Data Mastery in AI MarketingLearn how to harness structured and unstructured data to power AI-driven insights.Introduction to Data in AI MarketingData is the foundation of AI-driven marketing.Two main types: Structured data (organised, easily searchable) vs. Unstructured data (text, images, videos).Why data mastery matters: Better insights, persona…

What is AI Generated Content, with Kabir HemrajaniKabir is a tech founder building a product for teams to scale this process organisation-wide, with truly outstanding results. He does this by sourcing context from the entire team, which leads to better content. Kabir’s insights add so much value in the answers to question around optimisation, creat…

Nathalie Doremieux helps women entrepreneurs build profitable businesses creating life changing E-learning experiences while generating recurring revenues (she helps them build online courses and membership sites that make money).Nathalie is a business strategist, marketing automation strategist and co-founder of New Software Marketing and The Memb…

Bobby Donohue is the Founder of Planet Bonehead, a “Teacher Learning Center” to empower educators to confidently address climate change with young learners. His professional development courses offer certifications that cover climate change facts versus myths, innovative teaching strategies, lesson planning, and ways to integrate climate change acr…

Gabriel Kaam is the CEO and Cofounder of the KNR Agency in Paris. Since 2016, he was worked with some of the world’s biggest fashion, beauty and luxury brands to help them grow in e-commerce. Notable clients include LVMH, L’Oreal and Givenchy, giving Gabriel a deep insight into what we can all learn from luxury brand marketing. Neil and Gabriel dis…

Building Trust in 2025 is a key element of Responsible Marketing. Understand why responsible marketing matters in 2025. Explore key theories underpinning responsible marketing. Learn actionable steps to implement transparency and authenticity. Review practical use cases and results. More webinars like this http://marketingcollege.com/events Connect…

Most people cannot use their full potential, because they are limited by (mental & emotional) straitjackets. They are overwhelmed, feel not good enough and are not making a difference. This Brain Sickness is the consequence of living someone else’s life. You can dismantle the straitjackets by unleashing and using your uniqueness. Brain Fitness trai…

Deanna Read is not your typical marketer—she’s a strategic powerhouse who blends AI, neuro-marketing, and B2I marketing to connect with audiences on a deeper level. Deanna’s journey began when she transformed from a LinkedIn wallflower to an active thought leader, thanks to the guidance she received early in her career. Now, she’s a Fractional CMO,…

Robin is the Founder of Fearless Business, regular speaker at various business events and bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot. He puts his 2 decades of business experience to work, coaching clients to reach their goals, create more time and increase …

Bert terHart has had a life-long passion for the oceans and oceanography. With advanced degrees in math, physics and physical oceanography, he has studied the role the world's oceans and coastal seas play in moderating and regulating climate, nutrient productivity and pollution distributions, and salmon migration.His passion for the oceans has tran…

Andrew Ronchetto, Founder of Be On, is a visionary leader in the wellness industry, known for his passion for revolutionising holistic health through innovative, data-driven solutions. With a proven track record of launching successful enterprise digital products, he has consistently led global teams to exceed expectations. Andrew's unique approach…

Leonard Scheiner has been helping law firms, solo attorneys, and business owners for the past decade with a focus on developing their brand, marketing for new clients, and predictably growing the revenues and online authority for his clients.One firm achieved a 300% increase in revenue, while others have earned millions of dollars worth of new busi…

Brandon Falcon is the CEO of Falconics, a marketing agency specializing in helping B2B SaaS companies grow through empathic resonance marketing. With a unique approach that combines deep empathy and data-driven strategies, Brandon helps businesses not only generate leads but also build lasting customer relationships. His expertise in customer reten…

Marketing strategist Merag Shahzad joins Neil Wilkins to discuss marketing in 2025, the trends, how to plan, impact of AI and what to avoid. Just like a Michelin-star chef crafts exquisite recipes, Merag Shahzad designs marketing strategies that he claims are nothing short of a masterpiece. With many years of experience consulting for businesses, b…

AI for Social Media Marketing ImprovementHarness AI to revolutionise your social media marketing strategies, enhancing targeting, engagement, and performance.Webinar OverviewThe Role of AI in Social Media MarketingAI-Driven Targeting StrategiesSentiment Analysis for Audience InsightsReal-Time Engagement EnhancementAI Tools for Content Creation and …

Marc Hillander is a seasoned expert in digital marketing With a deep understanding of this rapidly growing industry, Marc shares valuable insights on how companies can measure success and optimise their campaigns for maximum impact. Drawing from an extensive background in sales and marketing, Marc has focused on leveraging software to digitalise an…

Climate and Sustainability Advisor, Founder of Lighthouse Sustainability and Carbon Literacy Trainer, Emma Burlow, joins Neil Wilkins to talk about Straight Talking Sustainability, her exciting new podcast.Connect with Emma https://linkedin.com/in/emmaburlowLighthouse Sustainability http://lighthouse-sustainability.co.ukEmma's Podcast https://light…

