Beste Carolyn Hern podcasts (2024)

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Episode 35: Plan a Whole Year’s Worth of Amazing Events 35:44

6y ago35:44

35:44

This year is coming to a close and it’s time to start planning what you want from your business in 2019. But where to start? For the next 4 episodes, we’ll discuss how we plan for our next year of business including, how to create a marketing calendar, budget, mine our existing list, and set goals. No matter what happened in 2018, the best thing yo…

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Episode 34: Drop Culture ... Is it sustainable? 37:16

6y ago37:16

37:16

There's something happening in the retail world and it's becoming more noticeable ... "the drop." This sales tactic, relies on releasing a limited-edition product, collection, or service without much advance warning. The idea is to create hype around the drop thus, facilitating a sense of urgency to buy due to the perceived scarcity of the offer. W…

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Episode 33: How to hire an amazing manager ... or 2 43:01

6y ago43:01

43:01

I get asked all the time how I got so lucky to have my two amazing managers, Emily and Christina. Um … it’s not really luck. It was a business decision to hire both of them full-time and give them their current responsibilities to help run my business. Wish you had an amazing manager? Stop wishing and start acting! Today, we’ll talk about when you …

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Episode 32: Seven Habits of Highly Effective Women 50:05

6y ago50:05

50:05

Back in the stone ages … 1989, Stephen Covey wrote a book called, The Seven Habits of Highly Effective People, and it had a profound impact on the world, selling 25 million copies in 40 different languages worldwide. Covey coined the idea of having an abundance mentality, which means you believe there’s always enough resources, ideas, or paths to s…

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Episode 31: Life Hacks Are Lame. Just Live Smart. 38:58

6y ago38:58

38:58

I’m sorry, but when I hear the term “life hack” it makes me want to hit my head against the wall. Has life become so difficult that we need to “hack” it to make it through the day? Whatever happened to making smart choices or educated decisions as we navigate our lives? When did we start ignoring wisdom and think that we can “hack” our way through …

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Episode 30: Finding Your Power 33:20

6y ago33:20

33:20

We’re starting a new series and each month, we’ll have an in-depth conversation about a particular word that resonates with the business of fitness and a new ad campaign that our studios are participating in. This month we’ll talk about the word “power” and “feeling powerful.” What does that mean to you? How do you get to a point of being so on you…

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Episode 29: Fitness Snacking Strategies 43:46

6y ago43:46

43:46

In the business of fitness, there is a segment of the population that loves to take classes across studios and across workouts. They love a little bit of everything. In the industry, we say they “snack.”Some people will never want to commit to a full-blown membership to your studio. They’ll always be sampling what’s available to them and keep takin…

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Episode 28: What's in your gym bag? 30:24

6y ago30:24

30:24

In today’s busy world, it’s difficult to distinguish between a woman’s work bag, going out bag, and gym bag. Gym bags are becoming increasingly more functional and chic because frankly, we’re leaving the house and needing them to take us throughout the whole day. Some gym bags have spots for computers and tablets in addition to wet bags, and water …

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Episode 27: Making decisions with numbers rather than emotions 39:01

6y ago39:01

39:01

When you own or manage a business, it’s easy to get emotionally involved. I mean, it’s your baby. And we all know that it’s important to be passionate about running and promoting your business. But … making decisions based on emotions can really be a business killer. Financial and marketing decisions should be based on the cold hard facts. Like act…

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Episode 26: What we’ve learned from 6 months of podcasting 31:36

6y ago31:36

31:36

It’s important to celebrate your milestones in business. And today marks our first six months of podcasting. We’ll spare you the chalkboard out in the front yard pic. Or maybe since we’re only 6 months, we’d be all curled up on a blanket with our chalkboard. Haha! But seriously, we’ve learned quite a bit from talking each week. Hopefully you have t…

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Episode 25: How do you know if it's a successful day? 43:36

6y ago43:36

43:36

This is not your father’s success. In today’s business world, and especially in the business of fitness, success is not defined as climbing a corporate ladder and getting a gold watch at the end of your career. Today, it’s more about fulfillment of a mission, achieving at work and at home, and continuous learning or personal growth. So, how do you …

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Episode 24: How to Save HOURS on Instagram 55:03

6y ago55:03

55:03

We all know that Social Media platforms are a great way to get your business’ message out into the world. I mean, if you really think about it, it’s a f-ing amazing way to get your message out because you’re in complete control of the conversation. Your message won’t get misstated, deleted, or watered down. If you’re like us, there’s never enough t…

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Episode 23: What Really Happened While I Was on Vacation? 37:44

