’s been like to start her business at such a young age and how she’s hand…

1
Side Hustle Ideas for Equestrians 41:02

2y ago41:02

41:02

#42 - Looking to boost your income with a side hustle? Ashley Peterson, Gwyn Roberts, Madison Tillman, and Sally Batton share how they've pursued their own version of a side hustle, doing what they enjoy to make a living. Learn how each got started in their business, the startup costs incurred, and what the expected pay rate might be. If you’ve bee…

1
Continuing a Family Legacy with Angela Jennings & Bobby Williams 38:28

2y ago38:28

38:28

#41 - Businesses aren’t just about making sales, they can also be about creating a legacy that lives on for years to come - even when you’re gone. Siblings Angela Jennings & Bobby Williams share the story of their mom’s company, Guaranteed Horse Products, and what it’s been like continuing the family business she left behind in January 2021. We’ll …

1
Hard Work vs. Heart Work with Cathy Woods Yoga 29:53

2y ago29:53

29:53

#40 - They always say if you do what you love, it won’t feel like work. Cathy Woods is an experienced yoga teacher and life skills retreat leader, who definitely knows a thing or two about monetizing your passion. In this episode, she shares her insights on the many ways she’s been able to grow Cathy Woods Yoga and why she believes that running a b…

1
Blogging, SEO, and Why Social Media Isn't Enough with Lindsey Rains 42:34

2+ y ago42:34

42:34

#39 - Is social media enough when it comes to promoting your brand online? Lindsey Rains of Hoof Print Marketing believes that blogging is one of the best things you can do to boost overall visibility and gain more traffic to your website. Lindsey shares her top tips for equine businesses who aren't sure where to begin, as well as how to start a bl…

1
Learning About Mastermind Groups with Karyn Greenstreet 41:17

2+ y ago41:17

41:17

#38 - Mastermind groups are a great way to help people achieve their goals and create a fulfilling, successful, and happy life. Karyn Greenstreet of The Success Alliance shares her top tips for those seeking to join a mastermind group, as well as advice for entrepreneurs who would like to launch and facilitate their own mastermind. FACEBOOK: /Maste…

1
How Marissa Schaefer of EquiPro Connect is In It To Win It 28:53

2+ y ago28:53

28:53

#37 - Marissa Schaefer is an animal bodyworker and founder of EquiPro Connect. After years of struggling to streamline her bodywork business, Marissa knew it was time to create a solution and followed her gut instincts. Tune in to hear Marissa's story of ultimate sacrifice and how her true determination and grit have led her to help other equine se…

1
Stop Being a Broke Horse Trainer with Colton Woods 42:15

2+ y ago42:15

42:15

#36 - Countless horse trainers struggle with time and money, working 50-70+ hours every week with nothing to show for it at the end of the day. Business mentor and founder of the Professional Horseman's School, Colton Woods, shares his top tips to help trainers become more profitable, avoid burnout, and achieve the life of freedom they deserve. Vis…

1
Five Steps to Choosing a Name for Your New Horse Business 23:29

2+ y ago23:29

23:29

#35 - Starting a new horse business? Mandee shares 5 important steps that every equestrian entrepreneur should follow before settling on their final company name. Connect with The Leadline: + Website + Instagram + Facebook For the complete show notes, visit theleadlinepodcast.com/35. ------------- This episode is brought to you by GGT Footing, worl…

1
Debunking the Horse Industry Money Myth with Christa Myers 32:48

2+ y ago32:48

32:48

#34 - Christa Myers is an equestrian bookkeeper and financial coach who is hell-bent on debunking the all-too-common belief that there's no money in horses. In this episode, you'll hear tips about: The proper amount you should be paying yourself out of your business Bank account structures / why they're important Various bookkeeping software to try…

1
How a Night Shift Medic Solved a Big Problem for Barn Owners with April Schiel 29:16

2+ y ago29:16

29:16

#33 - April Schiel (Founder, The Bedding Blocker) is a night shift medic, animal control officer, and barn owner who had one major issue in her barn that she just couldn't solve. Determined to find a solution, April shares how she poured that frustrated energy into developing the Bedding Blocker, the ultimate shavings guard that installs on your st…

1
Prevailing Against All Odds with Samantha Dawn Ebeling 33:15

2+ y ago33:15

33:15

#032 - U.S. Army veteran wife and award-winning equine photographer Samantha Dawn Ebeling shares how she was determined to never give up on her dreams despite a troubling upbringing and the tragic loss of a loved one. NOTE: This episode includes mention of suicide/death. If you or someone you know is struggling, please visit suicidepreventionlifeli…

