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#54: Influence is Your Superpower with Zoe Chance
Manage episode 317732487 series 2691614
Zoe Chance is an assistant professor of marketing at the Yale School of Management. Prior to Yale, she managed a $200 million segment of the Barbie brand at Mattel. In February, she's releasing her first book: Influence Is Your Superpower.
In this episode, we talk about Zoe's winding road to becoming a business school professor, the class she teaches at Yale on influence and persuasion, and the insights she shares in her upcoming book.
For a transcript of this episode, visit: http://opinionsciencepodcast.com/episode/influence-is-your-superpower-with-zoe-chance/
Check out my new audio course on Knowable: "The Science of Persuasion."
Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.
For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/
Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.
135 afleveringen
Manage episode 317732487 series 2691614
Zoe Chance is an assistant professor of marketing at the Yale School of Management. Prior to Yale, she managed a $200 million segment of the Barbie brand at Mattel. In February, she's releasing her first book: Influence Is Your Superpower.
In this episode, we talk about Zoe's winding road to becoming a business school professor, the class she teaches at Yale on influence and persuasion, and the insights she shares in her upcoming book.
For a transcript of this episode, visit: http://opinionsciencepodcast.com/episode/influence-is-your-superpower-with-zoe-chance/
Check out my new audio course on Knowable: "The Science of Persuasion."
Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.
For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/
Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.
135 afleveringen
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