Ga offline met de app Player FM !
How to Solve the Sizing Issue in Fashion E-commerce — Gulnaz K | Why Sizing is a Challenge in Fashion E-commerce, Why Returns Hurt Fashion Sustainability, How Size Tips Boost Customer Satisfaction, How Proper Sizing Lowers Returns (#342)
Manage episode 442930684 series 2921256
In this episode of the podcast, we dive into the crucial issue of sizing in fashion ecommerce and explore innovative solutions to reduce returns and boost sales.
Our guest, Gulnaz K., founder of EasySize.me, shares her expertise on solving the sizing dilemma.
With nearly 15 years of experience in tech and a master's degree in strategic marketing, Gulnaz brings a unique perspective on the intersection of fashion and technology.
Her company's flagship product, Fitquist, is used by over 700 brands to tackle sizing issues and minimize returns, revolutionizing the online shopping experience for fashion retailers and customers alike.
Topics discussed in this episode:
- Why sizing is a major challenge in fashion e-commerce
- What role product photography plays in size understanding
- Why returns are a sustainability concern in fashion
- How size recommendations can boost customer satisfaction
- Why having sizing advice is crucial for holiday sales
- How proper sizing can significantly reduce return rates
Links & Resources
Website: https://www.easysize.me/lp/shopify-lp
Shopify App Store: https://apps.shopify.com/fit-quiz
LinkedIn: https://www.linkedin.com/company/easysize/
X/Twitter: https://x.com/easysize
Instagram: https://www.instagram.com/easysize/
Get access to more free resources by visiting the show notes at
https://t.ly/q4kig
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
391 afleveringen
How to Solve the Sizing Issue in Fashion E-commerce — Gulnaz K | Why Sizing is a Challenge in Fashion E-commerce, Why Returns Hurt Fashion Sustainability, How Size Tips Boost Customer Satisfaction, How Proper Sizing Lowers Returns (#342)
Ecommerce Coffee Break - Helping You Become A Smarter Online Seller
Manage episode 442930684 series 2921256
In this episode of the podcast, we dive into the crucial issue of sizing in fashion ecommerce and explore innovative solutions to reduce returns and boost sales.
Our guest, Gulnaz K., founder of EasySize.me, shares her expertise on solving the sizing dilemma.
With nearly 15 years of experience in tech and a master's degree in strategic marketing, Gulnaz brings a unique perspective on the intersection of fashion and technology.
Her company's flagship product, Fitquist, is used by over 700 brands to tackle sizing issues and minimize returns, revolutionizing the online shopping experience for fashion retailers and customers alike.
Topics discussed in this episode:
- Why sizing is a major challenge in fashion e-commerce
- What role product photography plays in size understanding
- Why returns are a sustainability concern in fashion
- How size recommendations can boost customer satisfaction
- Why having sizing advice is crucial for holiday sales
- How proper sizing can significantly reduce return rates
Links & Resources
Website: https://www.easysize.me/lp/shopify-lp
Shopify App Store: https://apps.shopify.com/fit-quiz
LinkedIn: https://www.linkedin.com/company/easysize/
X/Twitter: https://x.com/easysize
Instagram: https://www.instagram.com/easysize/
Get access to more free resources by visiting the show notes at
https://t.ly/q4kig
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
391 afleveringen
Alla avsnitt
×Welkom op Player FM!
Player FM scant het web op podcasts van hoge kwaliteit waarvan u nu kunt genieten. Het is de beste podcast-app en werkt op Android, iPhone en internet. Aanmelden om abonnementen op verschillende apparaten te synchroniseren.