1
Developing a Mobile App for Your Horse Business with India Wilkinson 36:51

2+ y ago36:51

36:51

#031 - If you have a smartphone, you’re probably using a variety of mobile apps on a daily basis. We use apps like Facebook, email, text messaging, music and so much more - there's an app out there for virtually everything! Meet India Wilkinson, an everyday equestrian and horse owner whose business concept began with a dream to create a better plac…

1
How Warwick Schiller Accidentally Built an Online Horse Training Empire 34:43

2+ y ago34:43

34:43

#30 - Warwick Schiller began sharing his horse training videos online more than 10 years ago with just one goal in mind: to help more people and their horses. Nearly 25 million YouTube views later, Warwick is admittedly what he calls an "accidental entrepreneur" - someone who had no plan, yet found unexpected success along the way. Today, he is a w…

1
From Hollywood to Horses - Manifest the Life You Want with Kate Neligan 33:04

2+ y ago33:04

33:04

#29 - Kate Neligan was living what she thought to be her best life in corporate America as she chased a dream of becoming a Hollywood movie mogul for more than 10 years. Today, Kate has left the city life behind and now serves the equestrian industry as an Equine Partnered Life and Career Coach. She joins The Leadline to talk about how her words, t…

1
How Equestrian Riding Tights are Promoting Body Positivity and Mental Health Awareness with Lela Reynolds 27:44

2+ y ago27:44

27:44

#28 - Lela Reynolds is the powerhouse behind Cavaliere Couture, a line of athletically inspired equestrian wear for the stylish rider that strongly advocates for body positivity, self-care, and mental health. In this episode, Lela shares the story of how wearing her yoga pants to the barn one day inspired her to create a line of riding tights to he…

1
Why You Should (or Shouldn’t) Start an Equestrian Podcast with Glenn Hebert 42:14

2+ y ago42:14

42:14

#27 - Everybody and their brother started a podcast during the big stay-at-home boom we all know as 2020. With the podcasting space becoming so saturated, is there still room for aspiring equestrian hosts? Glenn Hebert of Horse Radio Network says there is, but it's more work than you might think. Before you sit down behind the mic, tune in to hear …

1
The Magic of Using Automation in Your Business with Lindsey Ardmore 31:32

3y ago31:32

31:32

#26 - Are you spending too much time on mundane tasks in your business? It’s easy to get comfortable doing what you’ve always done, especially when it’s worked well in the past. Could it be time to update your processes for the sake of your customers and your bank account? In this episode, Lindsey Ardmore (The Automated Vet) joins the show to talk …

1
A Deep Dive into American Horse Publications with Chris Brune 33:42

3y ago33:42

33:42

#25 - In September of 2021, I attended the American Horse Publications conference for equine media and business professionals. I posted updates about my experience on social media and discovered that many of The Leadline listeners and community members had questions about the AHP conference and membership opportunities. In this episode, you'll hear…

1
How to Thrive as a Traveling Clinician with Sally Batton of Athletic Equestrian 28:57

3y ago28:57

28:57

#24 - Sally Batton served as the Director of Riding and Varsity Equestrian Head Coach at Dartmouth College in Hanover, NH for over 30 years. During this time, she was named the American Riding Instructor's Association 2008 Instructor of the Year, awarded the 2013 Intercollegiate Horse Shows Association (IHSA) Lifetime Achievement Award, and was als…

1
When to Bring Your Dream Out of the Closet with Carly Kade 35:12

3y ago35:12

35:12

#23 - Have you ever shared an idea or a dream with someone only to be shot down or made to feel as though it didn’t matter? Carly Kade, author of the In the Reins book series and host of the Equestrian Author Spotlight podcast, was working a full-time corporate position when she began to pen the very first novel in her 4-book series. As the initial…

1
How Traumatic Brain Injury Survivor Shelley Paulson Became an Award-Winning Equine Photographer 37:40

3y ago37:40

37:40

#22 - Named one of the top 50 wedding photographers in the US in 2014, Minnesota-native Shelley Paulson was traveling for work when she experienced a seemingly minor accident at a rental car center that would change her life forever. When she returned home, Shelley knew something was seriously wrong when stifling headaches began to impact her abili…

1
The One Thing Jamie Samples of Yellow Barn Media Quit Doing to Build a 6-Figure Business 30:41

3y ago30:41

30:41

#021 - Jamie Samples of Yellow Barn Media has been hustling as a business owner for the past 15 years. Despite her drive and passion, there was one goal she always seemed to miss year after year: earning a 6-figure salary. Like many entrepreneurs, Jamie believed that doing everything herself was the key to saving loads of money and achieving succes…

