Tapping Into The Power Of Podfaded Podcasts [S3E119]

Podcast Pontifications

Can you breathe life back into one of your podfaded or inactive shows? Better yet; can you use your podfaded or inactive show as a power source for a different podcast? In my experience, I’ve found that a significant number of people don’t bother to unfollow or unsubscribe from a podcast that stops publishing new episodes.

Before you ask how can you tap into that power, you first have to figure out if it’s worth the effort. The answer to the question lies in one of the most elusive metrics in all of podcasting: how many people are following/subscribe-to this feed?

But there’s a simple way to find out: drop an episode.

Count the downloads over the first day or two and you’ll know how many devices automatically download episodes or how many of your followers will play the episode when it shows up in their listening app.

If the number of downloads to that dropped episode looks attractive to you—whether it's dozens, or hundreds, or thousands—consider redirect those subscribers to a different podcast, instantly increasing the size of the listening audience. That’s power!

Putting a 301 redirect in place is extremely simple in most podcast hosting companies. It’s oftentimes simply a field on a form to fill out, and they take care of the rest. And once that redirect is in place, 99.999% of the subscribers to that faded, inactive show will be subscribed to the new show. Instant additive audience!

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A written-to-be-read article and a full transcript of the audio of this episode can be found at https://podcastpontifications.com/episode/tapping-into-the-power-of-podfaded-podcasts

Follow @EvoTerra on Twitter for more podcasting insights as they come.

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Evo Terra produces Podcast Pontifications four times a week to provide ideas and ask questions every working podcaster should be thinking about.

Photo by Thomas Kelley on Unsplash

Mentioned in this episode:

Support For Abortion Rights

While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn’t be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com. If you or someone you know needs help, or if you want to get more involved, here are 5 resources: 1. ShoutYourAbortion.com is a campaign to normalize abortion. 2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions. 3. Abortion.cafe has information about where to find clinics. 4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet. 5. Choice.CRD.co has a collection of these resources and more. We encourage you to speak up! And spread the word.

This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
Chartable - https://chartable.com/privacy
Podsights - https://podsights.com/privacy