Building A Resilient And Agile Company In The Cannabis Beverage Sector- Ben Kennedy

The Wine Whiskey Weed Show

*** About Ben Kennedy *** Ben Kennedy (CEO at BKKB Ventures) Ben brings over 20+ years of global marketing and communications expertise to the Cannabis industry, having worked for both WPP and Omnicom in New York, London and Denver. During his time with Omnicom, he led the connected commerce practice across the enterprise, working with clients such as J&J, Diageo, Starbucks, Michelin & Nissan. His primary responsibility was to govern the definition, design, and development of connected commerce ecosystems. Today, Ben occupies the role of CEO at BKKB Ventures, a company building out the Fable line of botanical cannabis beverages. Fable represents a maturation of the Cannabis beverage sector, offering consumers a line of beverages to be consumed as one would consume an alcoholic cocktail. Fable will be available in CA, Maine, Mass, VT and NYC in 2022. Ben serves as an advisor to several private equity groups operating within the MarTech, eCommerce and Cannabis industry. He lives in Denver Colorado with his wife and Co-founder Kristin, their children and fur mountain explorers, Bracken & Huxley. Join Fable CEO Ben Kennedy on the keynote stage for a poignant founder’s story on building and launching a line of premium cannabis cocktails in the midst of major, multifaceted disruption. As the largest global brands struggle to meet changing consumer preferences in the midst of supply chain snafus and labor shortages, how can a startup thrive? Ben talks about the Fable team’s focus on agility, perfecting the art of the pivot, and maintaining an unbreakable dedication to the customer. ***About Cannabis Drinks Expo*** "From hemp-based sports drinks to cocktails that get you high, science has finally cracked the code to making cannabis beverages that don't taste awful", quoted Jonathan Bloom from NBC Bay Area News. The first Cannabis Drinks Expo was a huge success that gave the worldwide drinks industry, and North America in particular, the chance to come together and look at ways it can address legalized cannabis. Hosted by the Beverage Trade Network, this expo shined a spotlight on the skyrocketing legal cannabis market and provided insight into its future brimming with opportunity. For More Information Visit https://cannabisdrinksexpo.com *** About the Organizers*** Beverage Trade Network is one of the world's leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world's leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios. For More Insightful Content Subscribe to Our Channel 👇 ►Facebook: https://www.facebook.com/BeverageTradeNetwork/ ►Instagram: https://www.instagram.com/beveragetradenetwork/ ►LinkedIn: https://www.linkedin.com/company/beveragetradenetwork-com/ ►Twitter: https://twitter.com/beveragetrade ►Website: https://beveragetradenetwork.com/ ►Tune into Spotify: https://open.spotify.com/show/5XuHb5tJyt2buIz27IViDL ►Listen on Soundcloud: https://soundcloud.com/beveragetradenetwork ►Medium: https://medium.com/@Beveragetrade ►Quora: http://quora.com/profile/Beverage-Trade-Network-1/all_posts