Beste Influencer Marketing For Destinations podcasts (2024)

1
Jennifer Barnwell: Empowering independent hotels in a brand-centric market 47:12

7h ago47:12

47:12

Jennifer Barnwell is an advocate for independent hotels. As President of Curator Hotel & Resort Collection, she offers independents the opportunity to harness the power of scale and access cost savings through vendor negotiations, ultimately helping them stay independent and be more profitable. She discusses the challenges and opportunities for ind…

1
Qloo's AI Predicts the Perfect Tenant - Where We Buy #288 43:46

4d ago43:46

43:46

Alex Elias is CEO and co-founder of Qloo, an AI platform designed to understand and predict consumer tastes. He discusses how AI-driven prediction models can influence retail strategies and shopping center development, touching on the significance of privacy-centric data collection. This episode also includes a live demonstration of Qloo's affinity…

1
Claire Jollain: Appealing to the next generation in hospitality 43:47

7d ago43:47

43:47

With hospitality students graduating with skills that can be applied to other industries with better salaries and work-life balance, how will the industry retain its top-tier talent? As Dean of Hotel Institute Montreux and Assistant Dean of Swiss Hotel Management School, Claire Jollain has direct contact with future hospitality professionals and sh…

1
Kristen Vasan: The greater purpose in exploring the great outdoors 29:01

14d ago29:01

29:01

When was the last time you spent the night camping? As Global Director of Partnerships at Hipcamp with over 15 years of experience in the outdoor hospitality and tech industry, Kristen Vasan is dedicated to getting travelers to experience nature as a way of promoting environmental stewardship. She shares her transition from working in New York City…

1
Cindy the Virtual Influencer - Where We Buy #287 38:27

15d ago38:27

38:27

Meet Cindy, a virtual spokesperson designed to forge stronger connections between shoppers and shopping centers. Cindy was created using AI tools, but isn't herself an AI. This episode explores the motivations behind Cindy's creation. The team behind Cindy delves into the challenges and successes of bringing a virtual influencer to life, emphasizin…

1
Julia Krebs: Inspiring young minds to join the hospitality field 44:26

21d ago44:26

44:26

As someone who joined the hospitality industry right after high school, lecturer Julia Krebs has deep passion, understanding, and experience in the field that she draws from to connect with students at Les Roches International School of Hotel Management. She emphasizes the importance of inspiring young adults to choose a career in hospitality and d…

1
Lions & Malls & Bears, Oh My! - Where We Buy #286 34:24

22d ago34:24

34:24

Join Stephen Dombrovski as he takes us on a journey through the evolution of shopping centers and the art of showmanship. From his childhood experiences witnessing the birth the modern mall to a career in retail real estate, Stephen shares stories about the remarkable events and promotions that transformed malls into vibrant community hubs during t…

1
Gavin Gray: Essential tools and tips for running a successful vacation rental business 33:05

28d ago33:05

33:05

The vacation rental industry has become highly lucrative – and competitive – in recent years. As Global Head of Connectivity Account Management at Vrbo, Gavin Gray has a wealth of insights to share about the vacation rental industry, including top trends, hot destinations, and essential technology tools needed to gain a competitive edge. He highlig…

1
EDENS CEO Jodie McLean on Creating Community - Where We Buy #285 30:39

29d ago30:39

30:39

Beginning in 2006, a pivotal year marked by the widespread adoption of broadband internet, EDENS embarked on a journey to redefine itself by focusing on human connection and experiential retail. Jodie McLean, CEO of EDENS, explores the company's mission to enrich communities. Jodie shares personal anecdotes to illustrate Edens’ evolution towards cr…

1
Dr. Stowe Shoemaker: The business of educating future hospitality leaders 49:29

1M ago49:29

49:29

During his long career in hospitality education, Dr. Stowe Shoemaker (Ph.D. Cornell University) has witnessed the hospitality curriculum evolve into a business-focused teaching. But should hospitality be all business? He discusses the challenges of educating and attracting a new generation to the hospitality industry and explores the value of apply…

