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Steve J Larsen

Steve J Larsen

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As left-brained activities continue to be automated, the future is owned by the innovators. Join me as I interview the creatives and truly artsy, as I learn their weird methods of problem-solving and the mental toll their innovations required to produce.
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Sales Funnel Radio

Steve J Larsen

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My first 5 years in entrepreneurship was 34 painful product failures in a row (you heard me). Finally, on #35 it clicked, and for the next 4 years, 55 NEW offers made over $11m. I’ve learned enough to see a few flaws in my baby business… So, as entrepreneurs do, I built it up, just to burn it ALL down; deleting 50 products, and starting fresh. We’re a group of capitalist pig-loving entrepreneurs who are actively trying to get rich and give back. Be sure to download Season 1: From $0 to $5m f ...
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Secret MLM Hacks Radio

Steve Larsen: Automated Downline Recruiting

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So here’s the big mystery... How do real MLMers like us... Who didn’t cheat and ONLY bug family members and friends. Who want to GROW a profitable home-business... How do we recruit A-Players into our downlines and create extra incomes, yet, still have plenty of time for the rest of our lives? That is the blaring question and this podcast will give you the answer. My name is Steve Larsen and welcome to Secret MLM Hacks Radio...
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Come join us to find out what successful entrepreneurs were doing as kids/teens that was entrepreneurial, where they got their "start". and if they have kids, what are they teaching THEIR kids about success, Life and making money!
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In the Analytive Podcast we break down actionable marketing strategies, discuss trends, provide tips, tricks, and hacks, and interview business owners and business consultants. We want to help make you a better marketer, better leader, better business person, and improve your life. This podcast is hosted by Tyler Brooks of Analytive.
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Nikhil Sai just turned 23, but he has provided his clients a WHOPPING over $500,000,000 in PROVEN RESULTS! At 19 he dropped out of college, and by 21 had become a millionaire! It was an honor to have him on the podcast! He is positioned to create a MASSIVE RIPPLE with his life! I got the impression very quickly that I was dealing with a young Alex …
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Awesome interview with Katie Richardson!! Katie is a coach to Superstar Entrepreneurs and other high level people! She created a baby brand called Puj while having 3 young kids (now 4 kids) and full time business partner + husband. Her products can be found in Target and over a thousand retail locations in 26 different countries. She has sold Puj, …
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Mia is a self proclaimed, 1% crazy serial entrepreneur that made me very happy when I realized her entrepreneurial beginnings had her getting in trouble for selling candy in elementary school!!! That's a VERY COMMON TRAIT for high level entrepreneurs, in my head I always assumed it was boys doing that, but Mia proved my assumption wrong! She has be…
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This is my favorite, go-to method for improving a business's low leadflow. It's something which most companies are feeling right now. To solve it, we use a combination of the Dramatic Demonstration formula, and an OfferHook. What you'll hear today is the replay of a speech I gave in a closed room, teaching these concepts. Enjoy!…
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In this episode, you'll hear the audio replays of the two speech that started all of this buzz about Dramatic Demonstrations. These 2 hours are both speeches, mixed with live commentary Russell Brunson and I made after each speech. This formula is 'c'uring LeadFlow for businesses and I'm excited for you to use these lessons in your own marketing. T…
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This interview got me pretty pumped up when Shannon Houchin explained the possibilities families can have selling peaches roadside! Shannon didn't have the typical signs of an entrepreneur when she was young, but she figured out something AWESOME, AND she did it with her son, starting when he was 11 years old! Such a good idea! It was a pleasure ta…
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I had the opportunity to chat this week with one of my favorite people in the Clickfunnels community, Justin Benton! I got to play golf with Justin in the fall and he is the type of person that somehow magically makes you feel like a VIP! Justin is a very successful businessman, and his 101hemp.org is helping countless families with their healing h…
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Premier Body Armor provides complete body armor systems to defend against threats including handguns, shotguns, and high-powered rifles. We are headquartered in Gastonia, North Carolina, and all our products are proudly made in the USA. In this episode with Alex Stewart, President of Premier Body Armor, we discuss the body armor business, how the c…
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ON TODAY'S EPISODE: Russell Brunson and I expose WHY lead generation has gotten so challenging (thank you AI), and teach the world how to empower their internet businesses. The change we've all felt is PERMANENT, and it's time to adjust. People aren't lowing their attention span, they simply have more options to choose from. A brand new market mess…
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Today I had the rare opportunity to chat with Bryan Dulaney and gain a little insight into what he was up to as a kid, teen, and young adult before making his mark in the internet marketing world having a hand in over $500 MILLION DOLLARS GENERATED!!! He has been in this game for a long time, and has the ability to truly MAKE IT RAIN! His clients h…
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We had the opportunity to sit down with Akbar Sheikh this week to ask him about his younger life as a kid, how he got his entrepreneurial start, and find out what he's doing with his kids. Akbar is a VERY successful coach that has coached over 80 people to get trophies for hitting 6, 7, and some 8 figures in their businesses! Besides inspiring peop…
