A theatre podcast exploring the process of Poseidon Theatre Company's work & tackling the issues and triumphs of being an independent theatre artist in New York City. Join us for candid conversations with New York City's up and coming artists working in theatre. Hosted by Producing Artistic Director Aaron Salazar.
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The only podcast for the creative and artistic entrepreneur. The Creative Hustle Podcast is the brainchild of long-time friends Hassan Sayyed, (Founder of Haus Urban) and Aaron Salazar (Founder of Poseidon Theatre Company). Recorded in New York City. Season 1 Produced and Engineered by Gordon Palagi. Season 2 Produced by Aaron Salazar.
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Episode 20: Content To Conversion Part 2: Up Close At Haus Urban
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In this special two part series, Aaron and Hassan deconstruct how they used original content to drive sales for their respective projects. On this episode, Hassan discusses his content marketing strategy for his beauty brand, Haus Urban. He'll guide you through the following:*Why it's important to have a clear point of view.*How to pick a price poi…
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Episode 19: Content to Conversion Part 1: Inside The Cooping Theory
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In this special two part series, Aaron and Hassan deconstruct how they used original content to drive sales for their respective projects. On this episode, Aaron walks us through his strategy and learnings for his recent theatrical events. He'll guide you through the following:*Development of a campaign storyline*How to pick a price point, and why …
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Episode 18: Hit List! Email Marketing and List Building
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In this episode, Aaron & Hassan discuss the importance of reaching your customers outside of social media by creating and maintaining an email list, and what to do once you have one. Topics include:?•Using your offline events, shows, and networking opportunities to collect emails. • Why you need exclusive consent before adding someone to your marke…
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Producing Artistic Director: Nick Browne
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Join us for an in depth conversation with Producing Artistic Director of The Tribe Theatre Company in NYC: Nick Browne. In this episode we delve into what it means to have a "company mindset". Nick is a director, producer and collaborator from St. Mary’s County Maryland. He received a BFA in Acting from Point Park University, where he studied exten…
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Theatre Director: Christopher Erlendson
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Join us for a candid and insightful conversation with up and coming NYC theatre director, Christopher Erlendson an award-winning director, writer, and producer based in NYC. He is currently taking a director's mentorship under DeMone Seraphin. A graduate of Pitzer College and Columbia Engineering, he studied a combination of theatre, dance, physics…
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Episode 17: Preparing For Luck
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In This Episode, Aaron & Hassan discuss how continuing to create, even when it's painful or inconvenient can pay off later. Today we cover: ?•Making sure you're prepared for the next opportunity, whenever it shows up. • Why all of your life experiences are leading you to where you need to be.• How to not let rejection derail your progress.• Why you…
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Episode 16: Organization
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In This Episode, Aaron & Hassan discuss the power of organization, and Hassan details his favorite tools and methods to make the most of your day. Today we cover: ?• The psychology of organization: Why creative people resist process and order.• Why you're not actually thriving in chaos.• How to plan for your year, quarter, week and day.• How to set…
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Episode 15: Exercise Your Ego
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In This Episode, Aaron & Hassan discuss the traps your ego will set for you and how to jump over them. Today we cover: ?• How the media you consume affects your subconscious.• Why running your own race is the best path forward.• How resentment of others bleeds into your work.• Identifying jealousy vs inspiration.• Understanding when there is a pers…
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Producing & The Paranormal with Elise Gainer
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Join us for an in-depth conversation about creating original work, producing and the paranormal with Elise Gainer: SAG-AFTRA actress, Elise Gainer is originally from Portland, Oregon where she performed for more than 10 years at 9 different professional theater companies and spent four seasons with the Oregon Symphony Pops singing with the Leyden S…
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Episode 14, Authenticity
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In This Episode, Aaron & Hassan discuss the meaning and importance of authenticity. Today we cover: ?• The glory and anxiety around power lunches.• Why being self-deprecating is holding you back.• The distinction between being 'real' and being stupid.• Why being yourself is the unspoken key to success.• The hunger for millennial knowledge.• Why bei…
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Episode 13: Back To Business
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Aaron & Hassan are back for Season 2 of the Creative Hustle Podcast! Join us as we dig through the rubble of what was once America, discuss business and personal goal setting for 2018, and the glory of Mariah Carey. Advice, Laughter, and Love await you this season. Subscribe today!Door Creative Hustle Podcast
