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A podcast by TechMoat Consulting on the strategies of the best digital companies in the US and China / Asia. Tech Strategy offers: -Deep dives into the strategies and business models of leading tech companies. -Lessons on important digital concepts. Lots more information available at Jefftowson.com and techmoatconsulting.com To marketers, I do not have podcast guests. This podcast is not investment advice. Me and any guests may get the numbers or information wrong. The views expressed may no ...
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Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/
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The eCommerce Sharehouse

Russell Steed & Emerson Hammer

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Trying to scale your eCommerce business? We've been there! Sharehouse are a community of eCommerce professionals coming together to share knowledge with each other. Each episode we dive into eCommerce specific topics that apply to your business. We cover marketing, operations, finance, and more! Whether you're a founder or an operator, you'll level up your skills and scale your brand.
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Tangent 💚 Proptech

Edward Cohen, Jeff Berman & Zach Aarons

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A new era is upon us, and Tangent💚 is back with our fourth new limited series, hosted by Proptech entrepreneur Edward Cohen, and venture capitalists Jeffrey Berman (Partner at Camber Creek) and Zach Aarons (Co-founder and GP at MetaProp). Tangent unites Proptech founders💡, real estate investors🏢, urban leaders🏙 and passionate creators🌎 who are improving our communities and cities. Join us to learn how we can solve present day challenges with innovative technology and greater collaboration. 💚 ...
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Welcome to the Getting More Leads And Sales From Your Website Podcast, with host Dan Kaplan, CoFounder of periscopeUP. Learn how to increase traffic and conversions from your website. In each episode, Dan interviews a digital marketing leader or practitioner, asking them all the same question: How do you get more leads & sales from a website? Want to be a guest?
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We're on a mission. We're going to find and uncover the smartest, most successful entrepreneurs on the planet. Explore their highs, their lows and how they ultimately mastered the game. I'm Martyn Cook and I'm excited to welcome you to the Smarter Destiny Podcast. I'm grateful for you and your time, now let's level up together.
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Send us a Text Message. In this video, we discuss the common challenges faced by Amazon sellers, focusing on handling negative reviews, optimizing product images, and effective pricing strategies. Learn how to improve your CTR with strategic image changes, and discover actionable tips to increase your sales through competitive pricing and temporary…
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Send us a Text Message. These are the best strategies for handling search terms with multiple clicks but zero sales on Amazon PPC campaigns. Learn about conversion rates, when to negate keywords, and how to adjust your bids effectively. This video will guide you through practical approaches to optimize your Amazon advertising performance. #AmazonPP…
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Send us a Text Message. In this video, we discuss the significant impact of switching from Fulfillment by Amazon (FBA) to Fulfillment by Merchant (FBM) and how it can drastically hurt your sales. Learn why conducting a margin analysis is essential and why sales should be prioritized over marginal savings. Here are some effective strategies to push …
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This week’s podcast is about Salesforce and how generative AI is going to impact its business. You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts. Here is the link to the TechMoat Consulting. Here is the link to the Tech Tour. Here are my 3 working conclusions. GenAI is goi…
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Send us a Text Message. In this video, we go into the crucial aspects of Amazon product listings, focusing on effective image use, targeting specific customer avatars, and strategies to boost sales. Learn how to optimize your listings with eye-catching visuals and personalized approaches for different customer segments. If you are an Amazon seller …
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Send us a Text Message. Listen to the full The @Forbes Books Podcast: https://books.forbes.com/author-podcasts/forbesbooks-podcast/steven-pope-demystifying-the-amazon-selling-experience/ Watch on YouTube: https://youtu.be/PchZXJD242o?si=dGTxN-xyHJTEjhfT In this episode, @JoePardavila chats with Steven Pope, the founder of “My Amazon Guy,” as he sha…
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Send us a Text Message. In this insightful video, we explain the concept of customer avatars and how crucial they are for targeting the right audience. Learn how to identify your ideal customer profile, whether it's for a high-end pickleball paddle or a unique product like a unicorn toothbrush. This video has actionable tips to help you narrow down…
