E54: Smart marketing and business tips for start-ups in tech - Interview Ellen Bark, Co-founder Collider

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In this episode, Elias and Mark have an interview with Ellen Bark. She is the co-founder of Collider and has an extensive background in FMCG with companies including Heineken and SaraLee. Collider finds the very best startups to invest in and scale, bring their innovative tech to corporates and ultimately deliver investor returns.

Topics covered in this podcast:

  • Challenges for start-ups: selling to big companies with long sales cycles
  • Should start-ups sell to big companies?
  • What (free) tools can start-ups use to be effective in online marketing
  • How to successfully use tools

Are you a start-up? The new Collider accelerator program could be something for you! Check it out here: https://www.collider.io/amsterdam

LinkedIn Ellen Bark:https://www.linkedin.com/in/ellen-bark-lindhout-7029b13/

Website Collider: https://www.collider.io/

If you want to be on this podcast or would like to know more about Marketing Technology, contact Elias Crum at e.crum@marketingguys.nl

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