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Small Business Marketing Minute

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Small Business Marketing Minute

Simple, affordable, and practical marketing tips delivered weekly

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Learn how to use the Duct Tape Marketing System created by John Jantsch, widely regarded as the world's most successful small business marketing system. Our practical how-to tips, advice, and real-life examples will teach you what you need to know to implement this system in your business. Take the mystery out of your marketing and get inspired to grow your business! Marketing topics covered on the podcast by Kevin Jordan from Redpoint Marketing Consultants will include marketing strategy, i ...
 
Driven women business owners and leaders passionately improve the lives of their families, employees, communities and the customers they serve. These female professionals join Amber Hurdle each week as she uses her experience working with international celebrities, Fortune 100 companies and small businesses to show women how to increase their self-awareness, build their confidence, improve their communication, and ultimately ground themselves in their personal power. Through strong company c ...
 
Former homeless, single mom shares her journey as single mom and full-time employee to her transition to a 2nd marriage and becoming a full-time entrepreneur. My first business was a product based business I began in 2010. I made over $12,000 the first 6 months working only on the weekends (20 days total!) I spent a lot of money purchasing items, paying booth rent, building the business, paying consultant commissions and making a TON of mistakes. By the end of 2012 I wanted out of that busin ...
 
Discussing all things related to transforming your business or department into a high performing organization. Best practices will be shared on topics like strategy, vision, process improvement, culture, strategic cost reduction, change management and more. Proven concepts and principles will resonate with Fortune 500 CEO's as well as small business owners.Derrick Strand is a management consultant, trainer and speaker that has over 20 years of experience in management consulting with industr ...
 
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This BOMBSHELL IS BACK! That’s right! We rebranded the podcast BACK to Bombshell Business Podcast because the truth is the majority of you are women, and the men who engage in our community are self-aware, hungry to learn and totally secure in their masculinity to continue to be a “Bombshell Boy.” In this episode I share that my social legacy is em…
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Jeremy Torisk of Torisk Pro Advisors about acting at the speed of instruction. Adversity is nothing new to Jeremy, who has swung from the extremes of being homeless to recently selling his share of a very successful Telco Construction company after 30 years of ex…
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Sharon Grosch, a licensed clinical therapist. Sharon is certified in Eye Movement Desensitization and Reprocessing (EMDR) Therapy, a therapeutic modality used in the treatment of trauma and PTSD. She has extensive experience in both psychiatric hospital counselin…
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Tiffany Terczak, creator of Grocery Budget Bootcamp and Don’t Waste the Crumbs, a blog that teaches families how to eat real food on a budget. Amber believes in fueling your body with premium fuel and managing the time and money you spend on your nutrition to per…
 
I cannot believe I (finally) made it to 100 episodes! And on top of that? My 100th episode publishes on my BIRTHDAY! So, let’s double celebrate! As I reflect on the top five lessons I’ve learned through producing 100 podcast episodes, I also want to issue you five challenges. Then, I want to share some reflections and real talk about my past less t…
 
Did you know that before an average person speaks a single word they send over 250,000 messages? It’s the crazy truth! Interested in learning more about performance-driven neurology, then you’ll want to experience my guest Larry Olsen as he shares: What percentage of your performance is driven by attitude. How our subconscious shapes our attitudes.…
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Joseph Fung, serial entrepreneur, CEO, and founder of Uvaro, a tech sales career accelerator and sales enablement platform purpose-built to provide sales teams with the information that they need, when they need it. Joseph speaks frequently on the topics of sales…
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Victoria Kennedy, CEO of Victorious PR, a media agency that helps entrepreneurs and real estate brokerages, among others, get featured in industry-specific publications, local press, podcasts, and top publications to be seen as industry leaders in their fields. V…
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Howard Tiersky, Wall Street Journal bestselling author of Winning Digital Customers and founder of FROM, The Digital Transformation Agency and Innovation Loft. Howard teaches leaders that achieving customer love is the single most important criteria for business …
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Emily Chang, a seasoned executive who has worked with some of the world’s most recognizable companies, and the author of The Spare Room: Define Your Social Legacy to Live a More Intentional Life and Lead with Authentic Purpose. Emily has found that living into he…
 
