Manage episode 342226717 series 2288794
The 5F Sales Leadership Framework
Todd Caponi is an acclaimed author, speaker and sales leadership professional. He is CEO and founder of Sales Melon, teaching company sales people and leaders and creator of the 5F Sales Leadership Framework.
Todds latest book is The Transparent Sales Leader which challenges long-held sales leadership standards and provides an easy to implement framework for today’s sales leaders – you can find out more at toddcaponi.com
On this episode of the Better Presentations More Sales podcast Todd shares an overview of his 5F Sales Leadership Framework for Maximising Revenue Capacity
The 5F’s for sales leaders to follow are:
- Focus – particularly around priorities and in-depth understanding
- Field – ensuring the right team with the right tools and the right resources is in place
- Fundamentals – ensuring the sales team have the right skills particularly in presenting, qualifying, negotiation and sales process execution
- Forecast – been alert to the data and revenue numbers, the trends affecting them and forcing the future where possible
- Fun – ensuring that the sales team enjoy what they are doing and then feel as though they are being micro managed
Todd's top tips included:
Don't cast a wider net when things get tough - in tough times you need extreme focus - and focus on the things you are best at and the target audience best suited for what you offer.
Think about having a '4 week sprint' - focusing in those 4 weeks on a sector or industry which you serve really well but still offers plenty of opportunity.
In Todd's first book The Transparent Sale there is a whole chapter on presentations
And check out Todd's podcast 'The Sales History Podcast'
I mentioned in the podcast a free listener download. It is a short guide to help you deliver better, more confident and more successful Virtual Presentations. Click here to download it. No name or email address needed!
This is episode 235 of the Better Presentations More Sales podcast - the previous 234 episodes are available on your usual podcast app or you can listen and download them via this link.
To find out how more about how I can help you deliver confident, impactful, memorable and action inducing presentations please follow this link
Before you book any training or coaching with me it is important for you to be sure that I’m the right person for you or your team so let's have a 15-20 minute informal no obligation no fee chat on Zoom. Simply click on this link to make that happen.
Thanks for listening. If you like the show please do leave a review via your podca
Here's how you can connect with me, Trevor Lee, and find out more about how I can help you deliver confident and successful presentations and sales pitches.
15 Minute Free 'How can I help you' Zoom call: https://calendly.com/trevor-lee/15min
Linked In: https://www.linkedin.com/in/trevor-lee-media/
You Tube: https://www.youtube.com/channel/UC5ERbD24cxec0eJlttHjBLg