))
Depop: Simon Beckerman on fueling organic growth with a simple marketing flywheel
Gearchiveerde serie ("Inactieve feed" status)
When?
This feed was archived on October 08, 2023 02:16 (
Why? Inactieve feed status. Onze servers konden geen geldige podcast feed ononderbroken ophalen.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 283199854 series 2656940
Inhoud geleverd door Rami Dheine. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Rami Dheine of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Depop founder Simon Beckerman joins us to discuss how he turned an offline magazine into an app-based marketplace with 18 million users. We cover the early inspiration behind Depop, it’s pivot online and the challenges that came with scaling.
Simon explains how a simple marketing flywheel was critical in bringing a young audience to the platform, and reveals what community really means to the brand. We wrap up by exploring Depop’s move back offline through retail partnerships with the likes of Selfridges and Ralph Lauren.
18 afleveringen
Delen
