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Unlocked by Matt Landau

Matt Landau: Vacation Rental Marketer & Podcaster

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Unlocked is a podcast series that invites you to be a fly-on-the-wall as VRMB founder Matt Landau interviews some of the world’s most innovative vacation rental professionals. The goal of this podcast series is to share best practices and to remind vacation rental professionals that we have everything we need inside of us to succeed.
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Today's episode features Ruth Manfredi, owner of Cinque Terre Vacation Rentals in Italy. In this episode, Ruth and Matt talk about a shift toward creativity, authenticity, and originality within the VR industry. You will hear Ruth her passion and excitement while she shares her stories and experiences which involves more than just the VR industry. …
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Today's episode features Maria Schuh, owner of Mistiso's Place in Nelson, British Columbia, Canada. In this episode, Maria talks about ways that effectively allow her to navigate the threats that seem to hold a lot of VR owners back and how dancing influences the way she goes about life. This episode is brought to you in partnership with OwnerRez, …
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Today's episode features Steve Hafner, the co-founder and CEO of Kayak. Kayak is a search engine for travel services, including airline flights, hotels, rental cars, and vacation packages. In this episode, Steve and Matt talk about what it means to be a visionary, and how to be creative and bring ideas. Steve and Matt dive into the importance of st…
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Today's episode features Barry Shimelfarb, who is a short-term rental operator, an executive coach to tech leaders in Silicon Valley, and a father of two. In this episode, Barry opens up about one of the most difficult times in his life and how this has shaped his guest philosophy, the way he manages his businesses, and the way he tries to make the…
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Today's episode features Antonio Bortolotti, who runs the vacation Rental World Summit with his wife, Christina. It's become the preeminent event in Europe and the Middle East for vacation rental professionals. In this episode, Antonio and I recount this most extraordinary moment on stage at the end of the Vacation Rental World Summit in Barcelona …
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This episode features a conversation between Justin Ford and Matt Landau. Justin is a longtime industry advocate, having introduced professional safety protocols to the emerging industry of vacation rentals. In this episode, Matt and Justin talk about leadership and fear, and how certain experiences impact the way we think about, and handle, risk. …
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I GOT STUCK is my story but it could also likely be yours. As burnout started to rear its ugly head my relationships and projects started to wobble. I was forced to accept that I was lacking a clear vision for my future: I was without a firm foundation to create from. How does one become visionary? What does it feel like to grow in new ways? How do…
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This episode features a conversation between two lifelong friends, Adam and Matt, who talk about their childhood, their fathers, and their heritage. In this conversation, they reflect on how travel reunited them in a very special place in this world, close to their roots. This episode is about exploring who they are as a person and creating life-la…
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In this episode, Matt talks with his friend and neighbor Robin. Robin‘s whole life seemed to be going according to plan -- great job, health, nuclear family -- until she got hit by the shitstorm of her marriage starting to unravel. In this episode, Matt and Robin explore themes of relationships, adversity, movement, and travel, and how to lead your…
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In this podcast episode, Matt Landau and Guy discuss personal growth, business insights, and transformative experiences. Matt talks about his life-changing trip to Israel and how travel can trigger transformation. Guy shares his enlightening experiences with psychedelics and how they altered his perspective on life. The episode also covers Guy's jo…
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Join us for a conversation between Matt and his mother, Barbara Landau. This episode offers a glimpse into Barbara Landau’s rich life experiences and adventures. She reflects on her career choices, emphasizing the importance of building a network of mentors and allies for success. Barbara's impressive achievements are a testament to her dedication …
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Join us for a captivating conversation with Valerie Gangas as she shares her inspiring journey of growth, spirituality, and resilience. From starting a vacation rental company during the pandemic to exploring the depths of her spiritual awakening, Valerie's story is a powerful testament to the human spirit. Tune in for a dose of inspiration and ins…
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In this special episode, Christina Thoreson takes us through the complicated reality of selling a business she'd built from the ground up to a big industry name. Wondering if you might sell one day or what happens in the aftermath? Or just contemplating big changes in life? This episode is for you. This is also the final episode of the Unlocked Pod…
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In this episode we sit down with Lino Maldonado, the CEO of BeHome247, to discuss where the industry is headed in 2023. Lino also offers advice on how to navigate the changing landscape of life and capitalize on new opportunities. This episode is brought you by PointCentral: https://www.pointcentral.com/vrmb/ the leaders in smart home automation, a…
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In this episode, we take a look at big leaps, both personal and professional with Alex Husner. As the newly appointed Chief Marketing Officer at Casago and co-host of the popular podcast, "Alex and Annie," Alex's personal brand has flourished alongside her success in the industry. Join us as we gain insight into her journey and strategies for achie…
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Matt Durrette is emblematic of the kind of Homerunner that is positioned to be the biggest winner as our industry evolves. In this episode we'll talk limited edition positioning in the growth to 300 properties, entrepreneurial operating systems and and advocacy in the latest Texas battlegrounds. This episode is brought you by PointCentral: https://…