In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Jake Jacobs, founder of Jake Jacobs Consulting and author of Leverage Change: 27 Ways to Achieve Faster, Easier, Better Results...Immediately. James helps people and organizations through the change process and the problems they encounter along the way. With the …
 
Amber Hurdle interviews Chris Kneeland, CEO of Cult Collective, one of the premier engagement marketing firms in North America. This episode reveals the inner workings of cult-like brands, and how an “average” brand can elevate itself to cult status. It’s just that value-packed! They discuss the major differences between an average brand and a cult…
 
Bubble Wrap Your “Weaknesses”Learn how to leverage and refine or how to create environments ALL to uniquely support your specific and natural habits, personality, and preferences. Building environments that align with who you are will set you up for success to play in your strengths and help you proactively “bubble wrap” your perceived weaknesses. …
 
According to their Fascinate Test reports,Kay Suarez and Donna Feyen are both Maestros. Yet, Amber Hurdle shows these friends and colleagues how they are different and how they uniquely create value during this live coaching session. Tune in to learn how to go deeper than the surface in personality assessments, and see if you can figure out how you…
 
Personality assessments are a shortcut to self-awareness, and my go-to assessment for personal branding is the Fascinate Test discovered by Sally Hogshead, in which I am certified. We cover the science of Fascinate, the 7 Advantages, how your Advantages work together, and how to recognize and celebrate Advantages in others. Tune in! Learn more abou…
 
Today I break down the concept of a Bombshell Business Woman, and share the step-by-step process of fully embracing your inner Bombshell before we rebrand this podcast to the Velvet Machete Leadership Podcast.We cover three key areas of focus: the internal employee, the external customer, and the company’s financial experience. If you like what you…
 
When many people think “leader,” they think big, bold personality--large and in charge. The truth is extroverted leaders are not the only stars of business success, and we have data that over half of the CEOs who perform the best are introverts. Whether you are the quiet leader or work with one, host Amber Hurdle walks you through how quiet leaders…
 
Host Amber Hurdle removes the“fluff” from self-care and breaks down why professionals who want to perform at peak can implement actionable strategies to manage your self-care process.You cannot uphold your personal brand if you don’t build environments around you to support that. “Self-care” is merely the creation of environments to support your be…
 
In this episode host, Amber Hurdle, catches up a bit, then breaks down what to expect with the podcast moving forward.She also walks you through her Glamour Goals process to help you create reasonable, obtainable goals that are so appealing and special you WILL reach them.To register for the Glamour Goals Masterclass on Master, where she teaches th…
 
Welcome, Bombshell! This marks the FINAL episode of the Bombshell Business Podcast!In this episode we cover:- The history of the Bombshell Business Woman sub-brand.- What’s next!- Reflection on some awesome moments of learning and guest experiences.Tune in as we give a final farewell to the Bombshell Business Podcast! Learn more about your ad choic…
 
Most businesses will tell you that a majority of their new customers come by way of referral, but few have a systematic way of getting those referrals. They simply either happen or they don't, and businesses treat it as something that is outside their control. My guest for Episode 269 of the podcast, Steve Gordon, takes a different approach. Steve …
 