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Episode 12, Digital Dominance
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On this episode Aaron and Hassan discuss the importance of creating and a cohesive and professional digital presence. They'll take a deep dive on:Brand Identity? ? Why having a cohesive digital presence is important? ? Social Media vs Your Website? ? What your content says to your customer? ? Why your digital storefront can be more important than y…
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Episode 11, Collaboration
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In This Episode, Aaron & Hassan discuss the science of collaboration and how to create the best results for yourself and your collaborators. Today we cover: ?• Why networking is invaluable for business and how it is the bridge to collaboration.• Why knowing and respecting your competitors is a strategy for long term growth.• The distinction between…
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Episode 10, Know Your Worth...And Then Charge More
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In This Episode, Aaron & Hassan unpack why your self worth is directly related to how you run and scale your business. Today we cover:• Low self worth and it's root causes.• How adding value to other people and learning new skills creates more confidence and eventually, worth.• Why mastering skills and staying in action is vital to personal growth.…
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Episode 9, A Contrast To Madonna: Making Tough Choices
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In This Episode, Aaron & Hassan Discuss The Reality of Making Those Tough Choices with your company/business. They unpack the following topics: • Maintaining the health of your company • The long term benefit of making a hard choice • Why NOT making a choice is making a choice • Mercenary Vs Missionary Mindset • Artistry vs Business aka Masturbatio…
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Episode 8, Aural Stimulation
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This episode in conjunction with EFNIKS Media's "Audio" theme, we're talking Music! This week we cover:How music is the blueprint for our respective businessesWhat influences your musical tastes and the tribalism of genresAll the bops we were listening to as baby brown queensThe Female artist revolution of the 90's-00's from folk to popThe politics…
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Episode 7, Pride: A Deeper Love
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On this week's show we cover:The enduring legacy of celebrity makeup artist Kevyn AucoinThe origins of the Pride march, and why it's more than just a paradeHow to avoid corporate "rainbow washing" during Pride season How two of the biggest films centered around drag ("Priscilla: Queen of the Desert" and "Too Wong Foo, Thanks For Everything Julie Ne…
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Episode 6, The Invisible Korean with Marja Vongerichten
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The Invisible Korean, with Marja VongerichtenCelebrity chef and star of the “Kimchi Chronicles” Marja Vongerichten joins us and walks through her life and recipe for success. In this episode we cover:Marja’s adoption and how being Black and Korean shaped her worldviewGrowing up as a creative and discovering her true passionsWhy she had to “rent” a …
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Episode 5, Sassy and Warm: How To Get and Maintain Lasting Relationships
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On this show we unpack:How to maintain your working relationshipsWhy integrity is the backbone of any relationship The truth about nepotism and why you shouldn’t be avoiding itHow follow up can be the bedrock of successKnowing the difference between friends and acquaintances How to actively chase your dream and keep your boo happyWhy work/life bala…
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Episode 4, Hey Mr. Producer!
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In this episode: • The importance of creating your own work, especially when it’s slow otherwise • Why a paid media strategy is integral when marketing online • What it means to “produce” vs being a Producer • Why a change in career or title doesn’t mean a warrant a fundamental change of self • When it’s appropriate to crowdfund a venture • Crowdfu…
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Episode 3, Side Hustle Realness: The Boss And The Sherpa
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In This Episode: • Why having a survival gig doesn’t make you any less of an artist • How to stay present and pleasant when you don’t want to be there • Why comparison is the thief of joy • Why indulging in your vices to deal with a tough side job is killing your dream • The psychology of toxic coworkers and how to avoid the splashResources from th…
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Episode 2, Motivation: The Fire That Molds The Metal
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In This Episode: • How you can’t stay motivated if you don’t know exactly what you want in practical terms • Defining success for yourself and how not to fear it • Resilience: Pushing through when you’re going through it • Time management and the difference between “busy” and working • Why mistakes are proof that you’re trying • Why your feelings a…
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Episode 1, Welcome To The Hustle
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Premiere episode! Meet the hosts & learn about their respective projects. Why the Creative Hustle Podcast is needed now & the power of community and enrollment into one's vision. Recorded live in New York City. Produced by Gordon PalagiDoor Creative Hustle Podcast
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