The Future of Capitalism, with Graham HallNeil Wilkins is joined on the podcast by Graham Hall, author of The Dragon and The Hummingbird, a not-for-profit book for people worried about climate change but not sure what to do about it.The topic of this Neil Wilkins Podcast episode is The Future of Capitalism and Graham suggests that right now is the …

Rhonda Parker Taylor joins Neil Wilkins on the podcast to talk about balancing mindful living and business. Whether you are a marketer, business owner or entrepreneur, Rhonda shares her experience and guides us all through relevant and topical things we can all do to get the best life balance.Rhonda Parker Taylor is an American writer, entrepreneur…

Storytelling, with Ray HartjenThe narratives built during effective storytelling are the ties that connect people in an engaging manner. Over decades of telling stories in his professional life as a member of B2C and B2B revenue teams, Ray Hartjen has learned the impact of effective storytelling. That, in turn, led him to his passion of writing.Ray…

Webinar Mindful Leadership for Marketing Managers What is Mindful Leadership? Why Mindful Leadership is Essential in Marketing Core Attributes of Mindful Marketing Leaders Emotional Intelligence in Marketing Leadership The Role of Vision in Mindful Leadership Key Professional Skills Personal Attributes to Cultivate Developing Resilience as a Leader…

Founder of Tekyz.com David Hirschfeld, talks to Neil Wilkins about the start-up philosophy of launch now, build later, and how it can be a practical and customer-focused way to start a new business. For further advice, connect with David https://launch1st.tekyz.com Subscribe to the Neil Wilkins Podcast https://open.spotify.com/show/2MrtPAmJjZFK7vrX…

Joining Neil Wilkins on the podcast, is Robert Downey, co-founder of SimplyBeFound.com and a leading expert in local marketing and voice search optimisation. With nearly 30 years of experience, Robert has helped thousands of small businesses enhance their visibility and growth through innovative digital strategies. He's here to share actionable ins…

Enhancing Content Marketing with AI: From Creation to CurationWebinar Overview • Objective: Learn how to leverage AI for content creation and curation to boost your marketing outcomes. • Prompt Engineering for content creation and curation. • Briefing AI for a Thought Leadership strategy. • Tools for AI-driven content creation, curation, and analys…

Get Booked and Get Paid, with Nicky Billou.The always enigmatic Nicky Billou shares the best way to get booked and get paid on podcasts, as a key new sales channel to find an unlimited supply of qualified new customers or clients.Nicky’s new book and supporting course, enables sales and marketing professionals, coaches and business owners to identi…

Data Visualisation and Storytelling with Data: Transform Insights into Impact”Turning Data into a Story • Steps to identify a compelling narrative: • Define the purpose of the data (What decision does it inform?). • Identify the audience and their priorities. • Highlight key insights and themes. • Structuring the story: Beginning (Context), Middle …

Professional Services Marketing, with Larry Easto Larry Easto has delivered professional services for more than forty years, serving clients as a lawyer, consultant, and coach. Despite the apparent differences in these roles, his approach was more facilitative than authoritative. Instead of telling clients what actions they should or shouldn’t be t…

Soil Carbon Credits, with Samantha JewelThis episode of the Neil Wilkins Podcast features Samantha Jewel, a leading soil carbon expert and passionate advocate for sustainable agriculture. As the CEO of Urth.io, Samantha focuses on carbon aggregation and the importance of supporting farmer credits within the ESG framework. She’s also an accomplished…

Neil's wife Sonya Wilkins, interviews him, on Episode 500 of the Neil Wilkins Podcast. What has he learned, his favourite episodes and more, in this 'turning of the mic' episode. Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins Connect with Neil Wilkins http://neilwilkins.online…

These 20 strategies will help you build resilience and adaptability in your marketing efforts. By developing a growth mindset, investing in continuous learning, fostering collaboration, and adopting data-driven and agile approaches, you can turn challenges into opportunities. Embrace these strategies step-by-step to navigate disruptions confidently…

The Future of Product Marketing, with Michael Hirsch (Michael’s connection let us down in terms of audio delay, but this does not detract from a highly valuable and informative conversation. Please be patient.) With over 20 years of experience in Product Management, Product Marketing, and Product Leadership, Michael brings a wealth of knowledge and…

Nick Smith, a former pastor turned Pharma marketing leader, with a passion for purpose-driven communication, has helped develop one of the fastest-growing churches in America and now lead strategies for some of the world’s groundbreaking medical treatments. His unique perspective—from the pulpit to the boardroom—shows insights on leadership, storyt…

Michael Vandi is the CEO of Addy AI, an AI company based in San Francisco. Addy AI is the world's first AI Loan Origination Platform. It helps banks and non-bank lenders use private and custom-trained AI assistants to close mortgage loans 90% faster. Neil and Michael discuss how AI is transforming the mortgage lending industry and the wider financi…

Most marketers are used to digital channels, but the costs and results continue to decline as everyone is inundated with too much noise in email inboxes and on social media channels. For companies that respect brand marketing as much as direct response, adding outdoor advertising to their marketing mix can add creative impressions for those attendi…

