Podcast by Craig Faulkner
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Craig is a marketing expert who has spent his life working with financial professionals to help them find their best marketing strategies.
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Join Craig Faulkner and Kirk Faulkner for this new intergenerational podcast! Every week the father and son team get together to share their knowledge with each other. In each episode, they take a turn teaching the other about something they are passionate about. They hope you get as much from the experience as they did.
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S01E08 - How to Give a Presentation
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In the season 1 finale, Craig teaches me on a subject about which he knows a great deal: Giving presentations. Craig has been giving presentations for decades, and his insights can help anyone in their work, school, or even in their personal life. We hope you have enjoyed this first season of Teaching Moments. Let us know if you have any questions,…
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S01E07 - How to Make a Bet
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In this episode, I talk about how to make the best bets, not in poker, but in your life. I talk about Game Theory, and Craig talks about his experience making bets in business. I based this topic off the book Thinking in Bets by Annie Duke. I recommend you check it out as well as checking out all the rest of our episodes.…
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S01E06 - How to Quit Your Day Job
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This is a good one. In this episode, Craig tells you how to get out of that job you don't like and find something more suited to you. Craig has three steps to help you decide if you should quit and then the best way to get out of there. We are excited for you to hear this one and look forward to your feedback.…
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S01E05 - How to Tell a Story
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After a short break, Craig and I are back with another episode of Teaching Moments. In this one I talk about the best ways to tell a story. Storytelling is one of those skills that people like to say they have on resumes, but no one knows what it means exactly. In this episode, I'll get into the nitty-gritty of telling a story, how to make it stick…
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S01E04 - How to Get Funding
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I imagine this is going to be a really popular episode. In this one, Craig talks about how to fund your dreams. That's right, the master of making things happen is going to share with you his secrets on how to make things happen. I want to listen to it, and I was there! Specifically Craig talks about how to inspire others with your vision so that t…
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S01E03 - How to Motivate Yourself and Others
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Back in the teaching seat again! This episode Kirk is teaching about how motivation works, how we can motivate others, and how we can feel more motivated in our own lives. Inspired by the book Drive by Daniel Pink, this conversation is going to help you understand why it is you do what you do, and how you can use motivation to achieve more and insp…
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S01E02 - How to Build a Team
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Craig and Kirk are back at it again. Craig Faulkner has built and sold more companies than most men ever work for. One of the principles he considers most important: Team building. How do you bring together talent to make something great?
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S01E01 - How to Do Improv
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In the first episode of Teaching Moments, Kirk takes the teacher's seat and teaches Craig all about the fundamentals of improv.
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S02 E02 - The Power of Visual Content
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Craig and Kirk are back in the saddle talking about marketing and having a grand time doing it. in this episode they discuss the power of visual content and give some incredible tips and strategies to help you create a more vivid online experience for your clients and prospects.Door Craig Faulkner
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S02 E01 - Interview With Susan Danzig
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We are back! For our first podcast of the new season Craig sits down with branding expert Susan Danzig (http://www.susandanzig.com/) and talks about what it takes to establish a strong brand through digital marketing and every other way. It's a great interview and we are very happy to be back!Door Craig Faulkner
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S01E18 - Season 1 Finale
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After 18 episodes we are happy to say that Craig is feeling so well we feel it is appropriate to put the podcast on hold for now. We are so grateful to all of the people who have listened and we hope that whatever your situation that you found some comfort or use in these recordings. Thank you all! And hopefully there will never be a reason for a s…
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S01E17 - Procrastination
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"Procrastination is my sin, it brings me constant sorrow. I really shouldn't practice it, I think I'll stop tomorrow." In this episode of the podcast Kirk and Craig talk about why it is that we put things off, even when we know they are important to our projects and our health.Door Craig Faulkner
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In business and in life sometimes you need to pivot. When circumstances change, when your old plans stop working, you need to be able to change up your strategy and find a new path. In this episode Craig and Kirk talk about what it means to pivot when your health is challenged and how that can affect every aspect of your life.…
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When it comes to projects or dealing with cancer, it can be tempting to ignore big problems that are looming in the distance. But if you want to succeed it is important not to put on blinders and to let yourself deal with the big challenges as they come. Kirk and Craig talk about Craig's initial misdiagnosis and what that has meant for his treatmen…