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"AI is going to take all our jobs and kill us all!" If you watch the news at all, that's the tenor of the conversation. But what impact will AI really have? In this episode, Joe Fioramonti of Dark Square and I discuss AI, look at historical examples of new technology, and break out what the future *could* look like. If you're tired of the doom and …
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Bill has gone from serving our country to creating a legacy! His new endeavor called Teenage Tycoons is poised to change even more families than the 1000+ families his 7 Figure Flipping training has made a positive impact on! You can find him on Instagram @ BillAllenREI or TeenageTycoon.com!Door Jeff Mansen
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Today I had the chance to sit down with Steve Larson to discuss his early beginnings of his entrepreneurial journey. We talked about how they were trying to EXPELL him and his brother from school from selling lasers. This is where he first knew he wanted to sell stuff. There were PRICELESS lessons taught to him by his father being the "yard manager…
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I want to delete the previous episodes, but I WOULD NEVER erase the imperfect action that I have put in to get to this point! Lots of things have changed, and there is now a TREMENDOUS amount of CLARITY of what I'm doing with Prodigy Kid, "The Ultimate Lemonade Stand", and this podcast! This episode marks a "rebirth" of this podcast, perhaps even a…
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James Merkley was born and raised in Colorado and has deep roots in the Northern Colorado community. He and his wife of 8 years, Erin Merkley love driving through the mountains, exploring new restaurants, and experiencing all that Colorado has to offer. They now get to do all of that with their 8-month-old son, Ander and they love getting to make n…
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Is it possible to make six or seven figures with challenges and events? This week’s podcast guest and OfferLaunch featured speaker, Austin Ford, better known as The Challenge King, made $100K the day he started doing his events. If that’s not convincing enough, Austin recently did an event that made $300K in a single day with only 64 attendees. Yes…
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It's funny how I used to make fun of mindset once in front of Russell Brunson when I first started working there. The younger me was screaming mindset has nothing to do with becoming a successful entrepreneur. It turns out it's almost all mindset! Boy, I was dead wrong. And this week's guest, Lawrence Kim, one of our featured speakers at the OfferL…
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It’s harder to go down these product creation rabbit holes because all we think about is just creating one new offer after the other. Why not create an excellent offer that people want to consume forever? That’s what basically came into Stu McLaren’s mind one day. Stu is one of those people that I look up to and consider to be the category king of …
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The ULTIMATE GOAL from The Ultimate Lemonade Stand besides equipping Nate with all the tools he needs to PROSPER is to DOCUMENT THE JOURNEY. Part of the program is to "Document the Journey". As he does this his skills will be magnified over time, but what he will be doing is "teaching" what I am teaching him, one video at a time. As other kids come…
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Pat Nicholson is a seasoned marketing executive with over 20 years of experience leading marketing at both large (Apple) and small (Kno, Zepp, Deserve) technology companies. His career began in finance and operations, where he acquired a strong understanding of business fundamentals and developed a focus on achieving results and profitability. Pat …
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Who says webinars are dead? I love webinars! I still do them, and they do work. However, never did I expect I’d hear something new about webinars. I was amazed when I heard how Sam Kwak, an entrepreneur, real estate investor, and webinar expert, does webinars. All those little things like pattern interruptions, retention graphs, and weird split tes…
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Most marketers want continuity in their business. Who doesn't? We all do. It brings you peace of mind, thinking you have recurring revenue every month. So, most of us would then rush into launching membership programs. Little did we know that building a networking group is more than just luring people in to sign up for memberships. That's what you'…
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A marketer is nothing more than an event thrower. We throw events packaged as webinars, challenges, or whatever modality we use just to get people’s attention. However, one thing that most of us would refrain from discussing is that filling an event is HARD enough! But not for Stacey Martino. Stacey and her husband, Paul, are relationship gurus and…
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I think a lot of people jump into the entrepreneurial space because they are a bit of an artist. However, many of them don't know how to manage money in terms of separating business finance from personal finance. This is where someone like Brad Gibb, a dear friend, investor, financial expert, and one of our featured speakers at this coming OffferLa…
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Lexi is building a new media brand, They Got Acquired (TheyGotAcquired.com). Their mission is to redefine startup success by featuring acquisitions of online businesses between $100K-$50M, deals that are too small to be covered in mainstream tech publications but can be life-changing for founders. Learn more about theygotacquired.com **************…
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My OfferLaunch event (which, by the way, happens this Oct 26-28) won’t be complete without inviting this outstanding entrepreneur and personal friend of mine, Alison J Prince, to be one of the speakers. I just love how Alison built a true community from her multi-million dollar businesses. Yes, you read that right. She runs multiple multi-million d…
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Just had a rocking podcast with Austin Eckman! Here's what I can tell you after talking to 26 year old Austin, WE ARE ALL PLAYING too small! Austin has 100,000 people in his group of customers with his Inventr.io concept. It is a 30 day challenge that teaches STEM concepts around a storyline. In this case, your spaceship has crashed and you need to…