In this episode of the Bombshell Business Woman, host Amber Hurdle interviews Deborah Lee James, 23rd Secretary of the Air Force, keynote speaker, and author, about how to achieve success as a confident leader and working parent. This episode is full of wisdom from Deborah’s years of experience as a top female leader in both the Air Force and in th…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle chats with her friend, Natalie Eckdahl, business strategist and high performance coach to entrepreneurial women, about how specializing can grow your business. If you’re ready to grow your business, Natalie and Amber’s conversation will help you think differently about how you app…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle interviews sales executive Nikki Rausch about how to sell authentically. This empowering episode of the Bombshell Business Podcast takes away the “icky” of selling, develops your confidence, and teaches Nikki’s 5-step formula to make the selling process easier. Tune in! Learn more…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle interviews Stefanie Gass, podcasting and passive income coach, about how to create and scale passive income, so you can focus more on what matters to you outside of your business. Who’s ready to make money while sipping margaritas by the pool? Yes, please! Tune in to grow your rev…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle interview’s Gabi Garrett, content strategist, about how she quit her job and a life she hated, and started her own successful business. This episode is full of authenticity and passion. You’ll be sure to relate as you hear the stories of these powerhouse businesswomen, and you’ll …
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle interviews Kedma Ohh, author of Target Funding, about how to secure funding for your business. Together, they discuss: *How she bounced back from filing bankruptcy in 2000 *How to find funding for your solid business plan*What most people get wrong when it comes to growing their b…
 
With Google Local Services Ads (formerly Google Home Services) now available in most of the U.S., I thought it was high time I dedicated an entire episode to explaining them. So, this is that episode. I will tell you what these ads are, how they work, and why I believe that every eligible business should immediately sign up for them.…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle interviews Andie Kramer, nationally recognized advocate for women’s advancement, author and attorney, about the glass ceiling that still exists for women in the workplace and how to overcome it. Don’t let gender bias hold you back from excelling in your career. This episode is ful…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle interviews Keri Murphy, CEO and founder of Inspired Living. Keri is an international speaker, media expert, and business mentor. She embodies the Bombshell Business Woman, and is especially confident when it comes to being on camera, making appearances on MTV, E!, FOX, and NBC. Le…
 
Having good business systems is very important to delivering consistent results to your customers over a long period of time, but most small businesses are not very good at developing these systems. In this episode of my podcast, I interview Brandon Vaughn, the CEO of Automate Grow Sell, about a very simple process for creating business systems tha…
 
Recently, my sister and brother-in-law visited my wife and I in southwest Virginia. During their visit, we took them on a self-guided wine tasting tour where we visited three different wineries in the area. At the first two, the four of us spent an average of $50 per person on the wine tastings, bottles of wine, and food. At the third winery, we on…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle opens up about her own mental health journey to help reduce stigma, inspire Bombshells to practice self-care, and recommend resources to turn to if you’re experiencing anxiety or depression. There is no shame in talking about mental health or the struggles you are experiencing. Be…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle interviews social media strategist and podcast host Andréa Jones of OnlineDrea. Together, they discuss:*How to spend less time on social media AND get more out of it*Why and how you should respond to Instagram Stories*Being authentic on social without feeling salesy or spammy*Who …
 
In this episode of the Bombshell Business Podcast, host Amber Hurdles interviews Jessica Rhodes, founder and co-owner of Interview Connections, the first and leading podcast booking agency. Together, they discuss:*Why a podcast strategy works*The value of podcasting*What types of businesses should (and shouldn’t be) podcasting*The question you shou…
 
In this episode of The Bombshell Business Podcast, host Amber Hurdle interviews Honorée Corder, bestselling author and executive business coach, on why you should become a self-published author if you’re a professional of any kind. Learn more about your ad choices. Visit megaphone.fm/adchoicesDoor Amber Hurdle
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
In this episode of the Bombshell Business Podcast, host Amber Hurdle chats with Jacki Kuehne, a VIP Branding Retreat client (and now friend) and hair stylist who came to Amber in 2018 for guidance rebranding her business. Learn more about your ad choices. Visit megaphone.fm/adchoicesDoor Amber Hurdle
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
Spring Into Action is a series of 30 simple, affordable, and practical small business marketing tips that, if implemented, are guaranteed to explode your business this year (in a good way). Most tips are things you can do entirely on your own, and some of them are things you can even do in less than a day. For a list of all the tips along with link…
 
In this episode of the Bombshell Business Woman, host Amber Hurdle interviews Katie Farell, founder of Dashing Dish, about living healthy and being intentional with family, all while growing a business. Learn more about your ad choices. Visit megaphone.fm/adchoicesDoor Amber Hurdle
 
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