Michigan Business Beat | Kelli Ellsworth Etchison - LAFCU's Collaboration with Quality Dairy

Michigan Business Network

Jeffrey Mosher welcomes Kelli Ellsworth Etchison, Chief Marketing Officer, and Chief Diversity Officer, LAFCU, for a pair of interviews. In their second conversation Jeffrey looks to find out: LAFCU/Quality Dairy Questions · LAFCU partnered with Quality Dairy to make LAFCU ATMs available in all 27 Quality Dairy Stores. This is a big deal for two iconic Greater Lansing businesses. o How did that partnership start and what’s the deal with the cows? · You just held a ribbon-cutting ceremony and three ‘Spot the Savings’ events at Quality Dairy stores to celebrate the partnership between QD and LAFCU. o Can you tell me a bit more about those events? · How does this partnership help Quality Dairy customers and LAFCU members? · How can people get more information about the LAFCU loyalty card and other special savings at QD? » Visit MBN website: www.michiganbusinessnetwork.com/ » Subscribe to MBN’s YouTube: www.youtube.com/channel/UCqNX… » Like MBN: www.facebook.com/mibiznetwork » Follow MBN: twitter.com/MIBizNetwork/ » MBN Instagram: www.instagram.com/mibiznetwork/