Lillian Pierson, P.E., author of Wiley’s groundbreaking new book “𝘛𝘩𝘦 𝘋𝘢𝘵𝘢 & 𝘈𝘐 𝘐𝘮𝘱𝘦𝘳𝘢𝘵𝘪𝘷𝘦”, is a celebrated growth strategist, advisor, and fractional CMO for B2B tech startups, scale-ups, and consultancies that want to drive more consistent, reliable revenue growth.Lillian and Neil discuss platforms like CastMagic and Fathom as well as favourites…

Naveen Krishnan is an AI Architect at Microsoft with a passion for leveraging artificial intelligence to solve real-world problems. Neil and Naveen discuss all the hot topics in AI including how AI agents are helping businesses to solve problems and become more efficient. They also discuss the importance of not only waiting to see AI embedded in yo…

Sylvia LePoidevin, CMO at Kandji a B2B Saas company. As the first marketing hire in the business, Sylvia became CMO by 29 and is often the only female in the boardroom. Listen to Sylvia’s story, her background and the tips and secrets she has used to work her way to the top of the marketing tree, blending work and lifestyle into a potent and powerf…

1. Start by challenging one established norm in your current marketing strategy and brainstorm alternative approaches. 2. Incorporate customer-driven insights into your campaigns by actively engaging them in co-creation or feedback loops. 3. Experiment with one new marketing tool or technique, such as gamification or AI-driven personalisation, to t…

Eitan Koter is the Co-founder and Co-CEO of Vimmi, a shoppable video SaaS company enhancing e-commerce. He hosts the "eCom Pulse" podcast and has two decades of experience in startups and public companies, including a NASDAQ IPO. He brings a unique blend of strategic insight and practical expertise to the conversation.Eitan believes in founder and …

Emanuel Rose, with a wealth of experience in lead generation, branding, advertising, and digital agency operations, is ready to elevate your business to new heights. With over 25 years of experience, Emanuel is dedicated to pioneering cutting-edge marketing strategies that deliver tangible results for his clients. As the CEO of Strategic eMarketing…

6 roles that influencers commonly take on in marketing:Brand AmbassadorsContent CreatorsOpinion LeadersSocial Media StrategistsProduct ReviewersEvent Promotion and AttendanceKey ethical and legal considerations:Disclosure and transparencyIntellectual property rightsData privacy and protectionTruth in advertisingContractual agreementsFair compensati…

Key Takeaways - AI Transforms Personalisation: Machine learning and NLP elevate marketing personalisation, improving customer loyalty and engagement. - Start Small, Scale Fast: Begin with AI-driven recommendation systems or chatbots, then expand to predictive personalisation. - Ethics Matter: Ensure transparency and fairness in your AI personalisat…

Author and sustainability veteran David Auge, joins Neil Wilkins to discuss how bees and locusts can teach us about societal solutions in our search for sustainability. Find your copy of David's book Man's Search for Sustainability https://davidaugebooks.com/ Visit the Mindful Collective http://mindfulcollective.net More content like this at Neil W…

Vubli.ai founder Gideon Shalwick shares how he is making video easier with AI, on the Neil Wilkins Podcast. Gideon is a former YouTuber, turned SaaS founder who believes in leveraging the power of video in a smart and uncomplicated way.Try AI video publishing yourself https://vubli.ai/neilwilkinspodcast and create a free trial account.More content …

Lee Stewart is one of the very few sustainability consultants who has over 20 years' experience including working for billion-dollar multinational companies. He is now on a mission to support businesses to become a force for good whilst also being profitable.Lee’s notable career includes his role as Regional Head of Sustainability for Fujitsu, a gl…

Webinar Time Management for Marketing Professionals Definition of Time Management Time Management is the process of planning, organising, and controlling how much time to spend on specific tasks or activities in order to work more efficiently and effectively. It involves prioritising tasks, setting goals, delegating where necessary, and allocating …

Over 40 years, James, has worked in marketing and advertising at a high level. He is an accomplished, forward-thinking marketing professional. His clients included Sprint, Apple, Wells Fargo online bank, Nestlé and Toyota. James' clients appreciate his practical, no-nonsense approach.In this conversation on the Neil Wilkins Podcast, Neil and James …

Mindset Mastery, with Scott AllanWith his books published in 16 languages, and over 500,000 copies sold worldwide, Scott Allan is on a mission to transform the human potential. Scott is the bestselling author of Fail Big, Relaunch Your Life, and Do the Hard Things First.Neil talks to Scott about setting goals, motivation, focus, meditation, priorit…

Top 3 actions a marketer should take next for optimal SEO and AIO: 1. Prioritise User Experience (UX) and Core Web Vitals Why: Google increasingly values user experience in rankings, focusing on Core Web Vitals like loading speed, interactivity, and visual stability. Next Steps: Improve site speed, optimise images, ensure responsive design for mobi…

Managing Toward Purpose and Profit, with Victoria PelletierIn this second conversation on the Neil Wilkins Podcast, Victoria Pelletier joins Neil to talk beyond the first episode of Women in Leadership, and this time about her exciting new book, The Power of Whole Human.Victoria Pelletier’s new book The Power of Whole Human Leadership: Managing Mod…