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S01E14 - Personal History
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Craig has been working with an author to capture his personal history and he talks about what he is learning from doing that. He also talks about his experience helping his son move houses and a motorcycle adventure!Door Craig Faulkner
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S01E13 - Information Overload
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There is a lot of information out there. Sometimes taking in too much can do more harm than good. Join Craig and Kirk as they talk about managing their information intake, whether it is about your project or about cancer. Also Craig talks about his new motorcycle!Door Craig Faulkner
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After his good news of last episode, Craig gets a reminder that cancer, like most projects, takes a lot of patience and living through successes and setbacks.Door Craig Faulkner
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It's about time for some good news! Craig gets to hear the one word all cancer patients are waiting to hear: Remission! But like all things when it comes to cancer treatment, even the good news is not without its complications.Door Craig Faulkner
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S01E10 - The Biopsy Results
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In this episode, Craig talks about getting the results back from a bone marrow biopsy. He talks about how he is dealing with the results and what the experience of going through these procedures is like.Door Craig Faulkner
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S01E06 - The Craig and Alison Show
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In this cross-over episode, Craig is joined by his dynamic daughter, Alison Faulkner of The Alison Show (http://thealisonshow.com/). they talk about over coming obstacles, planning projects and creating an online brand.Door Craig Faulkner
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S01E09 - The Craig and Alison Show
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On today's episode Craig is joined by his dynamic daughter, Alison Faulkner of The Alison Show (http://thealisonshow.com/). The two of them talk about overcoming obstacles and managing your life projects.Door Craig Faulkner
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If you've ever found out someone had a serious illness and suddenly not known what to say, don't worry. You are not alone. In this episode of the podcast Craig and Kirk talk about some of the ways that people have reached out that have been the most helpful and meaningful for Craig during his treatments.…
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S01E07 - Charging Ahead!
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Some times you need to just charge ahead no matter what else is going on. In this episode Craig talks about how to persevere and achieve your goals even when facing daunting obstacles.Door Craig Faulkner
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S01E05 - Interview With Bill Cates
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Craig interviews The Referral Coach, Bill Cates. They discuss what advusors and financial professionals can do to turn their satisfied clients into lead generation sources.Door Craig Faulkner
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We talk about changes that Craig has had to make since his diagnosis. Sometimes you have to let go of things you thought were crucial in order for you to live your best life. What kind of things has Craig let go of? Have a listen!Door Craig Faulkner
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Just when everything seems to be going well is often when the setbacks come. Craig experiences this week when he gets two pieces of bad news from the doctors. We hope you enjoy this episode and remember, there is always a light at the end of the tunnel!Door Craig Faulkner
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S01E04 - Time Management When You Have Too Much Time
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Craig is home from the hospital and is getting used to having a lot of time and nowhere to go. How do you fill the days when you aren't allowed to leave or even see very many people? In this episode, Craig talks about how he is handling his new found free time, how he deals with anxiety and what technologies he uses to help organize his post stem c…
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Craig returns home from the hospital and begins to deal with his recuperation period.Door Craig Faulkner
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Recorded in Jacobs Medical Center at UCSD. In this episode Craig talks about his experience with stem cell replacement therapy and what the recovery was like. He also talks about his new hair do.Door Craig Faulkner
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S01E01 - The First 9 Months
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In 2016 Craig Faulkner was diagnosed with Multiple Myeloma, a type of blood cancer that, once rare, has a growing number of incidents. In this first podcast he summarizes the first 9 months of his illness and tells others what to expect if they too receive a diagnosis.Door Craig Faulkner
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S01 E01 - How to Find Your Branding Mojo
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The first episode of Find Your Marketing Mojo with Craig Faulkner, a podcast for financial advisors and other service professionals who want to take their branding, content and inbound marketing to the next level.Door Craig Faulkner
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S01 E02 - The Evolution of Marketing Mojo
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Where did the term 'Marketing Mojo' come from? Craig Faulkner talks about his three and a half decade-long career in marketing for financial advisors and about what he has learned makes for successful marketing for service providers.Door Craig Faulkner
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We have been messing around with different formats for the show. Please let us know which of the first three episodes you liked the best and leave a comment on craigjfaulkner.comDoor Craig Faulkner
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In this episode, Craig Faulkner teaches you how to recognize Marketing Opportunities to Jump On.Door Craig Faulkner
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