Welcome to the Local Store Marketing (LSM) Podcast This show is for franchisees and multi-unit retail operators who want to learn how to market in a way that lets us get our message, our products, and our services, out to the local community within each of our retail locations services while dominating the competition! Learn from Ryan Swanson, the highly sought after marketer who will share proven and duplicatable local store marketing best practices. Inside each episode, Ryan shares his biggest “a-ha moments” and marketing secrets with complete transparency.