Uncover what true crime documentaries don't show you: real cases and real people, but with a new twist. This is Unseen.
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Two girls discuss the struggles and perks of family, high school, relationships, cultures and more!
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We are The Uni Diaries Podcast, brought to you by Unimelb SAMM. Tune is as we chat about uni, study, careers, navigating your way through your late teens/early twenties, as well as chatting to some wicked guests. Make sure you follow us on insta @the_unidiaries to stay up to date on all of our content!! 🔥🤪🍉🐠🪐 Our Hosts: Steph, Kaylee, Isabella, Chamudi, Karthik and Adrianna https://www.theunidiaries.online/ @the_unidiaries @unimelbsamm Get in touch with us: communications@unimelbsamm.com or, ...
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Welcome to lipservice, the podcast that unveils the secrets to success for beauty brands and content creators alike. Join beauty industry specialist and influencer marketing veteran, Sonia Elyss as she tells the authentic and thoughtful stories at the intersection of the beauty industry and creator economy. In each episode, we bring you interviews with beauty entrepreneurs, marketing experts, and content creators who share their genuine stories, wins & stumbles, tips, and key strategies that ...
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Taking Down the Dark Web Killer | The Case of Amanda Todd | UNSEEN
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"We are watching you"-- October 2012: a video goes viral on Youtube in which a girl uses flash cards to tell her story — it is the last time she is seen by the world and millions of people since then will forever know her name: Amanda Todd. It will take a mother’s courage and determination to dive into the dark web to finally unveil her daughter's …
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Ep 24. From Beauty Influencer to Brand Builder: Rudi Berry's Journey in Content Creation
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Join Sonia Elyss as she sits down with beauty creator and brand builder Rudi Berry in this insightful episode of lipservice the podcast. Discover how Rudi transformed her passion for beauty into a thriving career, from her early days on YouTube to collaborating with major brands like Neutrogena and developing her own products. Highlights include: R…
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Ep 4: University life as an international student with Amanda and Sam
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From the process of moving, making friends and more, Amanda and Sam share their personal experiences and advice on navigating university life in Melbourne as an international student.
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Ep 23. Latina Beauty Creators Rising: Hilda Franco's Journey from Micro Influencer to Sephora Partnership
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In celebration of Latin Heritage Month, join Sonia as she sits down with emerging Latina beauty creator Hilda Franco in this inspiring episode of lipservice world. Discover how Hilda went from casual Instagram stories to landing a coveted Sephora partnership, all while embracing her Salvadorian roots. Sonia applauds her as a fellow latina and someo…
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Taking Down The Dating Game Killer | The Case Of Tali Shapiro | UNSEEN
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This video is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/UNSEEN and get on your way to being your best self.-- "I hope you don’t sleep at night. I hope you have dreams of us coming after you."-- It's 1978, and Ron Jenkins, a detective with the Huntington police department, suddenly straightens up on his couch at home, unab…
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Ep. 22 From Authenticity to Bora Bora: Navigating the Beauty Creator Journey with Michelle York
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Join Sonia as she sits down with rising beauty content creator Michelle York in this captivating episode of lipservice Podcast. Michelle opens up about her unexpected journey from casual Instagram stories to viral TikTok success, sharing candid insights on authenticity, dealing with online negativity, and the realities of content creation as a care…
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Ep 3: Soccer in Melbourne with Jay and Faizaan
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Learn about experiences as international students in soccer clubs in Melbourne.
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The 91 YO Grandma Who Took Down a Serial Killer | The Case of Mary Bartel | UNSEEN
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"There’s something wrong, there’s something really wrong here" --On March 19th, 2018, 91 year old Mary Bartel is getting ready for her aerobics class, when she hears a loud knock at the door. On the other side, in an innocent looking disguise, is one of the most prolific serial killers in all of Texas history. As Mary unknowingly greets him, she mu…
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Ep2: Stepping out of your comfort zone at Uni
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From making new friends, to joining clubs on campus you get out what you put in at Uni. In this episode Eva and Paula provide a guide to getting out of your comfort zone and balancing the social and study aspects of Uni life. Tune in to hear about their experiences.