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Send us a Text Message. Watch and hear from our Brand Managers about what it's like to work at My Amazon Guy through firsthand employee experiences. From initial challenges to personal growth, our team members share insights on the supportive culture, structured organization, and dynamic environment. Learn how we prioritize continuous learning, rem…
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Send us a Text Message. Feeling like Amazon is a puzzle missing pieces? Steven Pope, founder of My Amazon Guy, shares how to solve it with PPC, SEO, design, and catalog work. Learn from client success stories and discover how to boost your click-through rate (CTR) for higher sales. Get a free 5-minute audit and expert advice to improve your Amazon …
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Send us a Text Message. Learn how to effectively run ads on Walmart and increase your marketplace sales. This video covers the types of Walmart ads, how to set up and manage campaigns, budgeting, and targeting strategies. Perfect for Amazon sellers looking to expand their reach. #WalmartAds #Ecommerce #Walmart #WalmartSellers → Use Data Dive with c…
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This week’s podcast is about a common playbook for a digital attacker (whether a digital native or incumbent). You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts. Here is the link to the TechMoat Consulting. Here is the link to the Tech Tour. Here are the 3 steps of the dig…
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Send us a Text Message. Learn the key differences between Helium 10 and Jungle Scout, two of the strongest SEO keyword tools for Amazon sellers. In this video, Steven Pope, the founder of My Amazon Guy, explains why he prefers Helium 10 and demonstrates its powerful Cerebro tool. Learn how to analyze keyword distribution, understand historical tren…
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Salman Ahmad is the CEO and Co-founder of Founders Fund & a16z-backed Mosaic, a construction technology company that builds software that makes homebuilding more scalable and efficient. Mosaic was founded in 2017 by Salman and Sep Kamvar, whom were two computer scientists working together at MIT and Stanford developing machine learning algorithms a…
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Send us a Text Message. This is Amazon's latest innovation, the Beyond Program, which brings virtual reality to online shopping. Learn how Amazon's new beta program allows users to explore virtual stores like Star Wars and Lego, and find out the potential challenges and future implications for sellers. #Amazon #AmazonBeyondProgram #AmazonSeller #Am…
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Send us a Text Message. Learn how to leverage PPC campaigns to rank your products quickly and effectively. This video discusses strategies for launching PPC campaigns during new SEO phases, maximizing the benefits of Subscribe and Save, and using coupons and promotions to increase the lifetime value of your products. Brand Manager Takeaway: I had a…
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Send us a Text Message. This is the importance of demand forecasting for your Amazon inventory. Whether you're a current seller with historical data or a new seller navigating market research, this video provides actionable insights on managing inventory effectively. Learn to utilize Amazon's forecasting tools, adjust for seasonal variations, and o…
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Send us a Text Message. In this video, we discuss the importance of optimizing your Amazon listings. Learn how to effectively manage product parentage, the importance of adding accessories to high-end products, and strategies to enhance product presentation with the right keywords. Discover tips on selecting and utilizing powerful keywords for SEO …
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Send us a Text Message. Watch the "The Amazon Genius & Controversy Of Steven Pope (My Amazon Guy)" @AdamHeist full interview: https://youtu.be/PS9vCMQI75c?si=djWN0O-uuKc0DNqh Steven Pope, CEO of My Amazon Guy, reveals his personal motivations and aspirations, exploring the deeper meaning of prosperity beyond mere financial gain. He discusses the im…
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Send us a Text Message. Have you also experienced the persistent problem of resellers and hijackers on Amazon, despite using the Transparency Program? Learn about the challenges faced, effective tactics to combat hijackers, and the potential benefits of brand gating. Here's how you can protect your brand and maintain control over your listings. #Am…
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This week’s podcast is about Constellation Software. And their approach to software investing. You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts. Here is the link to the TechMoat Consulting. Here is the link to the Tech Tour. On the Constellation webpage, they actually lis…
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Send us a Text Message. Learn how to tackle common Amazon selling challenges in this detailed session. We cover high ACOS, low sales, and the impact of influencer marketing. Gain insights into improving your Amazon listing and maintaining a strong social media presence. #AmazonFBA #AmazonSelling #InfluencerMarketing #AmazonOptimization → Use Data D…
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Send us a Text Message. This is how you can leverage Amazon's Career Connections to get your products featured on major platforms like BuzzFeed, Forbes, and Yahoo. This step-by-step guide will help you set up and optimize your influencer marketing campaign, from creating a campaign to inviting top creators and managing your budget. Enhance your bra…
