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The Agile Brand with Greg Kihlström®
![The Agile Brand with Greg Kihlström® podcast artwork](https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/32.jpg 32w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/64.jpg 64w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/128.jpg 128w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/256.jpg 256w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/512.jpg 512w)
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Trek Mate: A Star Trek Podcast
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Inhoud geleverd door Trek Mate. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Trek Mate of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Trek Mate is your one stop shop for some down to Earth Trek talk. First airing back in 2011, Trek Mate is one of the granddaddies of Star Trek podcasts and we are still going strong, bringing our own quirky take on all things Trek.
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276 afleveringen
Markeer allemaal (on)gespeeld ...
Manage series 7960
Inhoud geleverd door Trek Mate. Alle podcastinhoud, inclusief afleveringen, afbeeldingen en podcastbeschrijvingen, wordt rechtstreeks geüpload en geleverd door Trek Mate of hun podcastplatformpartner. Als u denkt dat iemand uw auteursrechtelijk beschermde werk zonder uw toestemming gebruikt, kunt u het hier beschreven proces https://nl.player.fm/legal volgen.
Trek Mate is your one stop shop for some down to Earth Trek talk. First airing back in 2011, Trek Mate is one of the granddaddies of Star Trek podcasts and we are still going strong, bringing our own quirky take on all things Trek.
…
continue reading
276 afleveringen
Tous les épisodes
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1 Weapon of Mass Disappointment - Trek Mate 250: A Star Trek Podcast 1:35:06
1:35:06
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In this episode Wayne gives Jude his thoughts on "Section 31", is it really as bad as people say? Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Bluesky: https://bsky.app/profile/trekmate.bsky.social Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Find our non Trek related YouTube content here: https://www.youtube.com/@NonTrekMate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J Email us at TrekMate1701@gmail.com…
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1 I Know Those Rocks! - Trek Mate 249: A Star Trek Podcast 1:26:27
1:26:27
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In this episode Wayne & Jude discuss the latest Star Trek news and Jude shares his various Trek musings. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Find our non Trek related YouTube content here: https://www.youtube.com/@NonTrekMate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J Email us at TrekMate1701@gmail.com…
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1 Unification - Trek Mate 248: A Star Trek Podcast 1:46:16
1:46:16
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After a year apart, Wayne and Jude reunite to talk Trek! Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Find our non Trek related YouTube content here: https://www.youtube.com/@NonTrekMate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J Email us at TrekMate1701@gmail.com…
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1 SideTrekked by Shenmue - Trek Mate 247: A Star Trek Podcast 1:31:02
1:31:02
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In this weeks episode Wayne and Jude are joined by Jamie from The Engage Podcast to discuss a subject that has come up more than once over the years, the classic Sega video games series "Shenmue". Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year and you get access to the raw video version of each weeks podcast 1 day before its audio release: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 A Stitch In Time - Trek Mate 246: A Star Trek Podcast 1:28:27
1:28:27
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In this episode Wayne and Jude discuss their time with "A Stitch In Time" by Andrew Robinson, which was recently released on audiobook after decades of fan demand. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year and you get access to the raw video version of each weeks podcast 1 day before its audio release: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 Short But Sweet – Trek Mate 245: A Star Trek Podcast 1:17:25
1:17:25
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In this episode Jude and Wayne watch the recently released animated “Very Short Treks” and go off on a number of tangents. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year and you get access to the raw video version of each weeks podcast 1 day before its audio release: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 A New Destination – Trek Mate 244: A Star Trek Podcast 1:36:11
1:36:11
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In this instalment of Trek Mate Jude recalls his time at this years Destination Trek in Birmingham. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 Still The Kings Of Trek Trivia… – Trek Mate 243: A Star Trek Podcast 2:06:20
2:06:20
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In this weeks Trek Mate, Jude is getting ready to go to Destination Trek, we catch up on the latest Trek news and have a long overdue Trek Off! Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 Spockin All Over The World – Trek Mate 242: A Star Trek Podcast 1:55:23
1:55:23
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In this weeks show Wayne and Jude discuss their new addition and watch the TOS classic “Balance of Terror”. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 What Does Spock Say? – Trek Mate 241: A Star Trek Podcast 2:05:09
2:05:09
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On this weeks Trek Mate podcast, Jude and Wayne look at the latest happenings in Trek Land and discuss their experiences with “Star Trek: Resurgence”, the new Trek single-player narrative adventure video game from Dramatic Labs. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 Snogging On The Bridge – Trek Mate 240: A Star Trek Podcast 1:52:07
1:52:07
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In this instalment of Trek Mate, Wayne and Jude take a look at the Strange New Worlds season 1 episode “The Serene Squall”. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 Dissecting Picard Season 3 – Trek Mate 239: A Star Trek Podcast 1:30:44
1:30:44
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Wayne, Jude and Dominic return to discuss season 3 of Star Trek: Picard… No one can say we don’t keep up with the times! Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 The AI Takeover Begins! – Trek Mate 238: A Star Trek Podcast 1:48:55
1:48:55
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In TM#238 Wayne and Jude announce some exciting changes for the show, discuss the latest Star Trek news and embrace the wonders of Artificial Intelligence. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 They’re Back! – Trek Mate 237: A Star Trek Podcast 1:33:05
1:33:05
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In TM#237 Wayne and Jude take a look at the weeks latest Star Trek news and discuss Picard Season 3 Episode 2 and 3. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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1 Mood Lighting – Trek Mate 236: A Star Trek Podcast 1:36:00
1:36:00
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In TM#236 Wayne and Jude gets agitated by tidy hair and low lighting as they take a look at the latest Star Trek news and discuss Picard S3 E1 “The Next Generation”. Follow us on all our social media accounts: Facebook: facebook.com/trekmate1701 TikTok: tiktok.com/@trekmate1701 Twitter: twitter.com/TrekMate1701 Instagram: instagram.com/trekmate1701/ Twitch: twitch.tv/trekmate Why not check out our YouTube channel: YouTube.com/@trekmate Join in the Trek talk and chat with us directly at The Trek Mate Communicator Facebook group or join our Discord here: discord.gg/a39w7X7p6J If you like what we do, consider supporting us for just £1 a month on Patreon to get 4 exclusive podcasts per year: patreon.com/TrekMate Email us at TrekMate1701@gmail.com…
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