Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and ta ...
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The Book Marketing Action Podcast is a resource where you can get actionable advice to build your author platform, plan a book launch, launch your book successfully, and sustain interest in your book after launch. This podcast is focused on ACTION. At the end of every episode, we’ll share one or more actions you can implement to reach more people with your book and message. If you implement these actions consistently over time, you’ll see results. Some of these actions will seem easy, others ...
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Social media tactics to market and sell books - discussions and interviews with writers and marketers
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Book Marketing Tips from John Kremer
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Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur
Build your audience and reach new readers on podcasts. Here on Book Marketing Mania you’ll learn to use podcasting as a guest and host to grow your author platform, market your book long before and long after your book release, and steward your message in a way that honors God and your time. Let’s connect: https://kimstewartmarketing.com.
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Book Promotion Podcast: Book Marketing Tips for Indie Authors and Book Publishers
Bob Baker, Full-time indie author and book publisher
Full-time author Bob Baker shares his best advice on book marketing and publishing, online book promotion and sales, social media optimization, and more. Visit FullTimeAuthor.com for more info.
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Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.
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Book Marketing Show Podcast with Dave Chesson
Dave Chesson, Founder of Kindlepreneur and KDP Rocket
Are you ready to increase your book sales, and hit the bestseller list consistently? Welcome to the Book Marketing Show, where in this weekly podcast Dave Chesson will not only show you some of the best book sales tactics but also bring on top-notch guests to show how each tactic taught here was a game changer for their books and how it can be for yours as well. Having created one of the largest websites on book marketing, Kindlepreneur.com, he’s also been a book-marketing consultant for top ...
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The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching
Kate Storey | Marketing Strategist, Brand Clarity Coach, Messaging Mentor
Do you wish you could make more money in your wedding business, but need someone who can provide simple wedding marketing strategies and just tell you what to do next? Do you know you can close the couples who come to you, but can’t always get them to book a call and talk to you? Do you want more of your perfect couples contacting you, and fewer budget brides and dead-end leads? Do you know you’re great at what you do, but worry you’re not looking professional enough to your couples and it’s ...
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Author Tools: The Good, Bad & Ugly
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In this episode, we're diving into the world of author tools—those must-have apps, time-saving shortcuts, and money-saving methods that can make a huge difference in your author journey. We'll share our favorite tools that every author should consider, highlighting why we love them and how they can boost your productivity. But it doesn't stop there…
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137. Writing and Marketing Your Hard Stories with Love with Kim Sorrelle
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📲 Send Kim feedback on this episode Have you been hesitant about writing your hard story? Today my new friend Kim Sorrelle shares about her journey to finding the true meaning of love as she wrote (and marketed) her book, Love Is: A Year-long Experiment of Living out 1 Corinthians 13. Kim and I connected on PodMatch and I can't wait for you to also…
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#139: Bringing the Vulnerability of a Memoir to Social Media
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In this episode, Becky talks to Ginelle Testa—Author of Make a Home Out of You: A Memoir, which is launching next week. Ginelle shares the inspiration behind writing a deeply personal book and her journey of overcoming addiction and finding self-love. She also talks about how showing up authentically in online spaces helped her grow her social medi…
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502 The New Rules of Marketing & PR (9th Ed.) by David Meerman Scott
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1:03:13
The New Rules of Marketing & PR: How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly (9th Edition) by David Meerman Scott ABOUT THE BOOK: The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of …
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The Power of Indie Bookstores
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We're shining a spotlight on the often-overlooked world of indie bookstores. These hidden gems are more than just places to buy books—they're vibrant communities that can play a crucial role in your book's success. We'll explore why indie bookstores matter, how to build relationships with them, and actionable steps to get your book onto their shelv…
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Top Book Marketing Strategies to Embrace
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Join us in this exciting episode as we bring one of our most popular blog posts to life! We're unpacking the best book marketing strategies that every author should have in their toolkit. Whether you're looking to spark new ideas or re-evaluate your current approach, we've got you covered. We talk about the tactics that work, expose those that don'…
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501 Unsticking Deals by James Muir
1:20:57
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Unsticking Deals: Why Deals Stall, How to Unstick Them, And How to Prevent Them From Sticking in the First Place by James Muir ABOUT THE BOOK: Stuck deals are arguably the biggest problem in sales. Depending on the industry, between 40-60% of all sales are lost to no-decision. The implications are staggering. This fact means that the problem of stu…
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Crafting the Perfect Reader Profile
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In this episode we delve into the power of a well-crafted reader profile. Understanding who you’re writing for can transform your marketing strategy and elevate your writing to the next level. We'll explore the essential elements that make up a comprehensive reader profile—demographics, interests, reading habits, and more. Plus, you'll learn action…
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Critical Marketing Questions to Ask a Publisher