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Send us a Text Message. In this video, we look into the advanced strategies for managing large variation setups on Amazon, specifically focusing on a client selling Mil-spec Paracord. Learn how to optimize parentage structures for better conversion rates and discover the impact of previous agency decisions on product performance. #AmazonSEO #Amazon…
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Send us a Text Message. Learn how to expand your Amazon business globally with ease! This video covers the essential steps for setting up selling in different marketplaces, analyzing market demand, and navigating regulations. Discover how Amazon's tools can simplify store synchronization and listing setup. If you are an Amazon seller looking to tak…
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Send us a Text Message. If you are struggling with Amazon sales of your seasonal product, this video offers actionable strategies to boost sales of your mosquito repellent during the off-season. Learn how to optimize your product listing with a compelling main image, leverage competitor analysis, and implement A/B testing to increase click-through …
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Send us a Text Message. Struggling with low sales for an accessory product? This is how to leverage retargeting campaigns to reach existing customers and boost sales. Learn about A+ Content and product grid optimization for improved product visibility. Plus, explore strategies to expand your reach to compatible non-branded products. #AmazonPPC #Ama…
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Send us a Text Message. In this video, Steven Pope, founder of My Amazon Guy, shares his insights on overcoming challenges as an Amazon seller. Learn the four key strategies to boost your sales: advertising, SEO, design, and catalog optimization. Steven discusses common pitfalls and offers a free 5-minute audit to help you improve your listings. Th…
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Today's podcast is part of a new series on Growth Tactics, where we talk to digital businesses that are winning. And dig into what worked and what didn't. Our first episode is an interview with Alex Lee, the CEO and co-founder of beauty brand and DTC ecommerce site Depology. After years of struggle as a small ecommerce site, Alex pivoted to beauty …
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Send us a Text Message. Get 50% off on your first PickFu poll here: pickfu.com/myamazonguy In this video, we demonstrate how to run a @PickFu test to compare product imagery effectiveness on Amazon. Watch as we find lookalike products, set up the test, and analyze the results to optimize your product listings for better CTR, sales, and traffic. Lea…
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This week’s podcast is about Microsoft and how they use bundles to beat competitors. As Slack found out. You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts. Here is the link to the TechMoat Consulting. Here is the link to the Tech Tour. Here is the link to the All In Podcas…
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Send us a Text Message. Explore the potential of TikTok Shop for businesses and how it impacts Amazon traffic. Learn about the power of video content and the challenges faced in logistics. Discover strategies for leveraging TikTok Shop for brand growth. #TikTokShop #AmazonTraffic #VideoMarketing #TiktokVideos → Use Data Dive with code MAG for exclu…
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Send us a Text Message. In this video, Kevin Sanderson discusses the common pitfalls in Amazon PPC and help you avoid them with expert insights. This video breaks down the importance of focusing on sponsored products, the significance of relevant keywords, and the difference between niche and mass market keywords. Optimize your Amazon PPC campaigns…
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Send us a Text Message. In this client testimonial, Chad, expresses gratitude towards his team at My Amazon Guy, highlighting their hard work and dedication. He explains the behind-the-scenes efforts that go into digital marketing, recent product launches, and how their work impacts real conversations. This video is a testament to the power of team…
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Send us a Text Message. In this insightful video, we discuss the current state of profit margins for Amazon sellers, the market maturity of Amazon, and the potential impact of future competitors like Temu and TikTok. We also explore the challenges faced by sellers and what the future might hold for Amazon's marketplace. Join us to get a detailed un…
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Send us a Text Message. Apply here: https://myamazonguy.com/jobs/ Watch the full show with @AmazeNation_ : https://www.youtube.com/watch?v=N8pc61VlL5o How to get hired as a VA at an agency or Amazon brand: Lead with Value Don't: Ask for a job Beg for a job DM for a job Do: File an application Comment on the company social media DM leaders at the co…
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Send us a Text Message. This is the ultimate guide to promoting your products on Amazon! In this video, we dive deep into various promotional strategies, including lightning deals, prime exclusive discounts, social media promo codes, and more. Learn how to effectively use each type of promotion to boost your product's visibility and sales. Whether …
