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S2Ep87: How to Optimize your Digital Marketing and Increase ROI
Manage episode 338869598 series 2827196
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In today’s episode, Allan welcomes Mat Rogers. Mat is the COO of Lizard SEM, a start-up digital marketing agency. Allan and Mat discuss why entrepreneurs should know their demographics and have consistency in their marketing campaigns to produce an ROI.
In addition, Allan and Mat discuss the importance of figuring out who you’re going to be marketing with to help meet your marketing goals, and to create a partnership that lasts.
For more information, visit Home - Lizard SEM
For the latest from Allan, give him a follow on Instagram!
https://www.instagram.com/realallandraper/
And check out his website at allandraper.com!
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