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Karen Hunt's pre-vacation rental career included selling everything from candy and rice to Ben and Jerry's ice cream to Francis Ford Coppola and a whole lot of wine. Now she's running a lifestyle vacation rental business that is the perfect cap to a legendary career. In this episode she gives us perspective on sales, people, and goal setting that w…
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In this episode, Brian Olson, former Point Central Rep and owner of Beachcomber Vacation Homes, discusses the impact of health on our teams and networks after a personal wake-up call. Tune in to hear his perspective on how to prioritize well-being and the well-being of your team in what is often a fast-paced work environment. This episode is brough…
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In many ways, Sharon Walker is the ultimate Limited Edition vacation rental professional. She built a business from scratch with great care for guests and employees while raising a family. Now, with the freedom that business provides, she is heading up the statewide advocacy effort in Texas and blazing a trail for her industry fellows. In this epis…
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In this episode Matt and Nate Wysk of Point Central talk 'advocacy technology' and upcoming 2023 trends for the vacation rental industry. This episode is brought to you by PointCentral: https://www.pointcentral.com/vrmb/ the leaders in smart home automation, and Breezeway, https://www.breezeway.io/vrmb the best in class property care and automation…
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Eddie Love went from renting out a second home to building a full time business with fifteen properties around Harper's Ferry West Virgnia. In this episode we dive into do's and don'ts of early outsourcing, tools that enhance your version of hospitality and innovation without reinventing the wheel. This episode is brought you by PointCentral: https…
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Our industry talks a lot these days about a departing generation of wisdom. About the operators exiting their businesses and taking all of their knowledge with them. But what you don't hear about is the new minds, the new leaders who will carry the torch and Amanda Hoffmann is definately a new leader on the rise. She's building a finance division f…
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In this episode two of the industry's top thought leaders reminisce on their friendly rivarly and come together with insights meant to push the whole industry forward. This episode is brought you by PointCentral: https://www.pointcentral.com/vrmb/ the leaders in smart home automation, and Breezeway, https://www.breezeway.io/vrmbthe best in class pr…
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Lauren Madewell found her calling when Vacation Rentals unexpectedly became the family business. In this episode Lauren and Matt discuss finding that calling, how a passion for the family business can unlock tools to work with guests and staff and what the future holds for our industry. This episode is brought you by PointCentral: https://www.point…
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Years ago Terry and Matt started sharing and formalizing their research on tech stacks and property managment software with the wider community. In this episode they discuss the future of their Keystone project and wider lessons to think about when using a "help don't sell" model in your industry. This episode is brought you by PointCentral: https:…
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Tiffany Edwards grew up in the vacation rental business and has become one of its foremost goverment affairs experts and fundraisers. In this episode we dig into what our industry is doing well and what it needs to do better for a fair regulatory future. This episode is brought you by PointCentral: https://www.pointcentral.com/vrmb/ the leaders in …
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Our scheduled epsiode for this week was interupted due to uncertainty around Hurricane Ian. Everyone involved with the show is fine and we'll be back next week with regularly scheduled programming, but for now we're going to archives and resharing Episode 19 with you, where Mike Harrington gives us a big business takeaway from Hurricane Florence in…
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Steve Schwab went from living in the back of a bar in Puerto Peñasco Mexico and helping out with HVAC systems to building Casago into a major property management company with thousands of properties and franchises all over the US and Mexico. He's featured in our second episode of Homerunners and he's become a thought partner to Matt in tackling som…
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Miriam Ramsey is a key player in the VTrips model of growth through local brands and a star of our first Homerunners episode which premieres worldwide on October 23rd at VRMA International in Las Vegas. In this episode Matt and Miriam discuss what it takes to make it in this industry, how to handle getting bought and how to nail it as a Homerunner.…
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Michelle "MJ" Boyle is a patented inventor, the Hostess of the Tiny House Podcast, founder and creator of My Tiny House Village, Oregon Teardrop Rentals, and My Tiny Creekside Retreat. In this episode Matt and MJ explore the rushes and reversals inherit in Homerunning...from hitting a niche market at just the right time to real adversity shutting y…
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Welcome to Season 9 of the Unlocked Podcast! Lukas Krause is part of a new generation of industry professionals bringing superpowers from other industries into our own. He’s running a large company in the space but focusing on small hospitality details. In this episode Matt and Lukas dive into the good, the bad and the ugly of our current high pace…
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Prior to launching Season 9: Homerunners this week, Matt sat down with Breezeway founder and perennial Unlocked sponsor Jeremiah Gall to discuss highlights from last season and the state of the industry moving forward. Episode One of Homerunners featuring Lukas Krause of Skyrun Vacation Rentals drops with the VRMB newsletter Thursday September 8th.…
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In this final episode of Season 8 we speak with the godmother of vacation rentals, Heather Bayer of the Vacation Rental Success podcast, which has featured more than 440 vacation rental innovators and given an enormous wealth of knowledge to our community. Heather recently sold her vacation rental business after twenty years and we dig into that pr…