1
Which Supermarkets Opened the Most New Stores? - Where We Buy #284 37:05

1M ago37:05

37:05

This episode dives into the current landscape within the grocery store industry in North America. The conversation also touches on the role of technology and online grocery shopping, the resilience and attractiveness of grocery-anchored shopping centers to investors, and more market insights from the United States and Canada. Download a free copy o…

1
Dallin Tait: The wild adventures of building a destination hotel 37:40

1M ago37:40

37:40

Running a resort & spa in the middle of remote Utah has proven to be one of life’s greatest adventures for Dallin Tait. After spending the better part of his career running an excursion company, Dallin also took on the role of General Manager at his family-owned hotel in Bluff, Utah – a sanctuary for outdoor enthusiasts. He shares his success journ…

1
The Scientist and the Shopping Center - Where We Buy #283 25:59

1M ago25:59

25:59

Dr. Gordon Chiu is a scientist and commercial real estate investor. Facing a pothole problem at his shopping center in Scranton, Pennsylvania, Chiu used his unique expertise in graphene, a modern and strong material, to develop an efficient and cost-effective solution for repairing potholes, substantially improving the longevity of asphalt and redu…

1
Jacqueline Nunley: Innovation, adaptation, and the future of hospitality 44:29

2M ago44:29

44:29

Jacqueline Nunley has been at the forefront of revolutionizing travel industry technology for over two decades. As the Industry Advisor for Travel & Hospitality at Salesforce, she has dedicated her career to guiding companies to transform with innovative solutions. She shares her perspective on the importance of discovering and adopting new tools, …

1
A New York Story with Michael Hirschfeld - Where We Buy #282 34:13

2M ago34:13

34:13

Michael Hirschfeld discusses his over 50-year career in the retail real estate industry, focusing on urban markets across the U.S. He started in 1970s New York City at a time when retail brokerage was not the developed field that it is today. He speaks to the evolution of urban retail, the impact of changing market dynamics on retail real estate, a…

1
Bianca Brasdorp: Running a thriving business as a woman in hospitality 47:01

2M ago47:01

47:01

From business setbacks to viral TikToks, Bianda Brasdorp has experienced a full spectrum of challenges and triumphs on her journey to becoming the successful owner of multiple female-only hostels in Europe. She shares her experience and recommendations for aspiring hostel owners, including coming up with a unique concept, making the most of social …

1
Tech Tools to Decode Consumer Behavior - Where We Buy #281 30:47

2M ago30:47

30:47

This episode features two tech companies, exploring what their products mean for retailers and shopping centers. Verlin Youd explains how Ariadne's technology tracks customer behavior in physical locations such as stores, shopping centers, and airports, thereby providing retailers with analytics historically limited to e-commerce. Zied Ladhari disc…

1
Anne-Julie Karcher: Unlocking the potential of social media influencers for hotels 41:59

2M ago41:59

41:59

Love them or hate them, social media influencers are on the rise. As the co-founder of Anorak Travel, an influencer company focused on the tourism industry, Anne-Julie Karcher has made a career of strategically matching hoteliers with influencers who can help them reach their marketing goals. She provides insights into the costs and budgeting of in…

1
Retail Boom in the Sunshine State - Where We Buy #280 45:37

2M ago45:37

45:37

Justin Greider, the Florida retail lead at JLL, explains how the state attracts new residents with a lower cost of living, ultimately driving up demand for retail space. Tourism also remains a powerful driver for Florida's retail sector, with Orlando and South Florida benefiting the most. In addition, industry veteran David Zoba and JLL President o…

1
Going Off-mall with Josh Poag - Where We Buy #279 27:02

2M ago27:02

27:02

Josh Poag, the President and CEO of Poag Development Group discusses past and future projects, including Avenue One in Omaha and the redevelopment of the Oak Court Mall in Memphis. He also talks about the future for retail real estate and the need for engaging with local communities. James Cook is the Director of Retail Research in the Americas for…

1
Making Big Changes in a Retail Organization - Where We Buy #278 29:29

3M ago29:29

29:29

What does it take for a big retailer to make a massive organizational change? Maybe they want to roll out a new point of sale system or a new software to manage their supply chain. Companies often know they need to make a change, but not exactly how to get there. Catherine O'Doherty talks about her approach to the challenges of transformation and c…