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The GTA Killer | The Case of Aundreah Maes & Kaylee Sawyer | UNSEEN
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“Do you think this is a game?”-- On July 25th, 2016 Aundreah Maes has just finished her shift at the mall in Salem Oregon, when a man armed with a handgun forces his way into her car and tells her to start driving. This man, a cop-in-training named Edwin Lara, is wanted for the disappearance of a young woman, Kaylee Sawyer, in Bend Oregon and is no…
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Ep 1: Fashion Fun with Maddie and Ingrid
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On this weeks episode, Maddie and Ingrid chat about where to shop, building your wardrobe/corporate wardrobe, and a quick trendy v.s. timeless segment. They share some tips from their personal experience as well as what they are currently loving at the moment. Keep up to date with the latest from The Uni Diaries on our Instagram: @the_unidiaries…
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The Mom Who Seduced the Casanova Killer | The Case of Barbara Mabee Abel | UNSEEN
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“Take me instead”-- On November 14th, 1974, Barbara Mabee Abel returns home with her 6-year-old son, Dale, but upon entering, something feels terribly wrong; moments later, an intruder emerges from hiding after waiting for the young family to arrive. Willing to do anything to save her son and herself, Barbara begs the man to kidnap her – what she d…
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Ep 21. Shedding Imposter Syndrome with Amanda Frisch (@amandafrischbeauty)
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Sonia interviews Amanda Frisch, a two-time Ulta Beauty Collective member (and Doctorate of performing arts) about her journey as a content creator. What started as a passion project has become a full-time business across multiple platforms. Amanda talks about niching down, what she learned from the UBC and her top tips for shedding imposter syndrom…
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Groomed To Kill | The Case of Lisa Knoefel | UNSEEN
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“He was chopping it up. That was sketchy.”--On November 16th, 2012, 13 year-old Megan Zanella witnesses her mother being attacked by her foster sister, Sabrina Zunich. Tragically, the police arrive too late to save Megan’s mother, Lisa Knoefel, and Sabrina is apprehended at the scene. However, in the subsequent investigation and trial, Megan and th…
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Ep 20. How Creators Can Build A Beauty Product Business (Without the Risk!) with Blanka CEO, Kaylee Lieffers
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Ever dreamed of launching your own beauty product business? Make your dream a reality with Blanka. Launching a product based business in the beauty industry is full of risk: start up costs, development costs, order minimums —the list is endless. Blanka puts a stop to many of the issues surrounding this volatile industry and helps you reach your ent…
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Killer Pastor Attended Victims' Funerals | The Case of Andrew Hockensmith | UNSEEN
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“Come quickly because I’m afraid.”-- On September 20th, 2013 9 yo Andrew Hockensmith frantically calls 911 from the back room of his parents' pawnshop, where an armed gunman has just stormed in. In spite of the danger, the boy only cares about saving his baby sister and urges the dispatcher to hurry and send help. Just 6 minutes later, police enter…
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Ep 19. The Key to Effective Negotiation & Communication with Rachel Anise (@beautyprofessor)
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Sonia sits with Rachel Anise, a communications professor, published author, ex-model and long-time content creator. Rachel walks us through her unique journey with content creation starting with long-form blogging and evolving over 10+ years to today where she is on the verge of launching her own haircare brand. Rachel uses her professional backgro…
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The Kidnapping That Turned a Father into a Manhunter | The Case Of Adam Walsh | UNSEEN
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“One day, I kissed my 6 year old son goodbye, and never saw him again”--John Walsh never wanted to be a man hunter. In 1981, he was forced to look for his missing son only to find him dead. When 47 year old Ed Smart appeared on national TV pleading for the return of his 14 year old daughter, John took the weight of the investigation through America…
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Ep 18. Sonia’s 39th Birthday (a solo episode)
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Join Sonia for a quick birthday episode. A few thoughts, a few tears and a whole lot of gratitude. — If you like the podcast, you'll love connecting with Sonia directly on social. Feel free to drop a comment or DM on: Instagram and TikTok Join lipservice world, the free community helping beauty creators connect and elevate. Ready to upgrade your pr…
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Ep 17. Showing Up As Your Authentic Self and Living Life Online with Krysten Wags (@krysten_wags)
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Krysten Wags is a triple threat: Content Creator, Actor and Marketer. As a personality online she's your best friend and acts like it. Sonia interviews Krysten about her journey from Actor to Content Creator and how she ended up as the Associate Content Director at Laundry Service (an advertising agency). The episode touches on what happens from th…
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8-Year-Old Hunts Down Her Own Killer | The Case of Jennifer Schuett | UNSEEN