1
A Friendsgiving Special for Equestrian Entrepreneurs 37:54

3y ago37:54

37:54

#020 - Being a business owner can be a lonely place. What do you do when you find relationships dwindling because your friends or family can't relate to the commitment and dedication you have towards building your future? In this Friendsgiving special, The Leadline welcomes Abriana Johnson (Black Unicorn Creative), Megan Campbell (M Campbell VA Ser…

1
Using Brand Pillars To Entertain, Educate, and Inspire Your Audience with Tara Moore 33:20

3y ago33:20

33:20

#019 - Tara Moore is the CEO and creative director for Farm and Fir Co., a photography, branding, and web design agency that serves equestrian small business owners. In 2016, Tara said farewell to city life and her corporate PR job to follow her passion of working in the horse industry. Today, she manages a growing team of five and serves clients w…

1
How Coagi Long Built a Long-Term Career with Equine Affaire 25:04

3y ago25:04

25:04

#18 - You've likely attended - or at the very least, heard of - the massive equestrian event called Equine Affaire, a 4-day exposition that occurs in Massachusetts and Ohio each year. We attend these conferences and trade shows from year to year, but have you ever had the opportunity to take a true behind-the-scenes look into the process and the pe…

1
Developing a Streamlined Equine Lesson Program with Brittney Chambers 32:03

3y ago32:03

32:03

#17 - Brittney Chambers (Brittney Chambers Horsemanship and CBC Therapeutic Riding Academy) first opened her riding lesson program in 2015 with only one client and one horse. Today, she serves over 100 lesson clients with more than 30 on a waiting list - an accomplishment she never could have foreseen back in the days when her car trunk was serving…

1
Recovering from Burnout and Accepting That You're Not a Failure with Amiee Cupitt 31:12

3y ago31:12

31:12

#16 - Have you ever found yourself feeling overwhelmed by the smallest of tasks in your job or business? You may be experiencing burnout. Burnout is a state of emotional, physical, and mental exhaustion caused by excessive and prolonged stress. It occurs when you feel overwhelmed, emotionally drained, and unable to meet constant demands. As the str…

1
How Interviewing 100 People Shifted Nick Bourdon's Business Model 34:55

3y ago34:55

34:55

#15 - You’ve probably heard the saying, If you build it, they will come. But what if you build something that you believe to be absolutely incredible and nothing happens? Florida native and Babson College alumnus Nick Bourdon launched three other business models prior to landing on his final product: an email-based horse matching service called Art…

1
Building a Profitable Personal Brand with Mike Kim 37:21

3y ago37:21

37:21

#14 - Mike Kim is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business. Mike joins The Leadline Podcast to tell the story of how he went from the music director of a church in CT to helping business owners and …

1
How Hair Extensions for Horses Led Chanel Rhodes to Her True Purpose 32:05

3+ y ago32:05

32:05

#13 - Chanel Rhodes is a self-described "artsy-fartsy" equestrian entrepreneur who loves putting her crafty juices to good use! During a video shoot with her fiancé in 2019, Chanel concocted a colorful hairpiece for her mare, Lady, to wear in her mane to give her an extra pop of color. The concept was quick to gain popularity amongst Chanel's frien…

1
Why Every Small Business Needs a Bookkeeper with Sharnette Atkinson 35:08

3+ y ago35:08

35:08

#12 - Bookkeeping is a skill that every small business owner should have in their entrepreneurial arsenal, whether handled internally or outsourced to a professional. Don't just ignore your books and hope for the best! (Hint: It won't work out for the best...) Sharnette Atkinson of Hillcrest Bookkeeping Solutions joins us to share why bookkeeping i…

1
How to Host a Successful Equestrian Event Using Tech with Strider Pro 35:19

3+ y ago35:19

35:19

#11 - In 2016, equestrian and adult amateur Tara Swersie was a busy working professional who was overwhelmed by the amount of time it was taking her to track and manually fill out the paperwork required to compete in local horse shows. Determined to find a solution, she set out to create what is now known as Strider, the #1 equestrian event platfor…

1
Ways to Know if Your Business is Really Making Money with Kelly Giordano 35:28

3+ y ago35:28

35:28

#10 - Understanding your revenue is an imperative part of running and growing a successful horse business. This leads to the question: do you know how much money your business actually makes, or have you just been "winging" it? Join guest and business strategist Kelly Giordano as she talks about how equine entrepreneurs can take steps to better und…

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