1
Tanger Blurs the Line Between Lifestyle and Outlet Centers - Where We Buy #277 25:31

3M ago25:31

25:31

Justin Stein, Executive Vice President of Leasing at Tanger Inc., dives into the evolution of outlet malls, where the the emphasis is now on diversifying the tenant mix, offering digital native brands, and creating shopping experiences for consumers. Tanger's newest centers in Huntsville, Alabama; Asheville, North Carolina; and Nashville, Tennessee…

1
Investing in Retail Properties with Gary Rappaport - Where We Buy #276 41:35

3M ago41:35

41:35

Gary Rappaport, CEO of Rappaport, talks about his long-term investment strategy focused on grocery-anchored shopping centers in the Washington, DC area. Sharing insights from his book, 'Investing in Retail Properties: A Guide to Structuring Partnerships for Sharing Capital Appreciation and Cash Flow', Gary reveals how his business model has led to …

1
Why Grocery Anchored Retail? -with Phillips Edison's Devin Murphy - Where We Buy #275 25:12

4M ago25:12

25:12

Devin Murphy, President at Phillips Edison & Company sat down for a conversation prior to his upcoming retirement. He talked about his career journey and his leadership role at Phillips Edison, which went public in 2021. The company is one of the largest owners of grocery-anchored shopping centers in the US. Devin shares his views on the shifting l…

1
029: Showing up Authentically on Social Media in the Age of AI & Influencer Marketing with Chelsea Hodges 36:59

4M ago36:59

36:59

Learn more & apply for Bucketlist Bombshells Launch Camp here! Chelsea Hodges is a social media manager and strategist who specializes in helping busy lawyers create intentional content on social media. She works with lawyers who are passionate about serving and making a change within their community. She’s helped her clients generate multi-6 figur…

1
Can You Back Up Your Green Claims with Data? - Where We Buy #274 29:11

4M ago29:11

29:11

Spencer Robinson, Director of Real Estate at Central Michigan University, delves into the world of green claims - statements companies make about their sustainability initiatives - and discusses the increasing need for these claims to be verifiable. Spencer sheds light on recent legal developments and regulations surrounding these claims, particula…

1
A Whirlwind Retail Tour of London, Paris, and Berlin - Where We Buy #273 1:00:12

4M ago1:00:12

1:00:12

Take a deep dive into the European retail real estate market with retail specialists in the UK, Germany, France, and the Netherlands. Explore store expansion plans and shopping trends in Europe's most popular shopping districts and retailers. - Mark Smith leads EMEA Cross Border Retail, and UK Retail Occupier Leasing at JLL. - Benjamin Boccara is a…

1
028: Crafting a Hybrid Approach to Digital Marketing with Melissa Furr 34:02

4M ago34:02

34:02

Learn more & apply for Bucketlist Bombshells Launch Camp here! Melissa Maulini Furr is a sought-after Digital Marketer, Ad Strategist, Founder of Defined Media Co. and the Fractional CMO of The Darin Olien Show. She is known for generating strong marketing analytics and earning impressive results. Just this past year, she coordinated over $500k in …

1
NOVUS is a Huge 355 Acre Mixed-use Urban Redevelopment in Arizona - Where We Buy #272 41:53

5M ago41:53

41:53

This episode features a focus on Phoenix, Arizona. First, ASU's Mark Stapp provides insight into the economic state of the metro, discussing factors such as housing affordability, water resources, and changing temperatures. Then, Charley Freericks with Catellus Development talks about his work at the Novus Innovation Corridor. The public-private pa…

1
027: Starting a Service-Based Non-Profit Business with Jazz Cole 31:20

5M ago31:20

31:20

Learn more & apply for Bucketlist Bombshells Launch Camp here! --- How does one go from being a passionate language learner to becoming the founder of a nonprofit language education business? Welcome to another episode of the Freedom Filled Life podcast, where we are joined by Jazz Cole, the entrepreneur behind Multilingual and Philanthropic Inc. J…

1
How Malls Partner with Social Media Influencers - Where We Buy #271 46:14

5M ago46:14

46:14

Content creator Nancy Bhasin, who posts as @basicbalance on Instagram, gives a behind-the-scenes peek into how she creates content in partnership with shopping centers in her area. Jen Augustyn, the CEO of ad agency The Dealy Group, talks about creating campaigns with influencers for her brick-and-mortar retail clients. Then, Ashlyn Booth of JLL ta…