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“Am I scaring you little girl?”--8-year-old Jennifer is scared of the dark, and on the one night her mother asks her to sleep in her own room, she wakes up in the arms of a police officer carrying her out of the house in the middle of the night. The man wants her to believe that she is safe, but she realizes he doesn't have a badge as he drives off…
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Ep 16. Five Questions with Kailey Waskall of @occupationbeauty & All About Spark Ads on the Creator Hotline
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Sonia interviews Kailey Waskall, an Occupational Therapist and Accessibility Consultant who marrier her love for beauty and passion for accessibility in her online persona, @occupationbeauty. Kailey discusses what she has learned on her creator journey and the investments she has made along the way. She discusses the challenges and fears around sho…
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Ep 15. From Creator to CEO, How Susan Yara Sees the Influencer Marketing Industry
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Long-time content creator and Naturium Founder, Susan Yara joins Sonia in the episode where they look at things from a creator and brand perspective. The duo discuss imposter syndrome, consistency, what it takes to create content for 10+ years and what Naturium looks for in a partnership. If you’ve ever watched Susan’s content and wondered “how doe…
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Unmasking The Deadpool Stalker | The Case of Lauren McCluskey | UNSEEN
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“I think he’s trying to lure me somewhere”-- On October 19th, 2018, a strange man is seen lurking around a college campus, hiding his identity under a Deadpool costume. The same day, 21 year old Lauren McCluskey calls the police to report threatening text messages harassing her and inviting her to a supposed funeral. The young student is doing ever…
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Ep 14. Five Questions with @ElenaDuqueBeauty and Lipservice Creator Hotline
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Sonia chats with Elena Duque, an Esthetician & TV beauty expert as well as someone who has been on QVC, NBC and CBS. She took her experience in skincare and social media to TikTok during the pandemic then parlayed that into hosting and TV segments. Elena walks us through her journey on TikTok and what it takes to produce a TikTok segment. We discus…
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Ep 13. How To Roll With The Punches and Evolve As A Content Creator with Brand Marketing Specialist, Evelyn Brown
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After getting her influencer marketing start at Ulta Beauty and launching the first Ulta Beauty Collective, Evelyn has gone on to do great things on the brand and creator side of the influencer marketing industry. Sonia interviews Evelyn about her experience and thoughts on what it takes to "make it" as a creator as well as some of the behind-the-s…
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Son Discovers Father's Bizarre Obsession | The Disturbing Case of Dylan Redwine | UNSEEN
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"Did you hurt him?" --February 2013: Dr Phil is sitting with one of his guests backstage, Mark Redwine, who appeared on the show with his oldest son Corey ,and ex-wife Elaine Hall, in an effort to find his the youngest boy Dylan, who has been missing for the past three months. Mark was the last person to see Dylan, and yet, on Dr Phil’s set, he has…
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Ep 12. Carving Out A Niche After 30 Years in Beauty With Leah Hundsness of Maxine’s Revenge
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After working in the beauty industry for 30 years, Leah was ready to create something “for us, by us” and dove into formulating a concealer specifically for beauty-lovers 40+. Shortly after, Maxine’s Revenge was born (and named by her TikTok followers!) Leah embraced TikTok as a Founder, Creator & Sales person, selling out her stock (with help from…
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When the Kidnapper Interrogates His Own Victims | The Case Of Alisa Matthewson | UNSEEN
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“Are the little kids asleep?”-- March 11th 2017 – 14 year old Arden Summers drives her younger siblings back to her mother’s home, following her dad’s secret orders. Hours later, an employee of a nearby Walgreens calls 911 after seeing a tied up woman run out of a car: the woman is Alisa Mathewson – Arden’s mom. Before the police can arrive, the ca…
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Ep 11. Behind the Curtain of Beauty Brand Marketing with Diane Saw
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Sonia sits down with Diane Saw, the Global Director of Brand Marketing at Violette_FR. One of beauty industry’s fastest growing brands and a brand name on countless beauty creator wish lists right now. Diane walks us through her experience in advertising and marketing and how she landed this dream role as well as some of the details behind creator …
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The Revenge Of The Girl On Fire | The Case of Judy Malinowski | UNSEEN
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“She hung on for me, her girls, and for justice” --August 2nd, 2015, Gahanna police receive a frantic 911 call from a Speedway gas station, that a woman is set on fire. As she is rushed to the ER, her boyfriend tells a bizarre story that she caught on fire while lighting a cigarette. No one expects her to survive, with a 110% mortality rate, but 7 …
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Ep 4: Time Management, Transitioning to Uni Life and Beyond
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In this episode, Minh and Dharitri explore the art of balancing competing priorities throughout your uni journey! Tune in for stories about uni clubs, juggling assignments and more. Keep up to date with us by following @the_unidiaries on Instagram.