6y ago37:44

37:44

If you've been following the podcast, you'll remember in Episode 21: How Will My Team Manage Without Me?, that I recently went on a trip to Australia for almost 3 weeks. We promised a follow-up of what really happened--and there was a lot to talk about, so we recorded the conversation in today's podcast.While I was gone, my managers, Emily and Chri…

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Episode 22: What's your skincare routine? We Tell All. 39:49

6y ago39:49

39:49

When you’re in a very public profession—teaching class to over one hundred clients each day—you have to have a little confidence. And it’s much easier to be confident when your skin looks great. We get asked all the time … What is your skincare routine? What do you use on your face? What makeup do you use? What mascara? Today we tell all. But let’s…

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Episode 21: How Will My Team Manage Without Me? 32:39

6y ago32:39

32:39

When you own a business, it can seem really difficult, to take vacation. The only way you can take that much-needed time off, is to hire a great team to run your business for you. That’s our message on this podcast. Hiring a team of trusted, capable employees is a big deal. Not because it’s difficult to find good people, but because it’s the differ…

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Episode 20: What are the three New Workplace Truths? 37:07

6y ago37:07

37:07

Let’s face it. Business has evolved A LOT since career women wore suits with shoulder pads, carried bulky briefcases, and sported white sneakers with nylons rushing to the office. The Internet, smart casual, and side hustles have changed the way we do business. What is smart casual or snappy casual, anyway? Talk about confusing. Glad we just wear l…

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Episode 19: Why I'd Rather Be Brave Than Perfect 28:03

6y ago28:03

28:03

I’m really struggling. My life is pretty much weathering one crisis into the next. There is always a problem in my business. Always something that needs to be fixed. Sometimes I let dishes pile up in my sink. Sometimes I vacuum up enough hair in my house to make another dog. I wish I could eat salad for lunch, but I just can’t. I like sandwiches. W…

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Episode 18: What's it like taking your first Pure Barre class? We share our stories. 50:33

6+ y ago50:33

50:33

Everyone in the Pure Barre world has their “first class” story. It usually includes the following: You walked into the studio. Didn’t know anyone. Thought class couldn’t be “that” hard. Was in shell-shock during what the teacher claimed was the “warmup.” Felt like a complete idiot with arms and legs flailing while everyone else seemed to anticipate…

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Episode 17: Is it possible to find more time each day? Part 2 40:04

6+ y ago40:04

40:04

Last week, we talked about how doing lots of things, doesn't necessarily mean your business is benefiting. In fact, you might be doing your business more harm than good by doing everything yourself and not delegating work to others.This week, we finish the conversation--we talked so much that we split the episode into two parts--by talking more abo…

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Episode 16: Is it possible to find more time each day? Part 1 47:39

6+ y ago47:39

47:39

Do you find yourself exhausted at the end of each day … but haven’t made a dent in your to-do list? Are you on the verge of massive burnout? #beenthere Oftentimes, as busy business owners, we are so focused on the day-to-day and getting our massive to-do lists complete that we fail to recognize if all this work we’re doing is really moving our busi…

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Episode 15: How do you manage a team in the Gig Economy? 38:51

6+ y ago38:51

38:51

We’ve all heard about gigs and side hustles. But what does the Gig Economy mean for your business. If most of your employees are part-time, or have multiple jobs, how does that change the way you manage them and find success in your business?The Gig Economy goes beyond driving for Uber and Lyft. With opportunities for your employees to sell multi-l…

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Episode 14: Ask Carolyn Anything 34:12

6+ y ago34:12

34:12

What if you could find out what your boss is really thinking? Yikes! Too scary?! This week, the tables are turned and Emily and Christina will be asking me all the questions ... including what I did before opening my Pure Barre studios, what I'm most proud of accomplishing in my business, and which one of them is my favorite manager. Just kidding! …

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Episode 13: The Power of Saying No 31:09

6+ y ago31:09

31:09

So, how’s it going? How are you? I’m so busy! I’ve been so busy, it’s just insane.And so starts the beginning of just about every conversation in today’s modern age. And … it’s so f-ing boring, sometimes I can’t even stand it.Why are we sooo busy? Are we actually doing more … or are we overscheduled and overworked with the wrong things, we don’t ha…

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Episode 12: 3 Ways to Beat the Summer Fitness Slump 57:36

6+ y ago57:36

57:36

It seems counterintuitive. Wouldn’t you want to workout in the summer? But, alas. No. What seems like a busy time for fitness is actually known in the industry as the dreaded summer fitness slump. You know, that time when it seems like almost all of your clients head out of town to the beach, the mountains, fabulous trips to Europe and the Caribbea…

