The X1 Credit Card: A Unique Option for Younger Consumers

Banking Transformed with Jim Marous

The X1 credit card harnesses the power of technology to offer higher credit limits, an aggressive rewards program, and unique automated features driven by a mobile app.

Created by Twitter alums Deepak Rao and Siddharth Batra, and supported by PayPal co-founder Max Levchin and Instagram’s former head of product, Kevin Weil, the X1 card targets younger consumers who want a tech-savvy, elegantly designed stainless steel card. At introduction, there was a 350,000 person waitlist for the card.

I’m excited to have Siddharth Batra, co-founder of X1 Card on the Banking Transformed podcast. He discusses the strategy behind introducing a new credit card to an underserved segment and the potential for growth beyond payments.

This episode of Banking Transformed is sponsored by FIS.

GoCart recognizes email addresses and lets consumers pay quickly anywhere – with no passwords and no long forms. Consumers can pay faster for anything – even things they wouldn’t expect like healthcare, processional services, and more. GoCart goes beyond online checkout and allows consumers to pay easily by email, text, or with QR codes.

Find out how you can use GoCart to simplify payments and increase your sales at GoCartpay.com/podcast.

FIS. Advancing the way the world pays banks and invests.