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Ep 10. The Year Of ‘Yes’ With Over 50 Beauty Creator Cherie @seaswan6
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The creator journey can start anywhere at any age. For our guest this week, the journey started in her 50’s with a push from her teenage daughters. Sonia interviews Cherie Seaswan, a later in life creator who is bringing a bit of spice to the makeup over 50 content conversation. Cherie shares how she stumbled into content creation and her current m…
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Ep 9. Identifying Self-Sabotage & Accepting Opportunities That Feel Out Of Reach with Ehlie Luna
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Meet Ehlie Luna, a professional makeup artist, singer and creator who has gone from playing with her Mother's makeup to becoming the face of Milk makeup's new Jelly Tint. Learn more about her journey as a creative, what her initial reaction was to the invite from Milk and how she thinks about creativity and content creation in a unique and beautifu…
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5-Year-Old Solves Her Mom's Murder | The Case of Britney & Crystal | UNSEEN
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“I hid so he wouldn’t see me.” -- March 7th 2014, the bodies of a young couple Britney Cosby and Crystal Jackson are discovered behind a convenient store dumpster, Port Bolivar, Texas. With very little clue of when and where the murder happened, the police visit their fathers, who have been both furiously against their relationship. Both struck by …
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Ep 8. Lipservice Creator Hotline and 5 Questions with Amanda Suarse
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Join Sonia for a new series where she answers community questions in her "Lipservice Creator Hotline" segment. In this episode she answers questions from @dermagals and @itsamandasuarse regarding media kits and finding inspiration to post. Submitting questions is a special perk for the lipservice world community on Geneva and the Broadcast Channel,…
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Struggling with whether you should continue studying after your bachelor's degree or go straight after work? In this episode, Cherry and Ella will be discussing the pros and cons of studying for a master's degree right after graduating from bachelors and tips about coffee chats and networking!