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In this episode producer Stuart Hooper gives an update on progress at Mangofish Studios, an off the grid creative retreat center in Panama and talks to Matt about his recent article for Phocuswire.com on the challenge of scaling what cannot be scaled. Phocuswire Aritcle: https://www.phocuswire.com/challenges-scaling-vacation-rentals?fbclid=IwAR131I…
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Victoria O'Connell is the creator of GoLightly, a home sharing platform for women. In this episode we dive into the genesis of the platform, talk about creating accountability and deep ties in a network and discuss broader concepts in niche marketing. GoLightly: https://www.wegolightly.com This episode is brought you by PointCentral: https://www.po…
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Tom Goodwin of Mountain Laurel Chalets in Gatlinburg, Tennessee is celebrating 50 years of making limited edition memories for guests. In this episode we dive into his direct marketing techniques, which are among the most holistic and comprehensive we have ever encountered. Mountain Laurel Chalets: www.mtnlaurelchalets.com Rue Bar Rue: https://www.…
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Michael Skinner of Savvy Travels is a member of VRMB’s first accelerator cohort and in this episode we’ll take a look at achievements like his knowledge base and org chart. We also talk about retrofitting your business for better decision making. Savvy Travels: https://www.savvytravels.co Notion: https://www.notion.so Taskrabbit: https://www.taskra…
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Kelly Hill of DoneRight Vacation Rentals/Casago Mcall has forged deep ties with her community and enjoys a sterling reputation but regulations have still come knocking. Her relationships give her a unique voice in the process and there is hope these decisions will be beneficial for the community and her business but the specter of unfair regulation…
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Paul Waldschmidt of OwnerRez has spent the last ten years quietly building one of the best property management softwares in the industry. OwneRez barely advertises and yet they have a fiercely loyal customer base and are raved about in our private forum, VRMB Communities. In this episode we dive into innovation, pricing and loyalty with Paul and co…
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Miles Chew of Compass Resorts is a marketing manager in the high stakes destination of Destin, Florida. In this interview Miles and Matt talk about being a marketing manager inside a hospitality company and nerd out on the specifics that drive leads and bookings. Compass Resorts: https://www.compassresorts.com Fall Family Facebook Campaign: https:/…
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This episode features Madeline List, a senior research analyst at Phocuswright, the leading travel industry research platform. Our nacesent vacation rental movement isn't always well understood by the broader travel industry and this is in part due to a lack of good data to explain the story of our rise. Madeline is almost single-handedly changing …
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After working in the industry for nearly a decade, Brittany Blackman started Breathe Easy Rentals in the crowded Destin, Florida market. She quickly gained a foothold by providing a no stress hospitality experience to guests and owners alike. In this episode Brittany also talks about heartfelt videos she has been sharing that have gained her a vira…
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Jeff Brown of Loma Homes is innvotating in a unique space within the vacation rental industry. In this episode we explore his themed home business, the tech used to power it, the bumps along the way and the money he uses to grow the business. Loma Homes TaskRabbit Pricelab Stayfi Annversary Inn This episode is brought you by PointCentral, the leade…
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Virginia Ivy is a hospitality pioneer. From opening a music venue in a dead part of Memphis to starting her current vacation rental business in the Arkansas Ozarks, she has earned ‘first mover status’ many times over. She is now an integral part of a tourism oriented community and expanding into related businesses, but through it all she understand…
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Megan Carda of Lifestyle Properties used her passion for her local community to build a network of connected businesses that opened the doors to Oregon's Wine Country. Not only does this create a rich guest experience, it drives business to the community and puts Megan lightyears ahead of the competition. Lifestyle Properties of Oregon Motivation f…
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Our next episode with Megan Carda of Lifestyle Properties drops this coming Thursday, March 10th. Learn more about the host, visit https://mattlandau.com/ Get marketing strategies for vacation rentals, visit https://www.vrmb.com/ Collaborate with other professionals in https://community.vrmb.com/
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Graham Donoghue is CEO of Sykes Cottages, arguably the largest profitable vacation rental management company in the world. He brings a unique perspective to our industry, having presided over some of the largest digital-led businesses across the UK. In this mega-episode Matt and Graham tackle how to build a team, how to wield data, how to buy and s…
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Michelle Ruber of Shift Vacation Rentals has not only built a thriving vacation rental business with her own properties, she has turned passion for her community into a way to give back and enhance guest experience. The result is a kind of first-mover status that carves a deep moat around her business and earns social capital in the eyes of neighbo…
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In this episode you'll get a taste of what's to come in the next season of Unlocked themed "First Mover Status" in which we'll interview owners and managers who are gaining HUGE advantages by being first to market with new innovations. But until then, enjoy this brief audio essay from Matt's visit to Steamboat Springs, Colorado. Where he visited Ro…
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Evelyn Badia is a New York City based, five-star, Airbnb superhost. Through her online community and podcast she helps people become better hosts and use those hosting skills to build better financial futures. Evelyn and Matt have a history of banter when it comes to professionalism and the vacation rental industry and in this final episode of seas…
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