Funnel marketing in practice - Maddy Martin, VP of Marketing @


Manage episode 293470023 series 2361217
Van Marketing Guys, ontdekt door Player FM en onze gemeenschap - copyright toebehorend aan de uitgever, niet aan Player FM. Audio wordt direct van hun servers gestreamd. Klik de abonneren-knop aan om updates op Player FM te volgen of plak de feed URL op andere podcast apps.

In this episode, Elias has a chat with Maddy Martin, the VP of Marketing at Smith professionally answers business calls, chats, texts, and social messages. She has an extensive background in marketing and shares valuable insights:

  • Learning when starting a marketing department from scratch
  • What is funnel marketing?
  • How to measure funnel conversions properly
  • How to guide leads from Top to Bottom of Funnel
  • Selecting the right social media tooling
  • Using reviews and review websites in your marketing
  • Using chat for your website

LinkedIn Maddy Martin:


The mentioned code for $100 off the first month of service at for our listeners is MARKETINGGUYS and that can be applied to the virtual receptionist and live website chat services.

The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe.

If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at or contact Elias Crum at

161 afleveringen