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The Subway Stalker | The Terrifying Case of Nia Wilson | UNSEEN
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#Sayhername -- It’s 9:30 PM on July 22, 2018, when 18-year-old Nia Wilson is on her way home with her 2 older sisters at MacArthur BART station, but none of them are aware that a man has been following them. The images that were caught on the train’s CCTV will spark outrage in the US, and start a family’s journey of putting a killer behind bars and…
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Ep 7. How Showing Up on Twitter and Being Authentic Got Karol Rodriguez A Start With Maybelline
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Sonia and Karol sit down for a chat about how Karol Rodriguez became @karolskorner. What the organic journey from College kid to Professional MUA has looked like for Karol and what it's like to get personal, carve out boundaries, connect with brands and create deep connections online. Karol is a professional makeup artist and creator in NYC navigat…
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The Killer With 38 Faces | The Case Of Haylei Jordan | UNSEEN
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"Could you kill someone with horse tranquilizer?" --March 23, 1993. Haylei Jordan is 8 when her mom asks her if she wants to leave everything behind. The little girl doesn't realize that her mother has just cut off her ankle monitor and wants to take her daughter on the run. March 18, 2002. Almost a decade later, Haylei is faced with another terrib…
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Ep 6. "Your Why, Has to Be Bigger Than You" How Michelle Spieler Keeps Showing Up Despite Dwindling Deals For Mature Beauty Creators
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We're back with another episode featuring Michelle Spieler, a mature beauty creator who just launched a product collab with MOB beauty. As a follow up to our first episode together (listen here to catch up), Sonia dives in deeper on Michelle's weekly posting schedule, which platform she is finding significant growth on, the "state of the union" for…
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When a 13 YO Gets Framed for Murder | The Case Of Tyler Edmonds | UNSEEN
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“Mama, don’t leave me here” --On May 12th, 2003, 13-year-old Tyler Edmonds walks into the police station in Starkville, Mississippi with his mother, but as soon as he arrives, cops separate mother and son, and bring Tyler to an interrogation room, alone. He doesn’t know this yet, but his own big sister has named him as the murderer of her husband, …
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Ep 5. A Decade Of Influencer Marketing With Beauty Executive, Eileen Dautruche
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Join Sonia in interviewing Eileen Dautruche, a Beauty Executive, Digital Marketing Expert and early (2008) Blogger/Influencer. Eileen started her career as a 19 year old blogger and now she works at one of the most sought-after beauty brands in the world (Bobbi Brown!). Sonia asks Eileen about her career journey and the evolution of the beauty infl…
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The Girl Who Came Back From The Dead | The Chilling Case of Lacey Phillips Seal | UNSEEN
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“Could you untie me please?” --It’s the early hours of June 7th, 1995. Detective Bill Lindsey is carefully taking pictures of a crime scene with two dead bodies, 34-year-old Mary Phillips, and her 11-year-old daughter Lacey. After having photographed the young mother in her office, he turns to the little girl on the chair, head down and covered in …
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Ep 2: Navigating Friendships at Uni
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In this episode, Makayla and Yue discuss how to make friends, maintain them and manage conflicts throughout your uni journey. We’re talking tips and tricks on what you can do if you struggle with friendships at uni.
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Ep 4. How To Invest In Yourself and Never Cold Pitch Again With @KBousq
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In this juicy episode, Sonia interviews Kristen Bousque, a creator coach and anti-pitch champion, the founder of Soulcial Suite and someone who has worked in the creator economy for years. Curious about what to charge? How to connect with brands? What you should invest in your journey? This episode is for you! Stick around for the entire episode be…
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The Boy Who Survived BTK | The Case of Charlie Otero | UNSEEN
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“Why did you lie to me?” --January 15th, 1974, 15-year-old Charlie Otero is dropped off at school by his dad just as every other day, but only a few hours later, he would come home to unimaginable horror: his family was the first target of the BTK killer. With no evidence on who did this, nightmares follow Charlie as he fears for his own safety, wh…
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Ep 3. Applying to the Ulta Beauty Collective? Kevin Lee Tells Us What Really Happens as Part of the UB Collective
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Join Sonia while she chats with recent Ulta Beauty Collective member Kevin Lee. We talk about what the experience has done for him as a Creator personally and professionally as well as his number 1 takeaway after a year of mentorship with one of the beauty industry's biggest retailers. Kevin has one of the smallest follower counts of the current cr…
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The Girl In The Ice Box | The Disturbing Case of Teri Jendusa-Nicolai | UNSEEN
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“I can't die – I have to save my girls” --At 11:05 AM, on the 31st of January 2004, a 911 operator answered the phone to a woman breathing heavily, but not saying anything. Another call comes through, and this time an address is given, but when the police arrive at the scene, they only find an empty handgun case, sweatpants, and a large red stain o…
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Ep 2. Predicting Beauty Industry Trends with Addison Cain of SPATE NYC
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If you’re curious about how trends grow and evolve in the beauty industry, this episode is for you. Join Sonia as she interviews Addison Cain, a trend forecaster for SPATE NYC. In this episode, we talk about how TikTok impacts the trend lifecycle, 2024 predictions for the beauty industry, and some of our favorite trend observations in the right now…
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