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Episode 11: How to Manage Millennials When You're Old AF 41:43

6+ y ago41:43

41:43

Millennials, or the generation born between 1981 and 1996, will make up about 75% of the workforce in 2025. That’s just 7 years away. And we’ve all heard some pretty negative criticism about this group—they’re unfocused; entitled; demanding; and addicted to technology. Are these stereotypes? Maybe. Maybe not. It doesn’t really matter because these …

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Episode 10: THE Thing Successful People Do ... READ 51:15

6+ y ago51:15

51:15

It turns out that what you do every day really does matter. The most successful individuals on this planet have daily rituals to keep them at the top of their game. And, overwhelmingly, the most successful and wealthy, read books. Like, actual books. Every single day.Ok, ok. Some of them listen to books AND podcasts. But reading the written word di…

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Episode 9: How to Get New Clients to Your Business Everyday 1:02:46

6+ y ago1:02:46

1:02:46

What if there was a way to actually spend your advertising budget to bring guaranteed new leads into your business each and every day? Sound too good to be true. It’s not.Paid social advertising is the most effective way that I’ve found to advertise my studios and bring in new clients. But, we aren’t just placing ads. We’re generating leads. There’…

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Episode 8: How to Hire A Rock Star Team, Part 2 42:33

6+ y ago42:33

42:33

We talked so long last week, that we split the discussion into two parts ... join us for the second half of our discussion on how to hire the right team ... If you've already read the book, She’s On Her Toes, you'll remember the definition of a fitness business, but let’s just refresh: "A fitness business is a commercial, profitable enterprise that…

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Episode 7: How to Hire A Rock Star Team, Part 1 35:59

6+ y ago35:59

35:59

I take full responsibility for my business successes and failures. I made all the decisions to shape my business. But it wasn’t until I looked at running my business differently that great things really started to happen for me. See, the definition of a business is: A commercial, PROFITABLE, enterprise that works…WITHOUT YOU. This means that you ar…

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Special Bonus! 5-Day Build A Better Business Challenge 10:00

6+ y ago10:00

10:00

As business owners, we wear a lot of hats—CEO, Director of Marketing, Scheduler, Head Janitor, Costco Supply Shopper—the list goes on. But seriously, can someone please let me retire from IT Specialist?! Do you find yourself exhausted at the end of each day … but haven’t made a dent in your to-do list? Does it seem like you’re working just to pay A…

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Episode 6: When Are You Done In Business? 43:09

6+ y ago43:09

43:09

When are you done in business? There seems to be an unsubstantiated rumor that there is some finish point when you’re building and working on your business. In a lot of things, there is a beginning and an obvious finish. But, business is a little different. When you’re building your business, you’re always tweaking things, making adjustments. You d…

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Episode 5: Do You Root for Others to Fail? 34:48

6+ y ago34:48

34:48

The concept of one’s own success resulting due to the failure of others is very real. In a time when there have never been more opportunities for women, and small business owners, people in general, why do we continue to have a scarcity mindset? Why is living with abundance so hard?In Episode 5, we talk about living with abundance and why that can …

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Episode 4: Is Traditional Client Service Dead? 37:57

6+ y ago37:57

37:57

Is traditional client service or customer service dead? I’m talking about—a client walks into your business, you sell them something, they pay, and then you keep in touch to earn the next sale. In today’s Social world, things are different. Clients have access to all kinds of information about your business including how you communicate through you…

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Episode 3: How to Achieve Work/Health Balance 35:06

6+ y ago35:06

35:06

We put a lot of time and effort towards our careers and advancement in our jobs. But what if you put the same amount of effort into your health and personal time with friends and family?! One of the unique things about working in boutique fitness is that you really have to prioritize health and wellness. We’re literally working ourselves to exhaust…

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Episode 2: How Do We Get It All Done In Business and Life? 36:26

6+ y ago36:26

36:26

It takes quite a few skills to run these 2 fitness studios--overall management, organization, systems, teaching, marketing, sales ... the list goes on. Since there are only 24 hours in the day and frankly, we're not aspiring to work all 24 of them, we've each developed some great hacks or tips to fit what's most important into our busy days. For th…

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Episode 1: Do We Take Enough Risks? 35:49

6+ y ago35:49

35:49

Do We Take Enough Risks? Are We Turning Our Backs on Bravery?Risk … it’s kind of a dirty word. Risk is bad. When we look up the definition of risk, we find “a situation involving exposure to danger.” But is taking a risk really that dangerous? As business owners, we take risks every day. It was a risk to dream of working for ourselves. It was a ris…

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