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52: Dissecting the Amazon Fresh playbook

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Sylvain Perrier and Mark Fairhurst are back for Season 5 of Digital Grocer! In Episode 1, David Bishop joins them as they all become secret shoppers and explore how Amazon Fresh uses convenience as a key selling point. While reviewing several store experiences, the team examines the grab-and go technology and how Amazon prices its products in-store versus online. Lastly, the they talk in depth about the Amazon Fresh strategy to build up their grocery retail business by looking into what makes them stand-out against traditional food industry players. Don’t miss all of this and more in this first episode of the Digital Grocer podcast new season.

See omnystudio.com/listener for privacy information.

  continue reading

61 afleveringen

Artwork
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Gearchiveerde serie ("Inactieve feed" status)

When? This feed was archived on December 29, 2023 12:12 (4M ago). Last successful fetch was on June 27, 2023 10:21 (10M ago)

Why? Inactieve feed status. Onze servers konden geen geldige podcast feed ononderbroken ophalen.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 326968923 series 2392960
Inhoud geleverd door Mercatus. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Mercatus of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.

Sylvain Perrier and Mark Fairhurst are back for Season 5 of Digital Grocer! In Episode 1, David Bishop joins them as they all become secret shoppers and explore how Amazon Fresh uses convenience as a key selling point. While reviewing several store experiences, the team examines the grab-and go technology and how Amazon prices its products in-store versus online. Lastly, the they talk in depth about the Amazon Fresh strategy to build up their grocery retail business by looking into what makes them stand-out against traditional food industry players. Don’t miss all of this and more in this first episode of the Digital Grocer podcast new season.

See omnystudio.com/listener for privacy information.

  continue reading

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