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We're often asked, "How can I find the best publisher for my book?" And we've done publisher episodes before, but now we're focused on critical marketing questions to ask before making your decision. Publishers are appealing to some authors because they promise to ease a lot of the production work, but more often than not the marketing piece is ove…
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500 The Power of Instinct by Leslie Zane
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The Power of Instinct: The New Rules of Persuasion in Business and Life by Leslie Zane ABOUT THE BOOK: Award-winning Fortune 500 brand consultant and behavioral expert Leslie Zane shatters conventional marketing wisdom, showing readers how to tap into the hidden brain where instinct prevails, creating a powerful network of connections that drive pe…
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085 \\ Fix these 5 things TODAY to book more weddings with your website
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Is your website doing anything to book weddings for you? If not, it should be - or you could be losing dozens of weddings each year that should have been an easy close. Here are 5 things you need to fix on your website to not only book more weddings, but book more of the couples you love who are excited to work with you. Roll up your sleeves and le…
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#138: Insider Tips for Getting Your Message in Front of the Media
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In this episode, Becky talks to Mary O’Donohue—Media Coach for Women Nonfiction Authors, a #1 Bestselling Parenting Author, and a former Post Producer for The Oprah Winfrey Show. Listen as Mary shares valuable insights from her extensive career in television and her expertise in media coaching for authors. She emphasizes how important it is for aut…
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499 The Consumer Behaviour Book by Tas Tasgal
1:09:43
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The Consumer Behaviour Book: Exploring The Reasons Why Emotions Are So Important In Decision Making by Anthony “Tas” Tasgal ABOUT THE BOOK: Neoclassical economics assumes that most people have well-defined preferences and make well-informed, self-interested decisions based on those preferences. But in the real world, this is often not the case. The…
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How to Get Into the Goodreads Author Program
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Today we're exploring the confounding new security features around Goodreads author profiles that have left many authors frustrated and puzzled. Join us as we discuss practical workarounds and provide step-by-step guidance on how to easily claim and manage your Goodreads author profile despite the new security hurdles and how your Amazon Author Cen…
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Debut Author Success: Myths & Realities
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Despite all the information that's out there, it never fails to surprise us how many folks get it absolutely wrong when it comes to what it takes to succeed, and what are outdated guidelines, ideas, and mindsets. In this episode we comb through a recent article from Esquire magazine that sheds light on the struggles debut authors face in today's li…
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📲 Send Kim feedback on this episode Taking my annual short summer break and can't wait to be back with new episodes Friday 9/6. Thanks for tuning in, I'm so grateful! LET'S CONNECT: Instagram Linkedin BOOK A STRATEGY SESSION: https://kimstewartmarketing.com/podstrategyDoor Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur
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498 Buyer Personas by Jim Kraus
1:07:00
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Buyer Personas – Revised and Expanded: Gain Deep Insight Into Your Customers' Buying Decisions and Win More Business by Jim Kraus and Adele Revella ABOUT THE BOOK: A fresh look into understanding your prospective customer's buying decisions to influence them and win more business Building on the groundbreaking success of the first edition, this new…
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#137: Marketing Your Book as a Marginalized Author
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In this episode, Becky talks to Caroline J. Sumlin—writer, speaker, and educator with a passion for helping all people reclaim their self-worth and their humanity. Listen as Caroline shares insights into her book's powerful message and the challenges she faced while marketing as a first-time author. The discussion delves into the journey of marketi…
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136. Your Memoir is Not About You with Danielle Bernock
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📲 Send Kim feedback on this episode This is part five of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet author Danielle Bernock who is sharing: -- her author journey and what’s working well to market her books -- Tips for writing a memoir that's not about you -- her experience w…
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497 The Smart Advertising Book by Dan White
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The Smart Advertising Book: How To Deliver Advertising That Grows Your Brand by Dan White ABOUT THE BOOK: Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. Much advertising is ill-chosen and…
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Amazon Bestsellers: Myths & Realities
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In this episode of we take a serious look at the Amazon Bestseller flag and unravel the myths behind this iconic orange banner. Many authors dream of that coveted orange "bestseller" banner gracing their book covers, but how do you actually get it? And more importantly, is it always a guaranteed indicator of success? Join us as we delve into the tr…
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A few weeks ago you may have heard about Romance Writers of America (RWA) filing for bankruptcy - they aren't going away, per se, just reorganizing. And you may have thought this doesn't matter to you - but it does. This single development that holds significant implications for the entire writing community, so we're talking about the vital role or…
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135. How to Reach and Serve Gen Z with Pastor Brenda Seefeldt
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📲 Send Kim feedback on this episode This is part four of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet author and pastor, Brenda Seefeldt, who is sharing: -- her author journey and what’s working well to market her books -- the unique church she started during the pandemic -- h…
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496 Chaotic Change by Nicholas Webb
1:18:12
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Chaotic Change: Embracing Chaos to Drive Innovation and Growth by Nicholas Webb ABOUT THE BOOK: Chaotic Change is designed to be a comprehensive guide for leaders, innovators, and change-makers navigating the complexities of the modern business landscape. Through personal anecdotes, case studies, and practical strategies, this book provides a roadm…