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This week’s podcast is about where GenAI and intelligence capabilities can create barriers to entry (not competitive advantages). You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts. Here is the link to the TechMoat Consulting. Here is the link to the Tech Tour. —–-- I write…
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Send us a Text Message. In this video, we tackle a common issue faced by Amazon sellers: managing the impact of negative reviews on sales performance. We discuss strategies to mitigate the effects of bad reviews, how to handle client anxiety, and the importance of focusing on proactive marketing activities to boost sales. Learn how to navigate thes…
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Send us a Text Message. Learn how to harness the power of Amazon Brand Analytics to boost your sales! This video covers everything from understanding customer segmentation to effectively using brand tailored promotions. Know the strategies to target new customers, reduce at-risk segments, and turn cart abandoners into loyal buyers. → Use Data Dive …
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Send us a Text Message. Steven Pope | Strategies for Your Amazon Business Success STEVEN POPE Steven Pope is the founder of My Amazon Guy, a marketing agency managing 300+ active brands. Steven is a best-selling author with his book “Amazon Selling Tips,” which hit the top business books lists on all of Amazon. Steven started his career as a TV rep…
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Send us a Text Message. Learn about a little-known Amazon campaign strategy that can benefit both small and large product catalogs. This video discusses the Auto Catch-all Campaign, explaining its purpose, setup process, and strategies for low-cost bidding to capture incremental sales. Learn how to add all your products, configure bids, and maximiz…
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Send us a Text Message. Learn how to navigate brand registry, trademarks, and transferring products from your UK store to your new US Amazon store. #AmazonFBA #AmazonBrandRegistry #AmazonSeller #BrandRegistry → Use Data Dive with code MAG for exclusive savings! ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG ---------------…
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Send us a Text Message. In this video, Steven Pope and Brand Manager, Aljo, look into the strategies for making a new client's patented knitting needles the top seller on Amazon. They discuss the challenges of launching a unique product, the importance of competitive pricing, and the steps needed to boost initial sales. Watch to learn how to overco…
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This week’s podcast is Step 2 in my playbook for CEOs and investors in Generative AI. You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts. Here is the link to the TechMoat Consulting. —---— I write, speak and consult about how to win (and not lose) in digital strategy and tr…
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Send us a Text Message. Find out why Amazon might be selling on your listing and learn how to manage this with specific settings. This video covers everything from auto removal settings, product refurbishment, grading and reselling, to liquidation processes. Gain insight on how to handle unfulfillable inventory and prevent Amazon from selling on yo…
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Send us a Text Message. Selling on Amazon is rough, being an agency is even harder. Here's how my journey began The first client I signed 6.5 years ago is still with me today I got them off a LinkedIn post and within 48 hours they signed They were stuck at 4k a month in sales Within 90 days I got them to 83k a month in sales Years later, they are d…
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Eoin Matthews is the Co-founder at Point, a home equity investment company making home equity wealth accessible to homeowners without creating a monthly debt obligation. Homeowners get upfront funds from Point in return for a portion of your home’s future appreciation. Point recently announced an oversubscribed $141M securitization, which marked it…
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Send us a Text Message. https://sellercentral.amazon.com/gp/headlines.html?ref_=xx_news_favb_xx https://sellercentral.amazon.com/sns/manage?ref=nslp_all_GEM23NGMH8M8S2UJ_en-US_nslnk_1 Stay updated with the latest Amazon seller news! In this video, Steven Pope, founder of My Amazon Guy, discusses the major update that allows Subscribe and Save for F…
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Send us a Text Message. Here's a powerful AI hack to optimize your Amazon listings with effective alt text for keywords. Join Steven Pope, founder of My Amazon Guy, as he demonstrates how to create a master keyword list, use AI tools for keyword generation, and apply these keywords in your Amazon A+ content. This strategy can significantly boost yo…
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Send us a Text Message. In this video, we go into the strategies for managing your Amazon PPC campaigns effectively. Learn how to determine when to increase or lower your bids, the significance of cautious negation, and how to evaluate sales performance to optimize your advertising costs. Perfect for Amazon sellers looking to improve their ACoS and…
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