1
Black Friday Bonus! - Where We Buy #270 25:58

5M ago25:58

25:58

In this special Black Friday bonus episode of "Where We Buy," James Cook discusses trends and expectations for the holiday shopping season in North America. Joined by fellow retail researchers Keisha Virtue and Heli Brecailo, they share insights from surveys conducted with U.S. and Canadian shoppers. They cover the impact of inflation, the shift fr…

1
Retail Placemaking is in Constant Flux - Where We Buy #269 39:29

5M ago39:29

39:29

Terry Montesi, founder and CEO of Trademark Property Co., talks about how his company approaches development projects with a 'conscious capitalism' stance, advocating for the welfare of multiple stakeholders. He also gives his thoughts on the future of traditional enclosed malls, the role of mixed-use development in bolstering retail, and Trademark…

1
Operating Restaurants in San Francisco's Fisherman's Warf and Ghirardelli Square - Where We Buy #268 30:17

6M ago30:17

30:17

James dives into the San Francisco restaurant scene. The first stop is Fisherman's Wharf, where Bob Partrite is the COO of Simco Restaurants, which operates five restaurants and a coffee shop at Pier 39. Bob discusses the challenges of serving food in a tourist area and how the company navigated the pandemic. The next stop is Ghirardelli Square, wh…

1
The Case for Investing in Essential Service Retail Centers - Where We Buy #267 23:58

6M ago23:58

23:58

Rob Holuba with CenterSquare Investment Management, explains the investment strategy around Essential Service Retail (ESR) shopping centers. Rob shares how CenterSquare embraced the ESR strategy, buying unanchored centers, strategically located in suburban submarkets with high visibility, offering a diverse mix of small shop spaces tailored to the …

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026: Embracing New Social Media Platforms & When to Use Paid vs. Organic Marketing with Nadine Burton 42:07

6M ago42:07

42:07

Nadine Burton is a Social Media Marketing Coach whose expertise is in coaching women to leave their 9-5 and start their own freelance businesses as a social media manager. Nadine, who has been featured in the likes of Forbes, Thrive Social, Boss Babes and Tailwind, worked in marketing for 12 years after her University graduation, started her freela…

1
Risk and Growth in Open-Air Retail with DLC - Where We Buy #266 39:24

6M ago39:24

39:24

Adam Ifshin is the co-founder and CEO of DLC, a company that owns, manages, and redevelops open-air shopping centers. DLC focuses on acquiring and adding value to assets in the open-air retail space, with a particular emphasis on grocery-anchored properties. They also engage in redevelopments, including densification, mixed-use additions, and addin…

1
Collars & Co.'s Journey From Shark Tank to Brick-and-Mortar Retail - Where We Buy #265 25:38

6M ago25:38

25:38

Justin Baer started Collars & Co. by selling his unique Dress Collar Polo during the pandemic. He gained celebrity investors when he appeared on Shark Tank. He discusses his experience on the show and how it propelled the growth of his business. Baer also talks about his decision to open brick-and-mortar stores, starting with a pop-up in Tyson's Co…

1
CBL Wants to Meet You at the Mall - Where We Buy #264 38:56

7M ago38:56

38:56

CBL Properties wants you to know that it still loves the mall. In fact, the company owns 59.5 million square feet of retail properties in the U.S., including 56 malls, outlets and lifestyle centers. Charles Lebovitz, Chairman Emeritus and founder of CBL, describes the Lebovitz family's background in real estate, starting with their first mall in Ch…

1
025: The Power of Transferable Skills & Overcoming Imposter Syndrome with Sofia Inacio 34:42

7M ago34:42

34:42

Get ready to be inspired as we sit down with the creative powerhouse behind Vago Designs, Sophia Inacio. Having transitioned from architecture to leading her own successful business, Sophia shares her journey and insight on making a career switch, overcoming imposter syndrome, and the value of personal growth. Our conversation touches on the delica…

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024: How to Get Totally Booked Out In Your Business with Paige Brunton! 30:39