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How to Market Your Book without Social Media
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This is our third most downloaded episode of all time! Why do we think it's popular? Because being an author can be exhausting, and most of us don't have time to waste on marketing efforts that don't produce results. And social media is typically at the top of the list of time-wasters, at least when it comes to moving the needle on sales and review…
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134. Self Publishing for the Slightly Imperfect with Stacy Kaye
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📲 Send Kim feedback on this episode This is part three of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet Stacy Kaye, author of Damaged Goods: A Devotional for the Slightly Imperfect. She's sharing: -- why she wrote her devotional and who her target reader is -- her #1 tip for wr…
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495 Brand Naming by Rob Meyerson
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Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service by Rob Meyerson ABOUT THE BOOK: You don't have a brand—whether it's for a company or a product—until you have a name. The name is one of the first, longest-lasting, and most important decisions in defining the identity of a company, product, or service. But se…
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The End of an Era: Costco Stops Selling Books
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In this episode we break down the recent announcement that Costco will no longer be carrying books in their warehouses—a decision with significant implications for authors. You may have heard this and thought it doesn't matter to you, but it does, and we'll unpack why. We’ll also explore the discouraging trend of shrinking shelf space and delve int…
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133. Self-Publish Like the Pros with Michele DeFilippo of 1106 Design
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📲 Send Kim feedback on this episode This is part two of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet Michele DeFilippo, an author and founder of 1106 Design. Michele shares: -- the self-publishing services she provides for authors -- why she advocates for self publishing -- he…
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494 The Road To Hell by Nick Asbury
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The Road To Hell: How Purposeful Business Leads To Bad Marketing And A Worse World And How Human Creativity Is The Way Out by Nick Asbury ABOUT THE BOOK: The road to hell is paved with good intentions, says the proverb. Never has that been truer than in the case of corporate purpose, the movement that took over the business and advertising world fo…
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#136: Adapting After a Book Launch
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In this episode, Becky talks to Hesha Abrams—master mediator, keynote speaker, and author of Holding the Calm: The Secret to Resolving Conflict and Defusing Tension. Listen as Hesha talks about her author journey, the impact of her book marketing efforts, and how she has adapted over the years since her book launch to reach new audiences, define ne…
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132. Let God Light Your Publishing Path with Susan Gabriel of Soul Sonshine Publishing
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📲 Send Kim feedback on this episode I’m excited to kick off a summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet Susan Gabriel, an author and co-founder of her own Christian book publishing company. Susan shares: -- how (and when) she helps writers make their publishing dreams a reality…
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493 Blue Goldfish 2.0 by Stan Phelps
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Blue Goldfish 2.0: 8 Ways to Leverage AI and Data for Customer Loyalty & Marketing Innovation by Stan Phelps and Chuck Gallagher ABOUT THE BOOK: In an era where AI transforms the landscape of customer engagement, Blue Goldfish 2.0 emerges as the essential guide for businesses aiming to lead through innovation. This updated second edition shines a s…
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Smart Strategies to Recoup Your Book Investment
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In this episode we tackle the challenging yet essential topic of recouping your book creation and marketing investment. Many authors face the harsh reality of under-planning and overspending during production, only to find themselves without the funds needed for aggressive marketing in an extremely competitive market. With 11,000 books being publis…
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131. A PodMatch Overview for Hosts and Guests (why I LOVE this service!) 💛
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📲 Send Kim feedback on this episode Are you wanting to easily find guests for your podcast, or be a guest on podcasts but don’t know where to start? If only there was an easy way to outsource this work that wouldn’t break the bank, would you be up for it? Well there is and it’s called PodMatch and I can’t wait to share about it today! TRY OUT PODMA…
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Beyond the Bookstore: Creative Sales Strategies
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In this exciting episode we're breaking away from traditional book marketing methods and exploring innovative, fun, and often easy-to-implement strategies to boost your book sales. If you're looking to make a splash in the literary world, don't miss this! We’ll delve into unique venues for book events and sales that go beyond the bookstore, discuss…
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492 Presentation Ready by Terri Sjodin
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Presentation Ready: Improve Your Sales Presentation Outcomes and Avoid the Twelve Most Common Mistakes by Terri Sjodin ABOUT THE BOOK: When it comes down to a pivotal business or sales presentation, if it doesn’t move you forward, you have got to figure out why and change it. How do you sell, persuade, or move people to action? A vital element in c…
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📲 Send Kim feedback on this episode Let's wrap up this mini series on the importance of podcast reviews and talk about how and when you should ask for a podcast review, and a couple of tips on what not to do especially when it comes to asking your guests for a review. RELATED EPISODES: Why Podcast Reviews Matter (#127) How to Leave a Written Review…
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491 Lean Marketing by Allan Dib
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Lean Marketing: More leads. More profit. Less marketing. by Allan Dib ABOUT THE BOOK: Bigger Results with Less Marketing You keep being told to do more marketing — more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for en…
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