It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Moment 13 – The message must change at each leadership level: Dr Kevin Ruck
MP3•Thuis aflevering
Manage episode 374371405 series 2501112
Inhoud geleverd door The Internal Comms Podcast and AB Comm. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door The Internal Comms Podcast and AB Comm of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
If there’s one thing we’re clear about at AB, it’s that communication should not be a one-way street. And that’s what this moment is about. We head back to Episode 13, where Katie sat down with the ‘Doctor of IC’, Kevin Ruck, to explore exactly how communication needs to shift at each level of an organisation. They discuss the theory that line managers are the most important communicators in any business, the flawed cascade comms approach, how senior leadership can sharpen their tools and how to get to the heart of what frontline colleagues actually need from internal comms. Is it time for a shift in approach? Tune in to find out. Listen to the full episode here: https://abcomm.co.uk/podcasts/episode/episode-13-a-check-up-with-the-ic-doctor/
…
continue reading
123 afleveringen
MP3•Thuis aflevering
Manage episode 374371405 series 2501112
Inhoud geleverd door The Internal Comms Podcast and AB Comm. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door The Internal Comms Podcast and AB Comm of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
If there’s one thing we’re clear about at AB, it’s that communication should not be a one-way street. And that’s what this moment is about. We head back to Episode 13, where Katie sat down with the ‘Doctor of IC’, Kevin Ruck, to explore exactly how communication needs to shift at each level of an organisation. They discuss the theory that line managers are the most important communicators in any business, the flawed cascade comms approach, how senior leadership can sharpen their tools and how to get to the heart of what frontline colleagues actually need from internal comms. Is it time for a shift in approach? Tune in to find out. Listen to the full episode here: https://abcomm.co.uk/podcasts/episode/episode-13-a-check-up-with-the-ic-doctor/
…
continue reading
123 afleveringen
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