7M ago30:39

30:39

Click here to register for the Profitable & Productive Web Designer Bootcamp! Do you ever feel like you're spinning your wheels when it comes to your service-based business? What if I told you that you could have a clear, booked out sales process that brings in a steady stream of inquiries? Our guest, Paige Brunton, the highly sought-after course c…

1
Dave's Hot Chicken - Where We Buy #263 31:13

7M ago31:13

31:13

Dannon Shiff is SVP of Real Estate at Dave's Hot Chicken, the popular fast-casual restaurant that has gained attention for its hot chicken sandwiches. The chain started with a pop-up location in East Hollywood and has since expanded with multiple brick-and-mortar restaurants across the United States. The menu at Dave's Hot Chicken is simple, focusi…

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023: 5 Strategies to Transform Your Website and Attract High-Paying Clients with Alisha Tanner 55:33

7M ago55:33

55:33

Want to unlock the secrets of attracting high-paying clients through powerful website design? Join us as we chat with Alicia, a former student of our Bucketlist Bombshells Academy and a current member of our Scale with Purpose mastermind, about her journey from working in the luxury beauty industry to building, growing, and scaling her boutique bra…

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Digital Solutions for Real Estate Problems - Where We Buy #262 46:56

8M ago46:56

46:56

Physical retail has not always been at the vanguard of technology. In this episode, we meet two companies that are striving to change that. Taj Adhav, the founder of Leasecake, shares insights on how his lease management platform simplifies the lives of retailers. Additionally, Fab Stanghieri and Owen Remers from Cineplex Digital Media discuss how …

1
Chef Marcus Samuelsson on the Intersection of Food and Fame - Where We Buy #261 55:10

8M ago55:10

55:10

Celebrities and influencers have a bigger impact than ever in the world of retail and restaurants. Hear from celebrity chef Marcus Samuelsson about what it's like to navigate this complex environment. On this episode: - Chef Marcus Samuelsson on what it’s like owning and operating restaurants as a celebrity chef - Jay Norris of Guesst talks about t…

1
Turning a Hollywood Idea into Reality - Where We Buy #260 22:56

8M ago22:56

22:56

Chad Cress, Chief Creative Officer at DJM talks about the transformation underway at Ovation Hollywood. The property was originally built as a tourist destination, but now DJM is making it into something special that locals will also want to visit. Chad also discusses Lido Marine Village and the landmark tenant that made all the difference for the …

1
The Principles of Psychomarketing - Where We Buy #259 31:58

8M ago31:58

31:58

Mark Kalkwarf and Skye Revell of Atypical talk about how they use the tools of consumer marketing to elevate the profiles of their commercial real estate clients. James Cook is the director of retail research in the Americas for JLL. Join our FREE LinkedIn live event with Celebrity Chef Marcus Samuelsson: https://tinyurl.com/jllceleb Check out Atyp…

1
Tourist Retail in San Francisco, New York and Hawai‘i - Where We Buy #258 48:16

9M ago48:16

48:16

What does it take to make a shopping place into a global retail destination? Hear from retail experts in San Francisco, New York and Hawai‘i. Sina von Reitzenstein, VP of Leasing at San Francisco’s PIER 39, talks about the shopping and dining destination known for its resident sea lions, and views of the Golden Gate and Alcatraz. Eric Ogata discuss…

1
Pickleball is Coming to Your Local Shopping Center - Where We Buy #257 33:39

9M ago33:39

33:39

Pickleball has been skyrocketing in popularity. What was once a niche game is now the fastest growing sport in the nation, with an estimated 36.5 million players in the United States. Ace Pickleball Club is riding that wave. Diego Pacheco, Chief Growth Officer at Ace, explains the company's strategy for growth, by opening a string of clubs in secon…

1
How KPR Expanded Its Portfolio After the Great Recession - Where We Buy #256 25:52

9M ago25:52

25:52

Dan Katz founded Katz Properties when he was 24 years old, and today, it operates under the name KPR. The company primarily owns grocery anchored shopping centers in high density Northeast, Mid-Atlantic, and Southeast markets. Its initial significant growth occurred after the great recession. Dan explains how he managed to seize opportunities durin…

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Influencer Marketing For Destinations Podcasts

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