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It was probably seven or eight years ago that I met Sean Malone, and he eventually became one of those people who inspired me on my journey. Sean got into sales in pursuit of this most frequently asked question–how to make a boatload of money? Like most of us, he started as a terrible salesman, booking zero appointments out of 2,400 calls. But that…
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I’ve worked with many different ad agencies, but this one stood out to me. Meet Brad Langan, a personal trainer turned media-buying expert and marketing agency owner. Instead of looking at paid traffic just by getting people to click a page, he understands the value of bringing that traffic to the page and looking at it as one “continued whole”. It…
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I had the opportunity to chat with Konain Shah today. He is a 23 year old that is smart and wise WAY beyond his years! What first caught my attention a few weeks ago was his philanthropy AT AGE 23! He burned all of the bridges 2 days before he was going to graduate high school and made a full commitment to entrepreneurship! School is for some peopl…
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Come to think of it… I have made 55 products in three years, many of which have been taken down. I didn’t see the real value they bring when it comes to business valuation. Then came Raleigh Williams, a mergers and acquisitions lawyer turned business owner and now my business partner. Raleigh started as a mergers and acquisitions lawyer–working at …
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Joe is the founder and creative director at DARKSQUARE. For over 15 years he has been helping companies that have not reached their growth potential by teaching them how to better understand and express their brand. He is also a professor at Flagler College in Saint Augustine FL where he teaches branding and design. He's taught branding at the grad…
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I've been jumping up and down for awhile about this Prodigy Kid book and the idea of self-learning about how to be successful and entrepreneurship but I've had zero luck of getting Nate and his friends TRULY EXCITED about it yet until now! Once I disguised it as, "The Ultimate Lemonade Stand", they've been freaking out!!!!…
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It was probably two years ago while I was at a Funnel Hacking Live… That I had one of the most meaningful epiphanies of my life as an entrepreneur. I was woken up in the middle of the night and was inspired to create a Medical Underground Railroad. Honestly, I don’t know what it is. All I know is that I want to be one of those entrepreneurs who hel…
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It's not the first time I've had this type of insight. But it resurfaced after years while I was filming a video about how unique the offer launch is. And that's what spurred the thought. I realized that there is a benefit to being an innovator. Sure, there are things to be blue, new, and prolific with. However, there are also certain things that i…
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I've decided to change direction and simplify what I am doing. What is the ONE THING I can do that can bring me my goal the fastest? The Ultimate Lemonade Stand is one of the modules in our coaching that I think will help parents teach their kids how to have their first BIG win in entrepreneurship if done properly. Instead of trying to finish up th…
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Here I was, sitting and thinking about the very first successful sales funnel I made for another company. And it got me asking what made it so successful compared to my previous attempts. Obviously, I had good copies on my sales funnels, good sales videos, etc. But I think the answer is really simple… Survey your customers! As customers come and go…
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“If you're still doing the same thing in 20 years, I'm gonna kill you.” Although those weren't his original words (he got them from the movie The Good Will Hunting), my business coach of three years, Brian, made me think hard about what I really wanted to do. For the past few years, it has always been funnel, funnel, and funnel. Hence, the birth of…
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Christopher Johnson is a sales leader. We first met several years ago when he worked at an enterprise software developer. I reached out to Chris to do this podcast because he's one of the people I really trust who understand the intricacies and the hard work that goes into enterprise sales. Whenever someone not in the business world thinks sales, a…
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I have been speaking on stage for years. And one of the most triggering things someone can ask me while I'm on stage is... "Steve, this is really powerful. But will it work for me?" Man, when I hear that, I just want to flip a desk because I already know that person will fail. I understand your good intentions; you want to help your customers solve…
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I remember my first few interviews. Man, those weren't the best of me. But if it weren't for those interviews and my consistency in putting myself out there, I wouldn't be considered an expert in what I do now. It cemented me in this industry which eventually led to bigger opportunities. Yet, most people often overlook this marketing strategy. Gett…
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I love the Linchpin model. In fact, I have changed everything in my business to it. And yours truly even got to write the foreword on Russell Brunson's upcoming book about the said business model. But I haven't seen anyone turn their event funnel into this Linchpin model yet. So while I was on an airplane to Miami, with some caffeine and dubstep, I…
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When it comes to funnels, most marketers would think of it as purely for customer acquisition. But here's one of my biggest realizations for the past year: You can utilize funnels in so many ways! And the first thing you have to do is do what the market leader is doing. That's it. It's just ridiculous not to copy how leaders acquire customers. Come…
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